Dad, husband, sport nut. Chief Strategy Officer, connecting the dots @Digitas_UK. Rodney Trotter lookalike too, apparently. 🤔 Views own etc

London, England
Joined June 2008
Latest piece on @campaignmag about the nuance required for future conversations about marketing effectiveness.
Is your strategy effective or commercially successful? @MattSocial @Digitas_UK buff.ly/36HqiDh
It’s been a blast Twitter but X is not a platform I want to be part of. See ya.
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Commercial thinkers of the world. Please fill out this survey to help the @APGLondon understand skills and gaps. Then fill those gaps with awesome training and talks. Thanks!
Which skills do you think strategists need now, and what is going to be most important in the future? Have your say in the international APG Strategy Skills Survey. bit.ly/apg-strategy-skills-s…
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Well that was fun! Thanks for having me @APGLondon and I hope everyone who came got something out of it
It's tonight! A few tickets left, so grab yours while you can. @MattSocial is brilliant at this stuff and goes out of his way to make it immediately useful to strats
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I’m really looking forward to this @APGLondon session tomorrow. I hope it’ll be useful. I will be sharing some of the critical thinking tips, tricks and techniques that I’ve learned over the years, to help you become a more effective thinker. 🧠 🧠 🧠 eventbrite.co.uk/e/apg-event…
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Just as there is a way to start a relationship and a way to cultivate a relationship there is a way to end it too. I applaud their - no doubt - tough decision to decline to pitch
John Lewis Partnership to review ad strategy with search for new creative agency. Creative agency Adam&eveDDB has rejected the opportunity to repitch, having been a driving force behind the retailer’s iconic Christmas ad campaigns for over a decade. marketingweek.com/john-lewis…
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As a language geek I love this
This is a thread of new / slang words, from different languages, that were coined for the modern world. I’ll start with this one… Egérmozi (Hungarian) = watching films or shows on a phone (literally ‘mouse cinema’)
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This adds to the greatness of the greatest of all time. He just kept getting up and going again.
109 seconds of the all kind of fouling Pelé had to endure and survive. Mind: NOT A SINGLE CARD, not a single, was shown for any of this killing tackles. Simply cause booking didn’t exist yet. And in spite of this, Pelé was able to do all that he did
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💥 💥 💥 💥 💥 💥 💥 💥 2 gold, 2 silver, 4 bronze at the @DMA_UK awards last night! So proud of the client and agency teams who did the work, showcasing a brilliant breadth of expertise across digital product, customer engagement, brand experience and integrated comms x
A well-deserved GOLD for @Digitas_UK and @MDLZ in our Entertainment, Music and Publishing category. Campaign name: Press Play with OREO – Mixtapes #GoFurther #dmaawards
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Critical thinking is the latest instalment of my ‘how to future proof your thinking’ series, after thinking broad & problem solving. Thank you @Campaignmag for having me. Oh and if you’re interesting in learning more then there will be an @APGLondon event in the New Year.
Why is it critical that we all get better at critical thinking? @MattSocial, our Chief Strategy Officer, chats to @Campaignmag about jumping to conclusions and how to become better at critical thinking: campaignlive.co.uk/article/j… #DigitasUK #FutureReady #Criticalthinking #Strategy
Jumping to the wrong conclusions: why it’s critical we all get better at critical thinking buff.ly/3GGkQAB
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Latest piece… this time on the importance of critical thinking. Thanks for having me @Campaignmag!
Jumping to the wrong conclusions: why it’s critical we all get better at critical thinking – a view from Matt Holt @MattSocial @Digitas_UK buff.ly/3XwWz5I
I did a first run of this months ago so this is a great reminder tweet to dust off the presentation. Looking forward to the rerun @APGLondon!
Our Chief Strategy Officer, @MattSocial, is hosting the next @APGLondon 'How To' event: How to be a better problem solver. This is your chance to learn the key steps you should take to become a better problem solver 💡: eventbrite.co.uk/e/apg-how-t… #DigitasUK #FutureReady #Strategy
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Can’t wait to do this again for @APGLondon in a few weeks. Get your problem solving hats on!
We're on a roll with super useful AND practical this Monday morning. So I also commend to you this wonderful seminar on problem solving with the kind and brilliant @MattSocial eventbrite.ca/e/apg-how-to-e…
Thanks @creativesalon_ for asking for my perspective on where planning needs to head
We Need More Broader Thinkers. To borrow an analogy from athletics, planning needs more multi-event athletes argues the @Digitas_UK chief strategy officer @MattSocial in our final Future of Planning mini-essay creative.salon/articles/feat…
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Welcome to the @Digitas_UK crew Sarah. Exciting times!
Digitas UK hires first chief growth officer @MattSocial buff.ly/3DUQWGR
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A few years ago we were fortunate enough to hold an event with @gilliantett as the main speaker. So I always knew she was a master of the English language…
Replying to @scottygb
Here was the moment @krishgm was referring to… an interview with @gilliantett
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I’ve had the huge privilege of working with @adliterate over the past few years and I can honestly say he’s one of the kindest and most thoughtful people in our industry. This embodies him - brave, insightful and helpful. Thank you for finding and sharing the words Richard.
Monday marks World Mental Health day. So I thought I'd mark this by sharing my mental health journey, slightly inspired by @Robertc1970 and a post he wrote about the 'black dog' in July. adliterate.com/2022/10/im-no…
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💥 A massive well done to the @Digitas_UK crew and our awesome clients. Thanks to the @DMA_UK and judges. 🤞 for the awards do in December...
Good news📢: We made it to the DMA Awards 2022 Shortlist! We are more than proud to announce that we have been shortlisted for 13 awards across different categories. Find the full shortlist here: dma.org.uk/awards/award/dma-… #DigitasUK #FutureReady #DMA22
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A brilliant (if depressing) example of how to use interaction design to make a point. Startling.
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