We built @ToltHQ to be the most AI-native partner platform out there. Our MCP scored 98/100 on @manufact’s leaderboard. Ready for Claude and ChatGPT out of the box.

This might not be the brag I think it is, but how many times can you get rejected by YC? I started applying when I was 18. That was 9 years ago. Somewhere north of 12 rejections since then, and 2 interviews that went nowhere. I always thought that was the path. Apply to YC, get in, raise, succeed. That never happened. After the W23 rejection we joined Founder University by @Jason instead. No guaranteed funding, no batch, just sessions and workshops and building alongside other teams. Honestly it felt like the consolation prize at the time. We kept building through the program. At the end their team flagged our progress and introduced us to the @LAUNCH Accelerator. We interviewed, and got into the LA30 cohort. Nine years of applying to one place, and the thing that actually worked came from the door I walked through when that one stayed shut.

2 years ago we tried to buy tolt.com for $20k. @GoDaddy's broker wanted $50k. We bought it for $4k. Best decision we accidentally ever made. We started on tolt.io, like every startup does. But as we grew, I really wanted the .com. So we made an offer, $20k. The broker came back demanding $50k and wouldn't budge. Too rich for us at the time, so we walked. A few months later, an email lands in my inbox: the domain's going to auction. Same domain. Now I can just… bid on it. So we get in. A bidding war kicks off with one other person. I set our hard limit at $20k and told myself I wouldn't go a dollar over. Didn't even get close. We won tolt.com for $4,060. Still have no clue how domain sellers/marketplaces/brokers actually work 🤷‍♂️

Still feels a bit surreal opening the @ToltHQ dash and seeing payouts like this. This one’s going out to a single partner.

Back in 2023 I pitched @LAUNCH, @Jason's fund, from a car, drenched in sweat, about to pass out. We raised $100k. They reached out and the only slot that worked was the next morning. I was already on the way to Split, so I just took it from the car. It was insanely hot. No AC, sweating through my shirt, half focused on the call and half trying not to pass out. The call was with @JacqKD and @leblanc_au. Not exactly how I imagined that moment going. We ended up raising $100k from that conversation. I used to think there’s a “right setup” for these things. Proper call, clean deck, feeling prepared. There isn’t. The one that mattered most happened on someone else’s schedule, in the worst possible conditions, while I was just trying not to pass out mid-sentence. You don’t really wait for the moment. You just take the call.

Our competitor just got acquired for over $150M and we're celebrating like it's us! 🚀 One thing I've seen is that when a tech company gets acquired, and its founders leave, it's usually a downturn for the customers. Why? Because without a founder, the mission disappears. Don't get me wrong, the PartnerStack team did a great job, and congrats on the life-changing exit. But at @ToltHQ, we use competitor acquisitions like this as pure motivation to keep providing the best possible experience for our current and potential customers. Although I wouldn't mind a $150M acquisition myself 🤷‍♂️

We just helped startups move $66.7M out of Mark Zuckerberg's pocket and into the hands of real people. Everyone complains that "CAC is up" and "ads are too expensive." Meanwhile, our customers just quietly generated $290M+ in revenue... without paying a cent to Meta or Google. 2025 was the year partner-led growth stopped being a "nice to have" and became the survival kit for modern startups. The data proves the shift is happening: 💸 $66.7M paid out directly to creators, affiliates, and partners 🚀 $290M+ in revenue generated from those partnerships 🔥 $34.1M processed in a single month (Nov) That is $66.7M that didn't go to big tech. It went to partners who actually drive results. If you aren't building a partner program in 2026, you are voluntarily paying a "customer acquisition tax." Stop renting your traffic. Own it. Let's see what 2026 brings.

🇰🇷 파트너 포털은 한국어로 제공됩니다! No, I don’t speak Korean. But the partner portal is available in a few languages now. @speak already set this up for his program, and it’s looking smooth. More translations coming soon on @ToltHQ. Simply, the best.

New PR 💪 200,000 US customers tracked through Tolt in June. Thanks to everyone trusting us with this. Let’s keep it going! tolt.io