This is how you get casted for a brief.
Finn shortlists applicants by reviews, fit and portfolio. Brands can upload a video and get matched to creators with a similar style.
Questions? Drop them in the comments☺️💛
#UGC #UGCCreator #UGCPortfolio #UGCTips #BrandDeals
Part 2 l Creators post the wins. Nobody posts the dry spell or the unfollows.
So we did. Real confessions, kept anonymous 💜
#UGCCreator #UGC #CreatorEconomy #ContentCreatorStruggles #CreatorCommunity
Holiday UGC opinions that will get you rebooked 🎁
53% of shoppers start researching gifts in October or earlier. Brands are briefing now.
Drop an opinion below you'd get roasted for 👇🏼
#UGC #UGCCreator #HolidayUGC #UGCTips #Q4Marketing
New feature 🚨
Meet Finn, your AI collaborator 💜
Creators, struggling with your application message? Cohley just fixed that ✔️
What can Finn AI Agent do?
👀 Reads the brief
✍️ Drafts your message
🎧 Finds licensed tracks
💸 Answers pay questions
#UGC #UGCCreator
please direct all complaints to the comment section. 🫶🏼☺️
3 UGC opinions we’re willing to defend… probably.
which one are you arguing with: 1, 2 or 3? make your case below. 👇🏼
#UGCCreator #UGCMarketing #CreatorEconomy #ContentCreation #InfluencerMarketing
Your UGC might just need a better opening 🤷🏼♀️
Watch these five hooks, and save them before writing your next brief.
#UGC #ContentStrategy #CreatorMarketing #MarketingTips #Cohley
1/2 Cohley is officially rewarding you with our new referral program!
You asked. Cohley delivered. 🥳
Your network could be your next revenue stream💸
#CohleyCreators #UGCCreator #CreatorRewards #CreatorEconomy #ContentCreators
Day 1 of posting my @claudeai agent's grading of my overall performance every weekday. I have C as the default grade, and I've asked it to be as critical (even mean) as possible.
It's scanning my emails, Slacks, CRM activity, and my calendar, the one "gap" is call recordings.
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Tom Logan retweeted
We surveyed +200 consumers only to find out that...
(you'll have to download the whitepaper to see for yourself! 😉)
In collaboration with Cohley, we've explored the mysterious world of video UGC in the beauty industry.
👉 Check it out here: bit.ly/4hnYmTF
Tom Logan retweeted
The most interesting takeaways from the Klaviyo IPO filling, from the perspective of me:
The worlds greatest ecom operator AND TOP TIER KLAVIYO CUSTOMER
Tom Logan retweeted
If you watch the NEWS, you may think we're headed for Civil War and the world's in Bad Shape.
That's Bullsh!t
And, here's 10 Charts to Prove it:
1. Child Survival is Up
Tom Logan retweeted
Anyone in NYC on April 25th?
I'll be doing an IRL fireside chat all about winning creative strategies on Meta and TikTok Ads with the fine people over at @Cohley_!
Come hang out with us!
Register here: cohley.com/cohley-summit-win…
Are you a D2C or eCommerce founder looking to scale your business rapidly and profitably?
Listen to our latest podcast episode with @andrewjfaris where we discuss the power of Facebook ads in driving growth and brand awareness.
With the recent changes in the digital landscape, creative inputs have become more important than ever.
But, with Facebook's signal loss now at only 8%, and most brands no longer needing an attribution tool, the core drivers of success in Facebook ads are back in play.
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This presents an incredible opportunity for eCommerce and D2C brands to rapidly change their economic output and double their forecast for the year overnight.
Check out the rest of the episode using the link below:
youtu.be/6S_htloij0E
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Tom Logan retweeted
Kudos to @RoKhanna. Every word of this is true. Decisive action is needed to protect the regional banking system. The run on other banks has already started.
Tom Logan retweeted
💯
The gov’t has about 48 hours to fix a-soon-to-be-irreversible mistake. By allowing @SVB_Financial to fail without protecting all depositors, the world has woken up to what an uninsured deposit is — an unsecured illiquid claim on a failed bank. Absent @jpmorgan @citi or @BankofAmerica acquiring SVB before the open on Monday, a prospect I believe to be unlikely, or the gov’t guaranteeing all of SVB’s deposits, the giant sucking sound you will hear will be the withdrawal of substantially all uninsured deposits from all but the ‘systemically important banks’ (SIBs). These funds will be transferred to the SIBs, US Treasury (UST) money market funds and short-term UST. There is already pressure to transfer cash to short-term UST and UST money market accounts due to the substantially higher yields available on risk-free UST vs. bank deposits. These withdrawals will drain liquidity from community, regional and other banks and begin the destruction of these important institutions. The increased demand for short-term UST will drive short rates lower complicating the @federalreserve’s efforts to raise rates to slow the economy. Already thousands of the fastest growing, most innovative venture-backed companies in the U.S. will begin to fail to make payroll next week. Had the gov’t stepped in on Friday to guarantee SVB’s deposits (in exchange for penny warrants which would have wiped out the substantial majority of its equity value) this could have been avoided and SVB’s 40-year franchise value could have been preserved and transferred to a new owner in exchange for an equity injection. We would have been open to participating. This approach would have minimized the risk of any gov’t losses, and created the potential for substantial profits from the rescue. Instead, I think it is now unlikely any buyer will emerge to acquire the failed bank. The gov’t’s approach has guaranteed that more risk will be concentrated in the SIBs at the expense of other banks, which itself creates more systemic risk. For those who make the case that depositors be damned as it would create moral hazard to save them, consider the feasibility of a world where each depositor must do their own credit assessment of the bank they choose to bank with. I am a pretty sophisticated financial analyst and I find most banks to be a black box despite the 1,000s of pages of @SECGov filings available on each bank. SVB’s senior management made a basic mistake. They invested short-term deposits in longer-term, fixed-rate assets. Thereafter short-term rates went up and a bank run ensued. Senior management screwed up and they should lose their jobs. The @FDICgov and OCC also screwed up. It is their job to monitor our banking system for risk and SVB should have been high on their watch list with more than $200B of assets and $170B of deposits from business borrowers in effectively the same industry. The FDIC’s and OCC’s failure to do their jobs should not be allowed to cause the destruction of 1,000s of our nation’s highest potential and highest growth businesses (and the resulting losses of 10s of 1,000s of jobs for some of our most talented younger generation) while also permanently impairing our community and regional banks’ access to low-cost deposits. This administration is particularly opposed to concentrations of power. Ironically, its approach to SVB’s failure guarantees duopolistic banking risk concentration in a handful of SIBs. My back-of-the envelope review of SVB’s balance sheet suggests that even in a liquidation, depositors should eventually get back about 98% of their deposits, but eventually is too long when you have payroll to meet next week. So even without assigning any franchise value to SVB, the cost of a gov’t guarantee of SVB deposits would be minimal. On the other hand, the unintended consequences of the gov’t’s failure to guarantee SVB deposits are vast and profound and need to be considered and addressed before Monday. Otherwise, watch out below.
Product reviews are to retail and eCommerce stores more essential than ever before.
But that wasn’t the case years prior. What has changed, and why are they so important today?
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We touched on this back in a prior Reel It In episode, where our host Parker Dietz interviewed Alex Yedibalian, our Senior Account Executive at Cohley.
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If you’d like to learn key insights about product reviews and the best practices to make them, check out the rest of the episode.
Links below:
Anchor: bit.ly/3G4xsRH
YouTube: youtu.be/dorxJI3tgoQ
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