Agency of record (AOR) is used to describe a long-term relationship between an agency and a client.
A brand and an agency become one team working toward a common goal.
Check out @MookoMedia's post and learn all there is to know about AOR: businessofapps.com/insights/…#appmarketing
Both Apple and Google have introduced many changes to their privacy policies, changes that are certain to affect how mobile marketing is done.
To prepare for the future, check out @MookoMedia's newest post to learn more: businessofapps.com/insights/…#appmarketing