@_VBCJ

Creative Director • Founder • Strategist. London-made, globally used.

London
Joined May 2010
you know that company you love and want to emulate? they invest in design
7
13
4
145
12,753
Chris Joyce retweeted
CEO’s: Invest in design, or perish.
Soooo many companies are looking for good designers right now. Never had this much inbound.
56
165
43
1,590
284,882
UX before style guide. Fix the journey, then dress it. Design can’t rescue a broken flow. Action: map steps, questions, wait times, handoffs; solve the ugliest one first.
1
2
151
Community = reason to return. Give status, access, or outcomes.
2
147
Start with “your first best customers,” not “total end goal” Niche, win, widen.
138
If your mission can’t fit on a till receipt, it won’t fit in your customer’s head.
141
My ChatGPT has ADHD @OpenAI
159
Strategy test: can a junior make the right call without Slacking you? If no, you don’t have a strategy yet.
131
Messaging pyramid: Problem → Promise → Proof. If your site opens with adjectives before evidence, you’re doing poetry, not persuasion.
107
Identity systems beat logo worship. If the social content, webpage, or app icon looks weak, the logo doesn’t matter.
120
Brand vs performance is a fake war. Brand creates demand; performance harvests it. Starve one and the other dies.
111
Motion is the new colour. If your brand doesn’t move with rules, agencies will add easing and pray.
100
🇺🇦🇺🇦🇺🇦
148
Would the real Alan Partridge please stand up
I know we have a sane new government, and thank god for it, but I am so relieved to see that some political clowns still exist, enabling the survival of the car crash interview. In this one, Farage pretends he was asked to go to the US by, well, nobody.
1
1
336
Maybe because it didn’t exist when you were a kid @RishiSunak
118
Don't ever stop sharing this video. The Tories have ruined this country. RUINED it. All the while lining the pockets of themselves and their mates. #generalelection #JulyToryWipeOut #ToriesLiedPeopleDied
128
5,159
270
8,125
420,277
Chris Joyce retweeted
Every single time the Conservatives come to power they increase the size of NHS waiting lists. Please don't let them blame it on Covid or anything else; they were doing exactly the same thing in the 90s. Please RT if you think everyone should be clear on this.
82
3,179
77
4,325
178,129
When the producers get a last min client change
Liberal women spend $4,000 to bash sticks on the ground and scream at a ‘Rage Ritual Retreat.’ The bizarre wellness retreat is designed to help women deal with anger.
1
129
Amazing story!
I won. I won my appeal. The Luxembourg court has ruled that Jeff Dieschburg infringed upon my copyright when he used my work without consent. Using a different medium was irrelevant. My work being 'available online' was irrelevant. Consent was necessary. 1/
1
172
Catch the premier episode of BIMA Web3 Talks! Join Web3 Council Co-Chairs, @TomKDowning & @SarahEWeller as they have a chat with @_VBCJ of @VelvetBadger . Dive into the world of #Web3 with us! Watch now: youtube.com/watch?v=GUB63W2v… #BIMAWeb3Talks
1
1
340