great workout with @aliniikk
he's running @micro1_ai where I've hired my best engineers from (and for @DOGE in the future 😉)
which is enabling us @ReacherApp to change how brands work with creators in the new era of social commerce
TikTok Shop in the US reached $704.4M in October,
November has already hit $181M.
With Black Friday campaigns set to launch next week
We’re on track to hit the $1B mark.
Thoughts?