We help launch great companies, accelerate growth, and drive innovation in Madison, WI. Built by entrepreneurs, for entrepreneurs.

Madison, WI
Joined August 2013
Is it too late to post September? Asking for a friend 👀
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Madison AI Studio will host AI + Health Demo Night next week on Thursday, October 22 from 6-9PM. Featured demos from @adhira of Innovative Outlier and James of AccuraTrials, PLUS an open mic demo opportunity after. Interest form if you would to demo: hubs.li/Q04BqzrL0
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Class is in session. Her Network this month will be lead by our very own Beth Ott. This workshop will cover a reflection of 2026, exploring ways to evaluate and improve, as well as outlining what's worth leaving behind. RSVP: hubs.li/Q04zDN760
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It's a full-circle story: a company once built by a chance conversation on a plane ("We never pass up an opportunity to have a conversation.") is now scaling into its next era, powered by AI and a newly hired Chief AI Officer. hubs.ly/Q04zDD7p0 @WeAreEarthling
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Accessibility often gets treated as a niche concern, but good accessible design quietly helps everyone. Bekee Gibson of GibsonWorks is leading a practical, judgment-free session on how to see your site the way all your visitors do. hubs.li/Q04zDv_Y0
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Our halls are littered with a variety of professionals and experts across many sectors! Check out our 2026 Impact Report to see who else is building here in the StartingBlock community. hubs.li/Q04yqq-b0 #StartingBlockMadison #BuiltHere #CoworkingCommunity
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"We're the good guy hackers." Meet Sprocket Security. From an 8-person team gearing up for Series A to a 50-employee company nationally recognized, @SprocketSec has grown alongside StartingBlock Madison. Read the full story of Sprocket's rise: hubs.li/Q04xXXqq0
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Whoa, September is almost over! What happened in August again??
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One article sparked a new venture, but a new company was never in the plans. Rukmini Banerjee and CuroNow in the latest @StartupWisc Podcast episode! hubs.li/Q04xBwlF0 #StartupWisconsinPodcast #StartingBlockMadison
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We're excited to be part of the UW Entrepreneurship Kickoff! Join us and 30+ entrepreneurship orgs across campus at UW–Madison's Entrepreneurship Kickoff this Sunday, Sept 20, 5:00–8:00 PM at the Great Hall, Memorial Union hubs.li/Q04xBybM0 @transcenduw @uwmadison
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Most of us wait to feel inspired before we start something. Meghann Rapp just liked dogs and wanted her kids to have something to do—that's the whole reason she started training service dogs. Learn about it: hubs.li/Q04xxfnt0 #StartingBlockMadison
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The problem with growing a small team: your space can't keep up. The fix: a private office at StartingBlock Madison, built for teams your size. Under 1,000 sq ft, month-to-month. Your business, upgraded. Tour Suite 225 before someone else snags it: hubs.li/Q04wgRMf0
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Do numbers dancing around when you start to think about your startup's finances? Alicia Greer from Berndt CPA LLC will break down! 📅 September 15 🕰️ 12-1PM 📍 2nd Floor Classroom 🥪 Lunch Provided RSVP ➡️ hubs.li/Q04whnsM0
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EntreCon Midwest 2026 is coming to Beloit on September 15–16, and StartingBlock is proud to support this powerful regional event. Learn more: hubs.li/Q04vbr9j0 USE CODE "SBM26" to get a $100 discount on the 2 Day ticket price
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Therese Merkel-Hamadi wasn't planning to become an entrepreneur. Tricky Foods was born, "completely out of whim," but it hit her passion. Here's the tasty read: hubs.li/Q04v7G2X0 #StartingBlockMadison #TrickyFoods #SNAXI #StartupStory
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You need a real space, but a 5-year commercial lease is overkill for a small team that's still figuring out its next chapter. Suite 405–available now!–fits up to 6 team members. Book a tour today! hubs.li/Q04v7yfF0
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There's a version of your business you've been circling for 12 months. You know the thing. The offer you haven't launched. The hire you haven't made. The system you haven't built. 👉 They will. That's what our free monthly accountability group is for. hubs.li/Q04tX6H80
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Goodbye July. 👋 Hello August! What last minute plans are you squeezing in before the school year begins?
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