This is what theADNA.org was created for: showcasing contributions, and craft, of pros. @aprilwattsvo was "featured on the NPR Money Matters Podcast talking about my role as an AD Narrator. Yep, they confirmed they found me on the ADNA" more: facebook.com/groups/theadnas…
Kudos to @jonbrockett & @SAGAwards for a wonderfully produced evening of celebration, entertainment, unity, and advocacy! To learn more about what it takes to put on an inclusive global event, listen to my interview with the Show’s Executive Producer here: theadna.libsyn.com/the-adna-…
Yes, I've been very quiet on @Twitter lately! I prefer to post useful and constructive content, and have been very busy building something quite exciting offline. Please excuse the silence, which may last another couple of months. I'm confident you'll like what comes next.
... joining our collaborations with each other.
And our contributions to, and focus on, how great #AudioDescription can be.
... you’ve taken action - by letting decision makers know your thoughts of what you like and don’t like, and also found a place in this industry for yourself and brought others along, with our clear focus on including blind professionals.
Thanks for ...
... an afterthought / charity / “how cheap can we make this?” toward the respect for quality and excellence of every role and aspect of this AD craft.
You’ve joined in these discussions, and made significant cultural shifts, in how great AD can be. And ...
🧵I’m coming back to social media soon. And I felt I had to jump in with a thought that’s kept me smiling.
It’s been thrilling to see the changes and growth - both in quantity and quality - since Kevin and I begin our strategic journey of pivoting #AudioDescription away from ...
Roy Samuelson retweeted
Replying to @RoySamuelson
This is awesome! Thank you for sharing this! I just completed training to become a quality control specialist for audio description! I am also A consumer and audio description has changed the way I enjoy entertainment!
PPS if twitter 🧵's aren't your thing, roysamuelson.com/afb-leaders…
PS With DEEP gratitude for the guiding force of @usdew and his tireless understanding.
Bill Sarine for hearing the opportunities and taking steps.
And the countless blind pros and audiences who join me in standing up for what's best for #AudioDescription.
With all the inconsistencies, it’s a relief! It is far easier to secure blind and low vision audience loyalty, and hard to shake off. For sighted audiences, it remains an expensive and elusive goal to secure the attention, let alone loyalty.
When discovering a streaming channel or studio or production company putting out product wherein the entertainment and AD content match in quality, our audiences lock themselves in.
This isn’t charity, nor is it compliance. The advertising side of this equation is even more important, from an economic perspective, when you consider how Blind audiences commit to brands.
We now have a system that works; that can guarantee, with accountability, that the quality of AD can match the intent (creatively) of original content creators.
With these relationships, connections, and introductions, AD has grown. And much of the focus is on inclusion of blind talents, as well as quality.
This provides an immediate indication that the AD experience will be in parity to sighted audiences, and of course includes blind professional talents in the adjudication.
Through this venture, I developed a reliable workflow, as well as a mark that quality is indeed guaranteed. SPI introduced Kevin’s Way: a new measure of excellence for previously marginalized content users.
Parity inc. was created to address the potholes and speedbumps in AD, to smooth the ride for opportunity on audiences by specifically highlighting the benefits of hiring blind pros.


