
⚽️ 🐦 Former D1 athlete at LIU Brooklyn creative director of my own life Helping people break into sports media Founder @NRTBsports
Omaha, NE
Joined July 2010
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Hey @people @natashadye can we stop with doing headlines that list the man first and start headling the woman and the title she is?
What a mouthful of a title. #womenssports
Introducing Stanley: The first AI Head of Content that will help you grow your following.
Stanley works just like a real employee: text him and he’ll create, edit, and strategize viral content across X, LinkedIn, and Instagram.
Making viral content is hard. It requires deep research, deep platform understanding, and knowing what’s culturally relevant at that exact minute.
When you ask ChatGPT to “write a social post” it doesn’t know what good content looks like, it’s not actively consuming content, and it doesn’t understand you.
This is why the output is slop.
Stanley solves this.
First Stanley deeply understands your unique voice and writing style (and doesn’t include AI language like em dashes and “it’s not x it’s y”)
Then he plugs into your day-to-day (your Slack, Notion, Calendar, Granola) and proactively suggests viral posts for you based off the most interesting things happening in your life.
All you need to do is voice note him your thoughts, and Stanley optimizes and then schedules a post across all platforms.
Example: Last week I asked ChatGPT "what happened on X" and got a generic summary.
I asked Stanley the same thing and he told me about @JensenHuang's first post on X and the viral Deny’s comment.
That’s because Stanley has a team of specialized agents that are always on. One agent researches viral posts through the X API. One studies your voice. One doom scrolls X, LinkedIn, and Instagram.
2 months ago we released Stanley in beta to 100 social media power users like @chasepassiveincome, @jayyanginspires, @MitcheIl, and @iampascio who’ve used Stanley in their daily content process.
Engagement rates increased by >50% for the average beta tester. (in fact you’ve probably engaged w/ Stanley posts without realizing)
Posting content has genuinely changed my life for the better: it’s helped me raise millions of $, landed me my first customers, and attracted the very best employees.
Stan wouldn’t be a $40M ARR business without Content.
Stanley is our attempt at democratizing that.
Our mission is to help any Entrepreneur tell their story, so we'd love for you to try Stanley for free here: getstanley.ai
One more thing..
You can see a glimpse of Stanley’s power in the comments below. Drop a reply and Stanley will analyze your X content right now. It'll pull your posts, study your voice, and tell you what's working and what's not.
Each reply costs us abt ~$1 in tokens. Go abuse it. (Thank you VC’s.)
FYI: This post and launch video were written 100% w/ the help of Stanley (how’d he do?)
See Stanley work below 👇
Pay-to-play isn't the problem. Predatory systems are.
We keep blaming the fees. Nobody's blaming the screens, the coaching, or the culture underneath them.
Full breakdown ⤵️
beinggritty.substack.com/p/p…
Brittany Galske Barbosa retweeted
TRENDING: #Giants All-Pro wide receiver Braxton Berrios has gone viral on TikTok after correctly identifying nearly every beauty product the team admin handed him.
Berrios dated influencer Alix Earle for two years.
Elite ball knowledge.
Brittany Galske Barbosa retweeted
This billboard from Huggies is SO GOOD
If you know, you know
(via IG/huggies)
Brittany Galske Barbosa retweeted
To anyone facing a setback right now:
This might push you toward the plans you kept putting off.
I was Head of Marketing at the Chicago Fire for 3 years. Then executive changes came, and I was out.
In those moments, it’s easy to put your head down and stop moving forward. Or you can treat it as a chance to pursue something you wouldn't have otherwise considered.
Starting my own agency was always a dream. But that's all it was for a period of time - a dream.
@NameAndNumber wouldn't exist if I hadn't been let go. Getting laid off pushed me to stop waiting and start building.
4 years later, we work with some of the biggest brands and clubs in soccer. We help them enter the sport the right way - long-term strategies, real value for fans, community investment.
Today, I get to do work I love with people and communities that matter.
It wasn’t fun at the time, but getting let go was the best thing that could have happened to me.
If you’re facing a setback, I hope you’ll use it as fuel to find the next thing - it may just be the better thing.
"I can rest later. Now I want to work."
@CarliLloyd, 2016. At the time, a two-time Olympic gold medalist, World Cup champion, and still was not satisfied.
That's the gap between talented & champion. Titles aren't given, they're chased. Even after you've already won everything.
Replying to @TaylorTwellman
@TaylorTwellman said what needed to be said, and it makes sense. He doesn’t want to be the main guy and his decision and actions in the last 24 months have proved that.
Brittany Galske Barbosa retweeted
Attention all new US Soccer fans: Here’s a map of all the domestic teams. Choose one and support!
#MLS #USL
Readers added context they thought people might want to know
This map is outdated. San Diego Loyal SC ceased operations and San Diego FC is the current MLS team in San Diego. It does not include Athletic Club Boise of USL League One.
sandiegouniontribune.com/2026/03/21/san… sandiegofc.com acboise.com uslsoccer.com
Not @AndresCantorGOL losing his voice during the Argentina-Egypt match 🤯 #FIFAWorldCup
Brittany Galske Barbosa retweeted
You believed. You filled stadiums. You brought the game into homes and communities across the country.
Most of all, you showed everyone what this crest means. Thank you.
Brittany Galske Barbosa retweeted
Honestly, truly a privilege to witness this in person. Cape Verde, thank you. That was so inspiring.
“Cape Verde. Thank you, on behalf of the world. You made us dream and watch your dreams lived out in real time. We’ll never forget you.” - @stuholden
People will never forget this run by Cape Verde 🇨🇻
Brittany Galske Barbosa retweeted
Thank you Cape Verde, thank you 🇨🇻
A FIFA World Cup run that will go down in history
I wonder what the stat is of @FreddyLA7 visiting almost every state in America in six weeks vs the lifetime of the average American.
The interment has their panties in a bunch..Hydration Breaks!
You can argue what you want but here’s the actual truth. According to @ussoccer Heat Guidelines, hydration breaks should occur when the Wet Bulb Globe Temperature (WBGT) reaches 89.6°F or higher. 🧵🪡
As someone who played through to a collegiate level, it’s always about the safety of the players on the field. I don't think it should happen every match. But FIFA is doing it to stay consistent across every match.
























