Tried to book a hotel with Muse last night. Hilton's site put my agent in a doom loop — third retry, I gave up and booked it myself. That's not a bug. That's the whole story of agentic commerce right now. This week on More or Less (Jessica's out — three VCs, zero adult supervision): — My take: MCP and these agent 'protocols' are irrelevant. It's all just APIs. Machines can either reach your service or they can't. The real fight is business and politics: if you let agents intermediate you, the market becomes perfectly efficient and your business is worthless. Hilton gets this. Amazon gets this. — Dave's counter: there's a difference between a platform inserting itself into your life and a tool YOU send on your behalf. Are we building agents, or building agency? — Meta and Microsoft just halved their Claude usage. Claude must be so lonely. — The future isn't standards, it's treaties. I registered agenttreatyframework.com before we finished recording.