PhD Student @BondUniversity in #Marketing specifically interested in #ethicalconsumption
Gold Coast, Queensland
Joined April 2019
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Robyn McCormack retweeted
What many people don't know: recent decades have seen incredible reductions in poverty. The poverty rate has *never before* been this low in human history.
What new data is now revealing: after the setback from Covid, poverty reduction now continues!
blogs.worldbank.org/opendata…
The logo at the top of my app is giving me “close it” vibes #TwitterX #TwitterXLOGO
Robyn McCormack retweeted
"The era of global warming has ended. The era of global boiling has arrived.
The heat is unbearable, and the level of fossil fuel profits & climate inaction is unacceptable.
Humanity has unleashed destruction. This must not inspire despair, but action."
— UNSG @AntonioGuterres
Robyn McCormack retweeted
📢 Join us to discuss the urgent need for businesses to identify & address climate risks!
Hosted by @UTS_Business & @UTS_Finance in collaboration with @ANU_ICEDS
📅May 25, 1-2pm AEST
📃bit.ly/3O1gfwr
with @ProfMarkHowden, @MelEdwards1, Rawshan Ara Begum @UTSEngage
Robyn McCormack retweeted
We at @UTS_Business School are recruiting a @UTSMarketing professor who wants to join and contribute to a socially committed business school focused on how business can contribute to shared prosperity and justice
Find out more here seek.com.au/job/66756475
This one got me thinking. When so many of us know so little about AI how can we tell when it’s not? #businessethics #aiethics
But one thing is for sure: ["AI" is] a marketing term. Right now it’s a hot one. And at the FTC, one thing we know about hot marketing terms is that some advertisers won’t be able to stop themselves from overusing and abusing them.
ftc.gov/business-guidance/bl…
>>
One of the only reasons to become an influencer would be to get a test drive in this car #technology #influencerperks
💜Prepping my #MercedesBenz #EV for #MWC23
🤩Yah, it can drive sideways 🦀 @MercedesBenz 🏎⚡️
mt @anand_narang #future #Automotive #AI #IoT #innovation #avatar cc
@Khulood_Almani @JimHarris @chidambara09 @chidambara09 @AlbertoEMachado @CurieuxExplorer
So Crocs aka “marmite of the shoe world” have been trending since the pandemic but who is responsible for the white Crocs craze? #fashiontrends #whitecrocs independent.co.uk/life-style…
How interesting… consumer demand that’s unwanted. Here’s an opportunity for some innovation
TikTok’s secret menus are driving food-service workers nuts #gmu316
washingtonpost.com/technolog…
So cool
Six innovative retail technologies set to change the way you shop.
@paulzahra_1 and I checked out the @NRFBigShow Innovation Lab.
#Retail #techtwitter @retailaustralia @QUT
retail.org.au/news-and-insig…
Robyn McCormack retweeted
Fascinating research by a power team of scholars - I can’t wait to see more work in this space 💪🏼 🔥 @kelleygwight @jacirifkin @keishacutright1
It’s a busy workday. You're offered a relaxing spa massage...Do you do it?
Our paper @JCRNEWS (w/@kelleygwight & @keishacutright1) finds that you probably wouldn’t.
We explore how feeling constrained on time, money, or mental bandwidth discourages self-gifting.(1/5)
@CornellMBA
This struck me as interesting “All of a sudden, the minds of customers are wide open, looking for solutions.” I don’t agree but happy to be challenged. #emergingtrends
Snaps to @bakerboymusic on the Arias win! I saw the gig at the Princess Theatre in Brissie and it rocked! Well deserved. #ARIAs #bakerboy
This is why consumers continue to buy unethical products even when they believe in making the world a better place. We are experts at relieving our guilt with justifications that soothe it away. #ethicalconsumption
We know sweatshop clothing is bad – and buy it anyway. Here's how your brain makes excuses au.news.yahoo.com/know-sweat…
#esgmarketing that aligns with your brand eg. beauty products and women are the most effective
Proof-reading is a mystical art. No matter how many times I read it I still find tiny errors 🙄 #phdlife #academiclife
When you call to check your warranty and they can't be bothered to look it up. #customerservice
Waste and consumption are a bigger focus for Australian consumers due to supply chain issues, major weather impacts and the rising cost of living. The creates opportunities for the circular economy #ethicalconsumption #circulareconomy
New @CommBank
✅ 64% of consumers want buisness to do more to support circular ♻️
✅ 1 in 3 now buy secondhand 🙋♀️
“Proactive initiatives are a powerful way to create engagement and loyalty with consumers who expect circularity…” Mr Macey said
commbank.com.au/articles/new… #retail