head of ai growth @ninja_reach making an impact | distribution
grow w/ ai ugc
Joined September 2013
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finch is doing $1M a month and their content strategy is honestly kind of lazy, in the best way
-> #15 in health & fitness
-> 5.0 stars from 764K ratings
-> $1M revenue and 300K downloads a month
it’s a self-care app where you raise a little bird by doing your daily habits
and they don’t sit around trying to come up with some genius viral idea
whatever’s trending that week, the bird is in it
new sound, new meme, new format, a few days later there’s a finch version
and that’s pretty much how they got here
the trend already has millions of people watching it, so finch doesn’t have to earn the attention, they just walk into a room that’s already full
and because it’s the same little bird every single time, you start recognizing it after two or three videos
most apps spend months trying to make the perfect ad and by the time it’s out the moment’s gone
finch just moves fast and keeps showing up
if your app has a mascot or any character people can remember, you can do the exact same thing starting this week
a 22-year-old made $24,542 in one month with two AI girls that don’t exist
his starting investment was a $20 claude subscription
forget what he used it for, the real lesson is that one person can now build a character people pay attention to every single day
and that’s exactly what ecom brands and apps should be doing right now
instead of paying 20 creators $300 a video, you build your own AI creator and she posts for you every day
here’s the step by step:
→ gpt image 2 or nano banana pro, generate a girl who doesn’t exist, prompt only, no real faces, make 20 and keep the one that looks most natural
→ higgsfield soul ID, lock her face so she’s the same person in every single post
→ claude, give her a personality, a niche, a way of talking, and have it write 30 days of content ideas around your product
→ nano banana pro, put her in real scenes with your actual product, getting ready, unboxing, using the app on her phone
→ kling 3.0 or seedance, animate the best shots into 5–10 second clips
→ elevenlabs, give her one consistent voice for the talking videos
→ post 2–3 times a day on tiktok and instagram, with the AI label on
→ whatever pops off, put spark ads behind it
she never asks for a rate increase, never ghosts you, never needs product shipped, and you own every single video forever
one guy with $20 built a business around two AI characters
imagine what a brand with an actual product can do with one
Two AI girls and $24,542 in one month
A 22-year-old man from China created two virtual girls and turned them into a business. According to the original post, his starting investment was just $20 for Claude.
For the first AI girl, he set up a Fanvue account with a $9.99 subscription. With Claude’s help, he analyzed male audience preferences and developed the character. Photos and videos were generated automatically and published on a schedule.
In one month: 1,265 subscribers and $12,637 in revenue.
The second AI girl appeared on livestreams across three platforms: TikTok, YouTube, and Kick. The original post describes Claude changing her appearance and voice in real time during the broadcasts.
Viewers regularly sent donations, with the largest reaching $500.
The streams brought in another $11,905 that month.
Total revenue: $24,542 from two virtual characters.
AI + creativity = new possibilities
temu is running fully AI ads now and most people have no idea 😭
3,281 likes, 1,346 saves and 268 shares
and that’s on an ad, people are literally saving an ad
and you can make your product look just as real, here’s the stack:
flux kontext / nano banana pro → turn one real product photo into every angle and scene you need without the product changing
veo 3.1 → ingredients to video, feed it your product images as references so it stays the same product the whole way through
seedance → multi-image reference, perfect for unboxings and “open it, use it, done” sequences
runway gen-4 references → when you need the same product across completely different scenes and backgrounds
higgsfield → veo, kling, seedance and camera-motion presets in one place, so you can test the same shot across models fast
arcads → only if you need a person talking about the product, everything else above is product-only
topaz video AI → upscale to 4k at the end, sharper detail is what makes product shots believable
the rules that make it look real:
- always start from your real product photo, never a text prompt alone
- shoot it like a phone video, slight handheld shake, natural light
- keep every clip under 5 seconds and stitch them together
- lay your real logo or label back on top if it warps
- no fast spins or big movement, that’s where products melt
- no perfect studio lighting, it screams AI
- no long single takes
this is literally how we also scale ecom brands with AI ads like this at @ninja_reach
So if you want to scale your brand with ads like this, comment UGC and we'll help you
holy f*ck teeth whitening brands are a clinic in slideshow marketing
-> 32.7K likes on one post
-> 17K saves and 2,241 shares
-> and it’s just 6 photos of someone’s teeth
on paper it’s the most boring product ever, there are hundreds of whitening strips that all do the same thing
but these slideshows keep blowing up, and the format is stupid simple
slide 1 is really yellow teeth with something like “this is so embarrassing”
then she holds a roll of toilet paper next to her smile so you can see the colour difference
“day 1”, “day 2”, “day 4”, and every slide the teeth get a little whiter
the last slide is the strips
“i didn’t think my teeth would ever be this white 🤣🥹”
the toilet paper is the genius part, it turns “trust me it works” into proof you can see with your own eyes
and people save it because they want to try it themselves, that’s why the saves are higher than the comments
this is how you scale ecom with slideshows
-> post a before/after that people can check with their own eyes
-> let it blow up organically
-> put ads behind the ones that pop
if your product has a visible before and after, build your content around it
videos like this don’t always come from random users, UGC Ninja runs exactly these campaigns with creators posting your product the same native way
if you want something similar for your brand, comment “UGC” and we’ll reach out
Toby retweeted
Ecom bros will literally do anything to sell 😭
both videos are AI generated and have 2.2 million+ views each
and people still think AI UGC doesn't work
here is how you do the same for your brand:
- take the problem your product solves and blow it up to the worst possible version
- then show your app or product in the next scene
example:
→ budgeting app: a guy opening his bank app and his soul leaving his body, then the app showing exactly where the money went
→ language app: a guy confidently ordering water in spanish and the waiter bringing him a chicken, then the app
then make it with AI:
claude → writes 20 “problem vs solution” scripts, each with one scene for the problem, one scene for the fix
nano banana pro → generates the problem scene
nano banana pro → generates the solution scene, hands only + your real product photo so the packaging stays exact
kling 3.0 → animates both stills into 5 second clips
tiktok → stitch the two clips, add text on top, a funny trending sound underneath
we’re scaling exactly this kind of thing at UGC Ninja with AI and our 500K+ creator network
so if you want to mass scale your app or ecom brand like this, comment "UGC"
Toby retweeted
wispr flow scaled from 5 to 50 creators in 4 months and now ships 500-700 new ads a month
they've paid those creators $220k+ so far
the deal is simple, creators get 7% of whatever wispr spends running their video as an ad
a video that flops costs wispr almost nothing, a video that wins gets budget and the creator earns more
so the team never guesses which ad will work, they launch hundreds and let the spend follow the winners
while this machine was running, wispr grew revenue 150%+ every quarter for a year
any software people use on screen can run this:
- a crm pays sales reps to film how they log a call in 10 seconds
- a design tool pays freelancers to film a client project start to finish
the slow part is finding 50 creators who actually convert, wispr spent 4 months on it
UGC Ninja already has 500000 creators ready to post, so you can start at 50 instead of 5
if you want a creator program like wispr's, comment "creators" or book a call with us, link in the comments
Toby retweeted
we’ve been absolutely printing for ecom brands lately @ninja_reach
we make all your creatives, AI and real humans
grow your organic on tiktok, reels and shorts
run and manage your paid ads
and we only charge 10% of the monthly ad spend
you don't have to pay us a retainer, or pay per video, or buy any usage rights
we only make more money when you’re scaling, so we’re on the same side
if you’re in ecom and want to print money, shoot me a DM
it’s kind of insane how easy ecom content has gotten
shop cider is literally just putting their outfits on an AI girl and making her move a little and absolutely printing with it
every video is around 10 seconds long, no creator, no shoot, no shipping product to anyone
and the account is pulling hundreds of thousands of views, with tons of ads running on these exact videos
and gpt image 2 + nano banana pro + seedance 2.5 probably made each one for about $2 in under 10 minutes
the barrier to great ecom content is basically gone, now it’s just about who can test the most
Toby retweeted
holy sh*t, AI just changed ecom forever
you can now take your product, put it on an AI girl, have her film an aesthetic mirror video, add a trending sound, and post it
no creator, no shipping product, no usage rights, no waiting on drafts
and when one goes viral, you put ads behind it and print money
the format is the easiest pretty girl format ever, a girl in her room wearing the product, moving a little, sound in the background, that’s it
and accounts posting exactly this are sitting on 2M+ likes
here’s how to make it:
gpt image 2 → generate a girl from scratch, no uploads, no real faces, make 20 and keep the one that looks most natural
higgsfield soul ID → lock her face so she’s the same girl in every single video
nano banana pro → your girl + your product photo, “wearing this exact outfit, mirror selfie, phone in hand, 9:16”, it’s the best at keeping the product’s colours and details right
seedance 2.5 → image-to-video, 5 sec, small natural movement, “touches her hair, shifts her weight, turns to show the outfit”
veo 3.1 → swap it in for the hero videos where you want the most realistic movement
topaz video AI → upscale to 1080p and clean up the face so nothing looks melted
capcut → colour grade it slightly warm and add a little grain so it looks shot on an iphone
telegram → send it to telegram, then download it to remove metadata
tiktok → post it, add the trending sound in-app
spark ads → only put budget behind the ones already going viral
about $1–3 a video, and you can make 20 before lunch
one creator charges $150–300 a video, this costs less than a dollar and you own it forever
we’re scaling brands with workflows like this at UGC Ninja, DM me “ecom” and I’ll help you
holy sh*t, AI just changed ecom forever
you can now take your product, put it on an AI girl, have her film an aesthetic mirror video, add a trending sound, and post it
no creator, no shipping product, no usage rights, no waiting on drafts
and when one goes viral, you put ads behind it and print money
the format is the easiest pretty girl format ever, a girl in her room wearing the product, moving a little, sound in the background, that’s it
and accounts posting exactly this are sitting on 2M+ likes
here’s how to make it:
gpt image 2 → generate a girl from scratch, no uploads, no real faces, make 20 and keep the one that looks most natural
higgsfield soul ID → lock her face so she’s the same girl in every single video
nano banana pro → your girl + your product photo, “wearing this exact outfit, mirror selfie, phone in hand, 9:16”, it’s the best at keeping the product’s colours and details right
seedance 2.5 → image-to-video, 5 sec, small natural movement, “touches her hair, shifts her weight, turns to show the outfit”
veo 3.1 → swap it in for the hero videos where you want the most realistic movement
topaz video AI → upscale to 1080p and clean up the face so nothing looks melted
capcut → colour grade it slightly warm and add a little grain so it looks shot on an iphone
telegram → send it to telegram, then download it to remove metadata
tiktok → post it, add the trending sound in-app
spark ads → only put budget behind the ones already going viral
about $1–3 a video, and you can make 20 before lunch
one creator charges $150–300 a video, this costs less than a dollar and you own it forever
we’re scaling brands with workflows like this at UGC Ninja, DM me “ecom” and I’ll help you
Toby retweeted
this app hit 200K downloads and $80K MRR in 89 days with fully AI videos
and people still think AI videos don’t work 😂
it’s sleepsense, a sleep tracker, and two formats are doing all the work
one of their top video an AI doctor telling you “don’t sleep like this”, then “the app records everything, even your farts”
and another one is just the app screen and a voice over saying “you farted 11:26 pm”, “you snored”, “you talked”
here’s exactly how to make both:
claude → writes the script in 4 beats, hook, “just put your phone next to you”, proof, download
nano banana pro → generates the doctor in 9:16, “doctor in his 50s, white coat, glasses, bedroom, warm lamp light, shot on iphone”
gpt image 2 → the see-through anatomy body in bed, plus one cartoon face per expression for video 2
kling 3.0 → image-to-video on the doctor, native audio on, put his line in quotes with “calm, concerned” as the delivery note, face kept in frame so the lip sync holds
kling 3.0 → b-roll at 720p with audio off to save money, the dog, the girl getting into bed, the phone on the nightstand
screen recording → the real app UI, the base layer for video 2
capcut → keyframes the cards sliding in, the score ticking and the waveforms moving
elevenlabs → the video 2 voiceover, stability turned down a little so it sounds less robotic
sound effects → a snore, a fart, a mumble under each card
capcut → auto captions in bold white with a black outline, then the end card and download button
total cost: about $2–6 a video
creators charge you to film it, charge you again for usage rights, then charge you CPM when it works, AI charges you $5 once
works for any brand, swap the doctor for a dentist, a trainer, a dermatologist
we’re scaling apps to 6 figure MRR at UGC Ninja with workflows like this, DM me “AI” and I’ll help you
Toby retweeted
43.3M roblox visits would cost you somewhere between $2M and $6M in ads
roblox sponsored ads run around 4–12 robux per visit, which is roughly $0.05–0.15 for every single player you bring in
that’s $50–150 for every 1,000 visits
makeup mania got all 43.3M of those visits in 3 weeks with UGC
with UGC you usually pay creators $0.30–2 CPM, so $0.30–2 for every 1,000 views
even if only 1 in 20 viewers ends up playing, you’re still paying a fraction of what ads cost per player
and when ads stop, the visits stop, but UGC keeps sending players long after the video goes up
you can outspend the competition or you can outpost them, only one of those is cheap
43.3M roblox visits would cost you somewhere between $2M and $6M in ads
roblox sponsored ads run around 4–12 robux per visit, which is roughly $0.05–0.15 for every single player you bring in
that’s $50–150 for every 1,000 visits
makeup mania got all 43.3M of those visits in 3 weeks with UGC
with UGC you usually pay creators $0.30–2 CPM, so $0.30–2 for every 1,000 views
even if only 1 in 20 viewers ends up playing, you’re still paying a fraction of what ads cost per player
and when ads stop, the visits stop, but UGC keeps sending players long after the video goes up
you can outspend the competition or you can outpost them, only one of those is cheap
one of the best ways to scale with AI content is to make it blatantly obvious that it’s AI
humans don't like to be deceived, so when you pretend to be human with AI, that's when they get triggered
but when you’re openly AI, by making your avatar a mascot, like a talking animal, a little character, or something that’s clearly not pretending to be human
that's when people don't feel threatened, they feel entertained
if your mascot tells a story, keeps it engaging, and actually gives people something useful, they’ll stay and watch
then at the end, if the viewer genuinely believes your product will get them where they want to go, that’s when they click buy
these AI slideshow pages are ridiculously easy to run for your app
- the format is simple:
a strong hook, a few useful tips, static images, and your app showing up in one of the tips as the thing that helps
they convert because people are already reading for a solution, so when your app shows up as the answer to their problem, it feels like a recommendation, not an ad
here’s how to set it all up:
- give it context:
upload a few reference slideshows, your audience’s problems, your app’s features and real screenshots, plus some pinterest references for the visual style
- give it one repeatable prompt:
“create a 6 slide carousel about [topic] for [audience]. start with a specific hook, give 4 practical tips, include [app] in the tip where its feature actually helps, and end with one clear next step. under 25 words per slide.”
- generate the visuals:
ask for images in one consistent style and color palette, with space for text, and keep your app screenshots real
- connect canva:
go to apps in chatgpt, connect canva, and have it turn the copy and images into a reusable carousel template
- schedule it:
connect your tiktok to postquick and set it to post every day, or 2-3 times a day once you have enough content
then just swap the topic each time:
tips, common mistakes, checklists, comparisons
batch a week of posts in one sitting, schedule them, and the page keeps posting and sending people to your app while you sleep
this tiktok page posted 7 videos and got 1M likes in under 15 days
and just it’s AI napoleon riding in a carriage, playing piano with henry VIII, standing in the rain with an umbrella
the videos have 4.9M views between them, and one of them got 28K shares and almost 8K saves
and the bio is “how i make my videos” selling a skool community
so the whole page is an ad for the course
7 videos and they’ve already got a funnel that probably makes more than most apps do
here's what going from 0 to 1 M tiktok followers in 2 months looks like
wednesdaye0 is an AI wednesday addams
nobody needs to be told who she is. people recognize her in half a second and stop scrolling, and an unknown avatar has to earn that from zero
the pinned video did 67.5M views
every other post repeats the same look: braids, bangs, black outfit, talking straight to the camera
the bio pushes paid subscriptions to "talk with me"
we can only guess how much she makes from those subscriptions
and what would happen to an app's downloads if she posted about one to 1M followers
a regular vpn app won't get your tiktoks in front of americans
you share that ip with thousands of other users, and tiktok flags those ranges
what works instead:
-> factory reset the phone and take the sim out
-> one residential us proxy, one city
-> phone language, region and time zone set to that city
-> fresh email and new apple id, created with the proxy already on
-> tiktok installed and signed up only after all of that
quick check during signup: tap "phone number". if the code shows +1, tiktok is reading the phone as us
accounts set up this way usually show 80-95% us viewers in tiktok studio
Toby retweeted
Google just led a $20m round into a complete rip-off of my startup, Fastlane.
(skip to 55 seconds to skip context)
This isn’t something I’d normally talk about, but a line has been crossed. This disgusting and egregious behavior honestly makes me sick.
Fortunately, there is nothing anyone could do to stop us from winning. Especially not some unimaginative NPC’s. Good luck fellas.
Today we’re introducing Relay
We raised $20M from Google, Point72 & the founder of Reddit to build it.
1) Drop your website
2) Relay will create your content
3) Automatically distributes to our network of 50,000 U.S. creators
4) Drive millions of views and insights for your brand
Comment your website URL below and we’ll build your brand’s content library for free 👇
Readers added context they thought people might want to know
The post claims Relay raised $20M from Google, Point72 & Reddit's founder with a 50k US creator network, but the site describes a small-scale TikTok content tool with no such details or scale and no independent sources confirm the claims.
relaystudio.ai
Readers added context they thought people might want to know
The post claims Google led a $20M round into a real "Relay" rip-off of Fastlane, but no such funding or scaled competitor exists; it amplifies unverified hype for a basic tool contradicted by its site and community notes.
relaystudio.ai
x.com/klashsarma/sta…
doomers.ai/launches/relay
Toby retweeted
nah son how this is insane..😭
i just found the easiest side hustle that 18/yo can do in 2026...
this startup just launched a tool that lets you create your own AI influencer
imagine getting 100m views with a character you made yourself...
All you have to do is:
- Go to Higgsfield
- Pick a viral trend
- Create your character with Higgsfield AI Influencer
- Post videos with your character
what a generational time to be alive.
🤝 Paid partnership
Born in Higgsfield. All over your feed.
Introducing Higgsfield AI Influencer.
Create your own AI influencer and bring them into any trend.
Try now with up to 5 FREE generations on Higgsfield and in the ChatGPT extension.
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Credits: @JeanPhilMadame