@YugaLabs @OthersideMeta @mfigge @imjameshall @CryptoGarga — I genuinely think I may have a game-changing idea for Otherside. Otherside is approaching two enormous challenges at the same time: 1. It needs far more great Experiences. 2. Its upcoming Resource Economy will need massive, sustainable resource consumption. I think the same strategy could help solve BOTH. In very simple terms: What if Otherside gradually became something like a walkable, interoperable Steam — a place where you don’t just browse games, but literally walk into them, try them, and move between digital worlds? And what if deeper game integrations simultaneously became one of the main engines consuming Otherside resources? That is the idea. But before I explain it properly, I need to take a step back — because the Resource Economy is the foundation this entire idea depends on. I’ve been in NFTs and Web3 gaming for years, and I experienced the Axie Infinity cycle firsthand. Early Axie showed how insanely powerful an economic flywheel can be. You earned money, reinvested it into productive assets, increased your earning capacity, earned more and reinvested again. That economic opportunity itself became an incredible marketing engine. People talked about what they were earning, others entered the ecosystem, capital flowed in and the whole system accelerated. But Axie also showed us the danger. When SLP production consistently exceeded real SLP consumption, supply accumulated. Prices fell. Earnings fell. Breeding demand weakened. One of the biggest SLP sinks weakened with it — and the same flywheel that had driven explosive growth started running backwards. That is one of the biggest risks I see for Otherside now. If the Resource Game launches and resources begin flowing significantly faster than they can permanently leave circulation, the economy can undermine itself surprisingly quickly. If this hasn’t happened already, I would strongly encourage Yuga leadership to speak directly with senior people from @AxieInfinity / Sky Mavis and ask them: “Knowing everything you know today, how would you design it differently?” They experienced both sides of this at enormous scale. There may be nobody better to learn from. The fundamental rule should be: RESOURCE SUPPLY MUST NEVER SCALE FASTER THAN REAL RESOURCE DEMAND. But I would absolutely use the GOOD part of early Axie. PHASE 1 — LET EARLY VOYAGERS WIN I actually WANT the first active Voyagers to have the opportunity to make meaningful money. Someone like me is probably a decent example of the current NFT investor. I’ve lost heavily in this market. I’m not particularly interested in taking another $10,000 from my bank account today and spending it on a beautiful virtual building. But imagine something different: I farm Otherside resources. I make $2,000. I reinvest those resources into better harvesting equipment. My productivity improves. I earn more. Eventually I have made $10,000 inside Otherside. NOW my psychology changes. I’m excited again. I trust the economy more. And suddenly I might happily put $3,000 of those profits into building my own business, social Experience or branded space inside Otherside. That progression matters: Earn → reinvest → increase productivity → regain confidence → build. So during an early phase, I would deliberately allow temporary productive upgrades: better harvesting tools, scanners, storage, Starpod upgrades, resource detection, etc. Let early players reinvest resources to increase their efficiency. But this cannot become permanent exponential production. These upgrades should increase an individual player’s share of a controlled resource pool — NOT endlessly increase aggregate issuance. They need limits, durability, expiration or seasonal usefulness. That early productive loop is the bootstrap. It cannot be the permanent economy. PHASE 2 — RESOURCES MUST THEN BE CONSUMED FOR SOMETHING ELSE Eventually resources cannot primarily be consumed to produce even more resources. They need real utility: Crafting. Weapons. Buildings. Vehicles. Consumables. Equipment. Dungeons. Businesses. Cosmetics. Games. Social Experiences. And this is where timing becomes absolutely critical. If the Resource Game launches and Yuga only starts searching for major resource sinks three months later, it may already be too late. Professional integrations take months. Deals take time. Development takes time. Testing and economic balancing take time. The next six to nine months need to be prepared NOW. And now we come back to the idea I teased at the beginning: TURN OTHERSIDE INTO A WALKABLE APP STORE FOR GAMES. Today I discover games through Steam, Epic, YouTube or advertising. I see a thumbnail. Maybe I watch a trailer. Then I download the game and hope I like it. Imagine instead: I’m walking through Otherside with friends. We see an interesting building. We walk inside. Within seconds, we are actually PLAYING a small 5–10 minute vertical slice: A battle. A dungeon. A boss. A race. A puzzle. A creature encounter. Don’t like it? Walk out. Love it? Portal → full game. The developer does NOT need to port the entire game into Otherside. A small, polished demonstration of its best gameplay loop may already be enough. That changes Yuga’s pitch to game studios completely. Instead of: “Please build content for our metaverse.” Yuga can say: “Use Otherside as a customer-acquisition channel for the game you already built.” And every developer can choose how deeply it wants to integrate. LIGHT INTEGRATION — @AxieInfinity Imagine an Axie Embassy on an Otherdeed. You walk inside. You receive three temporary demo Axies. You play two battles. Then: Continue in Axie Infinity → Maybe that initially costs Sky Mavis $50k–$100k to develop. Maybe far less once Yuga standardizes the process. Yuga could even subsidize the first few flagship examples. For Sky Mavis, the downside is small. The upside is a completely new user-acquisition channel where potential users experience the PRODUCT instead of watching an ad. For Otherside, it creates another real destination. Yuga could eventually give developers analytics: 25,000 visitors → 8,000 demo starts → 4,000 completions → 1,500 entered the full game → 500 still active after seven days. Now an Otherside presence has measurable customer-acquisition value. DEEP INTEGRATION — @illuviumio At the other end of the spectrum, Illuvium could demonstrate what deep integration looks like. Illuvium is especially interesting because it is already more than one game. It combines exploration/RPG/MMO-style gameplay, creatures, crafting, resource systems, combat and Arena — plus Illuvium Zero with strategy/base-building/resource management. It is already a small interconnected gaming ecosystem. That is almost exactly the type of anchor Otherside needs. This is where I would seriously consider spending real money — perhaps $1.5M–$2.5M milestone-based funding for a professional Illuvium × Otherside integration. Yuga brings capital, ODK, distribution, land, visibility and the Resource Economy. Illuvium brings years of professional development and interconnected gameplay systems. And crucially: ILLUVIUM SHOULD FINANCIALLY BENEFIT FROM CONSUMING OTHERSIDE RESOURCES. If Illuvium creates genuine resource demand through crafting, equipment, progression, consumables, buildings or other gameplay, those resources should permanently leave circulation. And Illuvium should financially participate in the economic activity it creates. Marketplace fees, a creator pool or some better mechanism — the exact implementation can be designed. The principle matters: THE MORE REAL RESOURCE UTILITY A GAME CREATES, THE MORE MONEY THAT STUDIO SHOULD BE ABLE TO MAKE. Then Yuga does not have to beg developers to create resource sinks. Developers WANT to create them. And if Otherside becomes huge, Illuvium benefits enormously too. That is proper incentive alignment: If Otherside wins, Illuvium wins. AND EVERY OTHER STUDIO CAN CHOOSE SOMETHING IN BETWEEN Imagine six to nine months from now. A developer looks at Otherside and sees: Yuga’s native Experiences. Axie demonstrating the lightweight playable-portal model. Illuvium demonstrating deep economic integration. And they simply ask: “Where between Axie and Illuvium do we want to be?” Maybe they start with a small playable demo. It generates users. They see the potential. Then they integrate a few resource sinks. Those create an additional revenue stream. Then they invest more heavily into Otherside. That creates another flywheel: Small demo → users → proof of demand → deeper integration → resource consumption → developer revenue → more investment into Otherside. Yuga should make that first step increasingly easy through something like an ODK Game Portal Kit. One playable portal is a gimmick. 10 are interesting. 50 become a discovery platform. 300 become an ecosystem. NFT COMMUNITIES SHOULD START BUILDING NOW TOO And this should not only apply to game developers. Yuga should already be approaching major NFT communities: “Here is an Otherdeed. Here are templates. Here is technical support. Build your official headquarters.” Even if only 20–30 communities build an HQ, museum, social space or mini-Experience, Otherside immediately becomes substantially more alive. Every community brings its own audience. And I think people like @CryptoFrostyz / @oswikixyz, @AdamWeitsman, @jrnycrypto, @willie_1of1, @othersideagent and other major builders, collectors, traders and strategic voices can help turn this from a Yuga initiative into an ecosystem movement. I would also love to see major founders and whales build something personal on their own land. It does not need to be a huge game. A lounge. A gallery. A social space. Or even a small personal museum telling their story — how Yuga began, important moments, memories, artifacts, maybe even an AI version of themselves people can talk to. Imagine four Yuga founders telling the same historic story from four completely different perspectives. Or @AdamWeitsman telling his personal story and why he became so fascinated by this ecosystem. I would genuinely explore those places. If 20 major ecosystem figures each create one interesting destination, that is already 20 more reasons to explore Otherside. Again: Yuga does NOT need to create all the content itself. Yuga needs to create the platform and incentives that make everyone else WANT to create the content. THIS IS WHY I THINK THE MODEL IS A WIN-WIN-WIN Yuga / Otherside wins: More content, more users, more resource demand, more useful land and more economic activity. Developers and communities win: Distribution, customer acquisition, visibility and — with deeper resource integration — potentially an additional recurring revenue stream. Users win: Otherside stops feeling empty. Instead of entering a beautiful world and quickly running out of things to do, you enter a digital city containing games, communities, businesses, museums, events and social spaces. And the larger Otherside becomes, the better the product becomes for every user. That creates the flywheel I would actually want: More Experiences → more users → more resource demand → more developer revenue → more Experiences. Not a flywheel based on endlessly printing rewards. A flywheel based on: real utility → real consumption → real users → real revenue → more utility. And there is another flywheel inside it: Portal → successful demo → deeper integration → resource sinks → additional developer revenue → larger Otherside Experience. A studio might start with almost no commitment. Then Otherside sends them users. They see the numbers. They add resource integration. That creates revenue. Suddenly the studio itself has an economic reason to invest MORE into Otherside. That is exactly what we want. Imagine logging into Otherside with friends one day. There’s Illuvium. A few streets away is Axie. Next door is an indie RPG you have never heard of. You walk inside. Play ten minutes. “Holy shit, this is actually good.” Then you all continue into the full game. That is fundamentally different from scrolling through thumbnails on Steam. And suddenly virtual location itself becomes economically meaningful too. A Deed near a high-traffic area becomes valuable because PEOPLE ACTUALLY WALK PAST IT. That is real digital real estate. I assume @YugaLabs and @OthersideMeta are already thinking about parts of this, and I obviously don’t know the internal roadmap. I’m simply someone who has believed in the original Otherside vision for years and thinks about strategy and incentive systems far too much. But I genuinely believe the Resource Economy may be the biggest economic opportunity Otherside has had so far. And once resources begin flowing, the clock starts. If meaningful consumption is not ready, Axie already showed us what can happen. So if these conversations are not already happening: Talk to @AxieInfinity / Sky Mavis. Talk to @illuviumio. Talk to major NFT communities. Talk to dozens of game studios. And I’d genuinely be interested in the thoughts of @CryptoFrostyz, @oswikixyz, @AdamWeitsman, @jrnycrypto, @willie_1of1 and @othersideagent on this broader strategy as well. Start building both ends NOW: Lightweight playable portals + deep resource-integrated Experiences. Because I genuinely think this could become a rare: WIN FOR YUGA. WIN FOR DEVELOPERS & COMMUNITIES. WIN FOR USERS. And the positioning could ultimately be incredibly simple: Otherside is where games and digital worlds connect. Discover games by stepping inside them. The next six months cannot start six months from now. They have to start today.