@SentientInsight

Emotion AI focused behavioral science tech that quantifies the impact of emotion on human choice. #emotionAI #MRX #neuromarketing #neuroscience

 Portsmouth, NH
sentientdecisionscience.com
Joined July 2009
  • Tweets8.1K
  • Following2.7K
  • Followers2.5K
2.6KMedia
SentientDecisionSci retweeted
Google DeepMind
@GoogleDeepMind29 May 2024
Our video generation model Veo can create clips from a single reference image. 🖼️ These can follow the original visual style alongside instructions from a text prompt. Let’s take a look. 🧵
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SentientDecisionSci retweeted
Kenneth Hayworth
@KennethHayworth14 Aug 2021
Neuroscientists: Let’s put theories to ultimate test –decode a non-trivial memory from static map of synaptic connectivity. My org is putting up $100,000 challenge but we need you to help define rules. RT or DM to join private discussion. aspirationalneuroscience.org… @AspirationNeuro
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SentientDecisionSci retweeted
Linus ✦ Ekenstam
@LinusEkenstam26 May 2023
A Masterclass in Marketing 4 years of Marketing Degree in 7 minutes One of a kind. Bookmark and come back to this often.
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SentientDecisionSci retweeted
erin griffith
@eringriffith25 May 2023
NEW: Reid Hoffman is at the center of the AI action: He's on MSFT's board, he co-founded Inflection AI, he's invested in a bunch of AI companies including OpenAI and he frequently talks up AI to govt officials. (1/3) nytimes.com/2023/05/25/techn…

Reid Hoffman Is on a Mission: To Show A.I. Can Improve Humanity (Published 2023)

Few are as involved in so many different artificial intelligence efforts as Mr. Hoffman, a Silicon Valley investor who co-founded LinkedIn.

nytimes.com
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SentientDecisionSci retweeted
Made Music Studio@mademusicstudio18 May 2023
Ready or not, #AI in music creation is here. And equipped with a sense of curiosity, a willingness to experiment, + the human touch, brands have the opportunity to expand their creative toolkit beyond what they could have imagined. For @hypebot, MMS' @amyecrawford shares how.

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SentientDecisionSci retweeted
Paul Ekman Group
@PaulEkman26 Apr 2023
From Darwin to current studies, take a look at the history of research on emotional expressions: ow.ly/VmyY50NPxQC

A Brief Intellectual History of the Universality of Emotional Expressions

Dr. Ekman's intellectual history of the universality of emotional expressions. See how popular views on emotions and expressions changed over the last century.

paulekman.com
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SentientDecisionSci retweeted
HCD Research@HCDResearchInc27 Feb 2023
🌸👃From candles to cookies, our sense of smell adds so much to our daily activities. Yet, this research by @MonellSc, @BrownUniversity, and HCD for @taste_smell_day shows just how little people value their sense of smell. perfumerflavorist.com/fragra… #Anosmia #Smell #tradeoffs

New Survey Shows Sense of Smell is Undervalued Ahead of Anosmia Awareness Day

Some 64% of participants were willing to give up their sense of smell over all other three senses.

perfumerflavorist.com
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SentientDecisionSci retweeted
Oliver Whang@oliverwhang2128 Mar 2023
LLMs pass a lot of theory of mind tests but fail when small changes are made. Newer models are getting better, but is this the right way to determine theory of mind for machines? Or does it tempt our own eagerness to attribute minds to things? nytimes.com/2023/03/27/scien…

Can a Machine Know That We Know What It Knows? (Published 2023)

Some researchers claim that chatbots have developed theory of mind. But is that just our own theory of mind gone wild?

nytimes.com
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Jeanna Isham@Jeanna_Isham14 Feb 2023
NEW SIM PODCAST: There are many steps in consumer brand journeys but none more important than purchase. Payment sounds could be retail's weakest link. @SentientInsight @aaronashleyreid soundinmarketing.com/podcast #SoundInMarketing #POS #POSSounds #SonicBranding #SensoryMarketing
purchase point

ALT purchase point

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SentientDecisionSci retweeted
Made Music Studio@mademusicstudio22 Dec 2022
Our research with @SentientInsight has found an 86% correlation between sound and our desire to return to or avoid an experience. For @Forbes, our partners at @spatialinc shared how the science of sound can influence how we design our future experiences. forbes.com/sites/forbestechc…
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Made Music Studio@mademusicstudio8 Apr 2022
Positive or negative, sonic assets have a quantifiable effect on your brand's appeal. Dive back into our research with @SentientInsight, in which we took a look at how the sonic identities of 5 top automotive companies measured up with consumers. mademusicstudio.com/blog/sou…
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SentientDecisionSci retweeted
ADWEEK
@Adweek2 Feb 2022
BREAKING #SuperBowl news: Things get dark for the clydesdale and dog duo in @budweiserusa's harrowing, yet inspiring Big Game spot from @VaynerMedia and Oscar-winning director Chloé Zhao. adweek.com/agencies/chloe-zh…

Chloé Zhao Directs Budweiser’s Super Bowl Spot

A Budweiser Clydesdale goes through a near death experience.

adweek.com
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SentientDecisionSci retweeted
Steven Pinker
@sapinker26 Nov 2020
According to a new study, music beats sex and drugs when it comes to relieving the stress and sadness of the pandemic. New Mind Matters column by Susan Pinker wsj.com/articles/a-musical-c… via @WSJ

A Musical Cure for Covid-Related Stress and Sadness

New research shows that playing or listening to music is the most effective way to cope with the lockdown blues.

wsj.com
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SentientDecisionSci retweeted
PureSpectrum@purespectrum_2 Dec 2021
Missed our #webinar on #GenerationalInsights? Founder/CEO of @SentientInsight & PureSpectrum's VP of East Sales, discussed a new perspective into current attitudes of the U.S. populous by generation. Watch the recording: attendee.gotowebinar.com/rec…
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SentientDecisionSci retweeted
The CMO Club@TheCMOclub19 Nov 2021
Join Joe Sauer from @SentientInsight and @jmccambley1 from @Saatva as they discuss how brands are zeroing in on the essential drivers to build messages, assets, and campaigns that trigger emotional responses and create moments that matter. bddy.me/3CwMOJ2 #CMOclub #CMO
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PureSpectrum@purespectrum_18 Nov 2021
PureSpectrum and @SentientInsight join forces for the first-of-its-kind study to uncover the implicit attitudes of the 5 generations interacting today. Join Dr. Aaron Reid & Arianne Larimer on Dec 1st @ 11am PST. bit.ly/3FkOxTQ Register: bit.ly/3HvEbT7
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SentientDecisionSci retweeted
The CMO Club@TheCMOclub8 Nov 2021
Join Joe Sauer from @SentientInsight and @jmccambley1 from @Saatva as they discuss how brands are zeroing in on the essential drivers to build messages, assets, and campaigns that trigger emotional responses and create moments that matter. bddy.me/2ZYXh2y #CMOclub #CMO
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SentientDecisionSci retweeted
Aaron Reid@aaronashleyreid11 Oct 2021
This is the way I’m feeling about fourth quarter! Go @redsox ! Go @sentientinsight #expressemotion
MLB
@MLB11 Oct 2021
Nick Pivetta is feeling it!
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SentientDecisionSci retweeted
Keith Payne@bkeithpayne1 Oct 2021
UNC Psych&Neuro is hiring a TT Asst Prof in Developmental with focus on race and social equity. It's part of a cluster hire initiative across the university.
UNC Psych & Neuro@UNCPsych1 Oct 2021
We @UNC @UNCPsych are hiring a tenure-track Assistant Professor to start July '22! We are seeking outstanding scholars to deepen and expand research and teaching related to race and social equity in multiple contexts of development. Learn more & apply via unc.peopleadmin.com/postings…
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SentientDecisionSci retweeted
Walt Disney World
@WaltDisneyWorld10 Aug 2021
Our favorite little chef is coming to EPCOT for big family fun in a Parisian kitchen on the all-new Remy’s Ratatouille Adventure—and just in time for The World's Most Magical Celebrationstarting October 1. #DisneyWorld50

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