Commissions Thought Leadership essays for IPRA. Author of books on brands and corporate/family business histories. Journo/copywriter, hubby, wild optimist.

United Kingdom
Joined January 2013
Rob Gray retweeted
A PR model shaped by Western assumptions is being disrupted. Read the latest Thought Leadership Essay by Ramya Chandrasekaran at ipra.org #prmedia #publicrelations #IPRAmoment
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Earned coverage now carries influence beyond the reader, feeding generative AI tools used by billions of people each day. Read the latest Thought Leadership Essay by Lizi Sprague at ipra.org #prmedia #publicrelations #IPRAmoment @songue_pr
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Rob Gray retweeted
Why boards and CEOs must professionalize how they appoint communications leaders globally. Read the latest Thought Leadership Essay by Stephanie Roberts at ipra.org #prmedia #publicrelations #IPRAmoment
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Rob Gray retweeted
A new 7 S framework provides a structured approach to internal crisis communications. Read the atest Thought Leadership by Alison Arnot at ipra.org. #prmedia #publicrelations #IPRAmoment @__catalyst
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Measuring the real financial impact of a crisis across stock exchanges, crisis types, and listed-company case studies. Read the latest Thought Leadership Essay by Craig Badings at ipra.org #prmedia #publicrelations #IPRAmoment
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Rob Gray retweeted
The Middle East isn’t a recycling bin for marketing; it needs to start with a blank sheet of paper. Read the latest Thought Leadership Essay by Louay Al-Samarrai at ipra.org #prmedia #publicrelations #IPRAmoment @activedmc
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Rob Gray retweeted
Why corporate affairs leaders must redefine the campaign as a driver of organisation-wide impact. Read the latest Thought Leadership Essay by Dan Rolle at ipra.org #prmedia #publicrelations #IPRAmoment
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Rob Gray retweeted
Let us tell you about IPRA's Academic Chapter, a vibrant forum for members who are in the academic world as teachers, researchers, lecturers and professors in universities, and colleges. Join at ipra.org under Member Services #IPRAmoment
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Rob Gray retweeted
An in-depth study across the region finds that corporate communications must be intrinsically strategic and integrated. Read the latest Thought Leadership Essay by Pedro Cadina. #prmedia #publicrelations #IPRAmoment @agenciavianews
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Rob Gray retweeted
In today’s world, organizational communication is no longer limited to official statements or media interviews. By Mohammad Reza Bagheri. #prmedia #publicrelations #IPRAmoment
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Wish you were here.
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Rob Gray retweeted
A Körber perspective on amplifying your message and maximizing ROI through the power of integration. Read the latest Thought Leadership Essay by Henriette Viebig at ipra.org #prmedia #publicrelations #IPRAmoment
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Rob Gray retweeted
How an agency partner can truly add value from a strategic communications perspective. Read the latest Thought Leadership Essay by Jon White at ipra.org prmedia #publicrelations #IPRAmoment @sandisk
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The world needs honest, unbiased eyewitness reporting to help people make up their minds about the major issues of our time. This has so far been impossible in Gaza. Journalists around the world should support calls for reporters to be allowed into Gaza now.
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Rob Gray retweeted
In Central Africa, rewriting the rules of public relations cannot happen without a sincere acknowledgment of local dynamics. Read the latest Thought Leadership Essay by Benaja Nkemzikann at ipra.org #prmedia #publicrelations #IPRAmoment
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Rob Gray retweeted
IPRA announces the launch of the Academic Chapter, a vibrant forum for IPRA members who are in the academic world as teachers, researchers, lecturers and professors in universities, and colleges. Join at ipra.org under Member Services #IPRAmoment
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