
Brand builder & Design archivist. @bpandopinion & @LogoArchive & @BrandArchivexyz
Joined April 2009
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Resources for designers I’ve built over the last decade.
1. brandarchive.xyz
2. bpando.org
3. logo-archive.org
4. logohistories.com
5. portalto.xyz
Rich Baird retweeted
Logo: Equator by For The People, 2025
BP&O Gallery → bpando.org/logos
One of my favs to bring together. Lots of stories on the rail logos of the world - logohistories.com
Railway Logo Design: How Railways Shaped Modern Corporate Identity
From Canadian National and British Rail to Japan Railways, how the demands of modern transport networks transformed railway logos into comprehensive systems of visual communication.
Read for free.
Link in comment below
via @logohistories
Rich Baird retweeted
Checkout these beauties added to the archive this week. Find these and over 4000 more just like them at logo-archive.org
#logos #branding #graphicdesign #logoarchive
Rich Baird retweeted
Ricardo Blanco, Argentina
Discover more logos at logo-archive.org
#design #branding #designhistory #logodesign #graphicdesign
Rich Baird retweeted
Kings by Brand Opus
Now on Brand Archive: brandarchive.xyz/identity/ki…
#branding #packaging #design
Rich Baird retweeted
Next week on @logohistories - The story of Japan’s Tomato Bank, 1989.
Sign up to get this story straight to your inbox - logohistories.com
Rich Baird retweeted
Fulham FC by Music & F37, 2026
Now on Brand Archive: brandarchive.xyz/identity/fu…
#football #branding #design #bpo
Rich Baird retweeted
Milkshake by STUDIO HERRSTRÖM, 2026
Now on Brand Archive: brandarchive.xyz/identity/mi…
#branding #design #type
Rich Baird retweeted
Discover brand mascots, past and present with BrandArchive - a thread.
Tomato Bank, 1989
Winter Universiade 1991 Sapporo
Michelin, 1972
Little Caesars, 2019
Rich Baird retweeted
September 4, 1981, Los Angeles began it’s year-long Bicentennial celebrations. This would include sports events and tie-ins, a time-capsule and plaque dedication. It would also be considered a rehearsal for the upcoming Olympic Games, that would take place three years after the Bicentennial in 1984.
Helming the festivities was the Los Angeles 200 Committee. This was made up of 44 community leaders, civic figures and businesspeople, led by Jane Pisano, a professor at USC.
To bring the activities and events together, and create merchandising opportunities an event symbol was commissioned, with local designer John Follis landing the job. This would be supported by the logan L.A.’s the pLAce.
When a group of 44 settlers founded the town on September 4, 1781, they named it El Pueblo de Nuestra Señora la Reina de los Ángeles, The Town of Our Lady the Queen of the Angels. This was in honour of the Catholic Virgin Mary, also referred to as the Queen of Angels, and led to the nickname The City of Angels.
Follis’ design reflects this, depicting a winged figure: a stylised angel, combined with a rainbow above. This intended to symbolise the City of the Angels and its cultural diversity. Two versions were created to maximise the merchandising opportunities, one for use on white and another on black.
The logo and the slogan were applied to commemorative items and collectables, used in promotional materials across the city, and the Los Angeles Dodgers wore the logo on the sleeves of their uniforms for the 1981 Major League Baseball season.
With @logohistories go behind the logos. Explore 200+ more in-depth and meticulously researched stories revealing the design decisions and ideas behind the world’s most iconic logos and important brand identities. Link in the comments
Rich Baird retweeted
Find the largest collection of Japanese concrete logos ever collated 👉 logo-archive.org
#logos #branding #icons #japan
Rich Baird retweeted
Salt Lick on Salt Creek by Order, 2026
Now on Brand Archive: brandarchive.xyz/identity/sa…
#packaging #branding #design
Rich Baird retweeted
Order’s identity for lavender farm Salt Lick on Salt Creek is full of historical detail, romance novel-esque horse photography and one big unanswered question
bpando.org/2026/10/13/order-…
#logos #typography #graphicdesign #lavender #identity
Rich Baird retweeted
Logo: TwelveLabs by Pentagram
BP&O Gallery → bpando.org/logos
Rich Baird retweeted
Storefront Gala by Pentagram, 2026
Now on Brand Archive: brandarchive.xyz/identity/st…
#branding #pentagram #brandarchive





























































