Another batch of hardware is live on the network. 120 new devices joined between Oct 7 and Oct 9. Huge shout out to the deployers! Keep building.

BofA says SpaceX's Starlink Mobile is now a 3-way risk to $AAPL 1. It threatens the carrier subsidy model. ~53M iPhones a year go through the Big 3 carriers with ~$800 in promo credits each, and switchers lose that 2. A cheap Starlink phone could take share 3. A Tesla/SpaceX/Grok ecosystem could compete with Apple's BofA's math: if 10% of Big 3 postpaid subscribers move to SpaceX, Apple loses ~5M units, or ~$6B in revenue They call it manageable near-term and keep a Buy with a $370 price target, but see the bigger risk to Apple's multiple as the debate shifts to US iPhone pricing power Do we think Elon is going to launch a phone next?

We’ve been quiet while our team stayed heads down building. That changes now. Expect more deployment highlights and an upcoming series introducing the team helping build the network.

The largest retailer-owned grocery co-op in the US just turned its store Wi-Fi into a revenue stream. Wakefern is a $20.7B business with 48 member companies and ~365 supermarkets across nine states. ShopRite, Price Rite, The Fresh Grocer, Fairway Market, Gourmet Garage. The first stores are now live on the Helium Network, with more to follow. Supermarkets are brutal for cell signal. Concrete, steel racking, rows of freezers. The traditional fix is a DAS, and the math rarely works for a grocery store. So Wakefern is using what it already owns. Shoppers’ phones hop onto store Wi-Fi automatically. No app, no sign-in. The stores earn as carrier traffic moves over. helium.com/blog/wakefern-gro…