@The_Wayback_

We make joyful films in VR for people living with dementia to relive the past with carers. In colab with the Alzheimer’s Society👉🏻 https://xitter.cf/t.co/eywvgQkZFW

 London, England
thewaybackvr.com
Joined January 2017
  • Tweets951
  • Following4.3K
  • Followers1.4K
217Media
Proud to say Wayback is now available on the Alzheimer's Society Shop shop.alzheimers.org.uk/helpf… A proud moment for us all.If you have a loved one with #dementia please try our films and relive the past together. #WorldAlzheimersMonth #WorldAlzheimersDay
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I think this is called instant karma. A truly beautiful moment. Wait for it…
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@the_Wayback_ retweeted
neil aitken@jneilaitken12 Sep 2019
Replying to @The_Wayback_
@The_Wayback_ attending The Royal Academy of Music's Co-Creativity and Dementia Development Day
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Zoe's Place is INCREDIBUBLÉ 🌟 We've taken inspiration from our favourite Canadian singer to bring you our interpretation of this year's incredible Asda Christmas ad 🎄🎥 Let's get Michael Bublé to see - tag him, share it, let's show the world how INCREDIBUBLÉ Zoe's Place is 💛
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@the_Wayback_ retweeted
Havas London@havaslondon20 Dec 2023
Old ad jingles aren't just nostalgic, they can help someone living with dementia. Introducing The Wayback's festive radio campaign, designed to spark memories for those living with Dementia, by featuring the members of Tea n Tunes club, singing ad jingles from the 70s & 80s.
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Families caring for dementia patients in UK reaching crisis point, says charity theguardian.com/society/2023…

Families caring for dementia patients in UK reaching crisis point, says charity

Exclusive: Many exhausted relatives asking for help as health and social care services stretched beyond limit

theguardian.com
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Remember this poster. And help a loved one remember their past. #alzheimers
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.@havaslondon and @The_Wayback_ launch powerful OOH campaign. hubs.ly/Q01TW2JS0
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@the_Wayback_ retweeted
Havas London@havaslondon19 Jun 2023
You may have noticed some new friendly faces on your commute... Well, they're part of our first award-winning campaign with @The_Wayback - an initiative designed to help those living with dementia and Alzheimer's and their carers through virtual reality film 👇
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Havas London and The WayBack Launch Powerful OOH Campaign lbbonline.com/news/havas-lon…

Havas London and The WayBack Launch Powerful OOH Campaign — LBB

Havas London won Global’s ‘The Look Ahead’ competition with the campaign concept last year

lbbonline.com
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contagious.com/news-and-view…
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Thanks @contagious As winners of your brilliant 'Look Ahead' competition you've helped put our memory films out there for all carers and loved ones of those with Alzheimer's. Sometimes the best way forward is to go way back. @alzheimerssoc #dementia #alzheimers #awardwinne
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@the_Wayback_ retweeted
Global@global19 Jun 2023
Winner of our ‘Look Ahead’ competition, The WayBack initiative has launched on 13 @TfL digital ribbons. Created with @HavasLondon, the campaign is designed to help those living with dementia, Alzheimer's & their carers through VR film. More in @contagious: bit.ly/3CA0llU
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Look out for our first ever ads on @TfL this week. Made to remind people that for someone living with #Alzheimers , sometimes the best way forward is to look way back. Our memory aid films are now available for limited offer £4.99 @alzheimerssoc #dementia @Havas
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Look out for our first ever ads on @TfL this week. Made to remind people that for someone living with #Alzheimers , sometimes the best way forward is to look way back. Our memory aid films are now available for limited offer £4.99 @alzheimerssoc
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We love this. We may not yet have a cure for this cruel disease. But so much great creative, inclusive thinking out there trying to make the lives of those living with the disease (and their loved ones) a little easier @davetrott
dave trott@davetrott11 May 2023
This is lovely: 'The Restaurant of Mistaken Orders' in Japan. Staffed entirely by people with dementia - lonelyplanet.com/news/restau…
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Has today sparked #Coronation memories from 1953? The Wayback can help relive those times, anytime. Made especially for people living with #Alzheimer's but a great #memoryaid for all who were alive 70 years ago. #360video #dementia @alzheimerssoc youtube.com/watch?v=TNSx_b8B…
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Everything crossed as Finalists to win media space on the new Elizabeth Line @TfL with @contagious and @havaslondon Would be just the exposure our films for people living with #Alzheimers need.
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If a loved one is living with Alzheimer’s please take a look at our reminiscence films, now available through @alzheimerssoc shop. #dementia #Alzheimers @TheGeoffHurst @FA @SMN_London @talkSPORTDrive #UnitedAgainstDementia #unforgettable
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Great to showcase our films next to @MyLifeFilmsOrg for people@with dementia in #wakefield @alzheimerssoc @dementia
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Loneliness as bad as smoking for long-term health, as it increases risk of Alzheimer’s. So its great to hear researchers at #SXSW suggest VR can combat it. Our recent project which brought together schools and local care homes proved it to us... #Alzheimers #dementia #VR
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