We are excited to announce that the digital marketing experts at Adept are now officially a part of Smith. Our combined capabilities across every stage of the customer journey further demonstrates why Smith is home to The Performance Commerce People. hubs.la/Q02FGKSn0

Frontend experiences are more important than ever. A strong strategy can lead to lasting success, while a poor one can have long-term consequences. Discover how to create a future-ready frontend strategy that meets your customers' needs. hubs.ly/Q02PTbgw0 #DigitalCommerce

Members of our Columbus, OH team took time out from servicing our clients to serve the community, during the 9/11 Day of Service, an event which Smith also sponsored. The team contributed to packing 160,000 meals locally, part of a goal to prepare 1.6 million meals nationwide.

Mastering Audiences and Segments in #GA4 is the key to unlocking your analytical potential. These powerful features provide insights, empowering you to create marketing strategies that boost conversion rates like never before. hubs.la/Q02NRY2J0 #Analytics #DataDriven

Elevate your marketing campaigns by working backward. This strategic approach clarifies your goals and empowers your team to navigate the path to impactful results effectively. hubs.la/Q02N5G1s0 #MarketingStrategy

Align with stakeholders, analyze the debt, and decide on your approach. Effective prioritization ensures your efforts make the greatest impact on your product and users. Discover tactics for prioritizing design debt: hubs.la/Q02Mqq_Z0 #DesignDebt #UX

We're excited to be a Platinum sponsor of SAP Customer Success Day for CX, September 11th in New York. We hope to see you there. hubs.la/Q02Mm90K0

Overwhelmed by website optimization? Check out our top Google Analytics 4 reports to transform your conversion analysis and uncover valuable insights—no custom explorations needed. Learn more: hubs.la/Q02LL4Vb0 #GA4 #ConversionOptimization #DataAnalysis #MarketingInsights

We were interviewed for the recent report, "The State of Digital Business Strategy Services". Explore how businesses drive value through digital initiatives and the key criteria for selecting partners. Read more about it here: hubs.la/Q02JcZ4K0 #DigitalStrategy #B2B

Gen AI is changing how we connect with brands. Imagine a "digital double" handling your tasks or finding new ways to make customer experiences better. These tools are game-changers. Ready to embrace the future? hubs.la/Q02HCnZ20 #ForresterCX #GenAI #CustomerExperience

Smith recently contributed to a report dedicated about outcome-based digital experiences. We provided insights from a B2B2C client on how focusing on outcomes drives success. Read more now. hubs.la/Q02Hr9p70 #DigitalTransformation #CustomerSuccess #DigitalExperience

Curious about ADA compliance and why it matters for your company? It’s about making digital spaces accessible for everyone. Discover how it promotes inclusivity and benefits businesses. hubs.la/Q02HdDQZ0 #ADA #Accessibility #InclusiveDesign #WebAccessibility

Want to read up on the real-life uses of quantum computing? Featured in The Future of Commerce, our resident futurist and VP of Marketing, Randy Kohl, explores what quantum commerce is and where it might have the most impact. hubs.la/Q02zGvLs0 #quantumcomputing #commerce

If composable commerce is on your mind, change management should be next on your list. You can't do one without the other. It's time to look at the next wave of digital transformation. hubs.la/Q02mh-Dd0 #composablecommerce #changemanagement #b2bcommerce

SAP is modernizing commerce. It's time for you to choose your path forward. Learn about which solution could work for you. It comes down to finding the right approach to match your operating model and overall strategy. hubs.la/Q02kvPsW0

Let's navigate B2B commerce with the 'Best of Need' concept in mind. Prioritize value to help balance your business and your customer needs. It's time to embrace incremental change for lasting impact. hubs.la/Q02jk-NM0 #ComposableCommerce

Unlock digital transformation with accelerators & pre-composed solutions. Explore composable commerce for B2B businesses and cut launch cycles by 75%, ensuring ongoing growth. Adapt and stay ahead. hubs.la/Q02hr48p0 #ComposableCommerce #DigitalTransformation

At the end of January, we will be going to the NAW Executive Summit. We're excited to be able to learn and discuss topics that will have an impact in 2024 for wholesalers across North America. #NAW #B2B #B2BCommerce

For 2024, it's time to dive into the evolving digital landscape with "composable commerce." But, does B2B and B2C differ in this approach? Smith helps unravel the complexities in this blog post. hubs.ly/Q02gvLSS0 #performancecommerce #composablecommerce #b2b #b2c

Check out some of Smith's favourite tools and techniques in this article on building team and audience empathy. Focus on the customer, not just your needs. hubs.la/Q02f7KkM0 #EmpathyInDesign #B2BCommerce