First off, congrats to these dudes. I still remember one of Roy’s first videos where he gamed that Amazon interview live. It was a marketing masterclass. Now to the hate. Cluely ends up getting a lot of it because it became the poster boy for a shift that was already underway in Silicon Valley. Silicon Valley used to be where the nerds built quietly, fought the big guys, and turned into assholes along the way. People respected that. It was the underdog story. Now you're expected to throw a frat party on day one. Build an audience. Be loud. That’s way outside the comfort zone for most of the old guard. Imagine having to build a Tiktok audience, when half the room thinks it's cringe. No one is going to fund you without that either. And this won’t stop with founders or marketing interns. Next up, even founding engineers and early hires will be expected to have some social media clout before they’re hired. That’s what’s spooking people. We haven’t seen anything yet. Wait till the next YC batch walks in with the same playbook. The hate is because the last bastion of the introverted nerd is falling. And there’s nothing they can do. Since 2021, there’s been too much money floating around in silicon valley. ZIRP, crypto, AI boom. Being a founder is now a status symbol and you can also make money, if you play the cards right. Everyone’s cosplaying the underdog builder, some without even realizing it. That’s why you see the 3AM grind selfies, the mattress-on-the-floor shots, the thread bois apocalypse. And there is nothing much anyone can do either. Cost of starting up or building products has gone down. Whats left is marketing, and here the only option is to get as loud as you can, or be edgy or cringe. Cluely spotted this trend and they are just riding this tide. Good for them.