@MattGarrepy

CDO at Solodev and Chief Critic at CMS Critic. Executive Advisory Board at MACH Alliance and PAC Board at Full Sail University. Talks about #digitalexperience

 Orlando, Florida
solodev.com
Joined November 2009
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166Media
Matt Garrepy retweeted
CMS Critic@cmscriticOct 12
🚀 AI is giving small businesses a big advantage. 🛠️ But which tools belong in your toolkit? From Symphony by @Wix to @HubSpot to @QuickBooks, explore the top 10 AI tools that help small teams do more. #SmallBusiness #AI #AIagents #AgenticAI cmscritic.com/the-top-10-ai-…

The Top 10 AI Tools for Small Business: From Automation to a Coordinated Team of AI Agents

AI is transforming how we work, and small businesses are no exception. Here are the ten best tools – from marketing to collaboration to agent-powered systems – that give small teams a big AI advant...

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Matt Garrepy retweeted
CMS Critic@cmscriticSep 25
💬 Can you have a “joyful” conversation with your content? @storyblok introduces Storyblok Agents in its #headlessCMS, a conversational way to search and work with #AI power. Spot stale content, automate recurring tasks, and more. Read our review 👇 tinyurl.com/56t484f3

Ready for ‘joyful’ conversations with your content? Storyblok Agents go beyond automation in the CMS

CEO Dominik Angerer explains how Storyblok’s AI and workflow innovation set the stage for its new agentic capabilities, giving content teams a conversational way to search and work with their content...

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Matt Garrepy retweeted
CMS Critic@cmscriticSep 11
Ready to dive deep into agentic content workflows? ⭕ Brightspot (@TeamBrightspot) has a real hook with its new Esca Automations, an AI-powered SaaS workflow engine that goes beyond content creation to full orchestration ⚙️🤖 Read our full review 👇 cmscritic.com/into-the-deep-…

Into the Deep: Brightspot’s Esca Automations Lights Up Agentic Content Workflows

The content operations platform and enterprise CMS recently launched a new workflow automation engine that harnesses AI to effortlessly orchestrate content. But the story goes deeper, and Brightspo...

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Matt Garrepy retweeted
CMS Critic@cmscriticSep 1
🏁 In the race to influence answer engines, you need more than a scoreboard. @ai12z_inc has expanded its AI Visibility Suite, giving brands a playbook for turning #AIsearch insights into prioritized action across ChatGPT, Claude, Gemini, and more. tinyurl.com/3ja3zact

ai12z Takes AI Visibility from Scoreboard to Playbook, Turning AI Search Insights into Action

The AI experience platform, known for its groundbreaking digital assistants, has expanded its AI Visibility Suite to help organizations succeed with AEO, GEO, and AIO – giving them greater clarity...

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Matt Garrepy retweeted
CMS Critic@cmscriticAug 22
🤖 AI growth is surging at @Kentico Adoption of its AIRA Agentic Marketing Suite has jumped 292%, with monthly active customers up 220%. We explore how its specialized agents are moving marketers beyond experimentation. #AgenticAI #MarketingAI tinyurl.com/yc3um9xx

AIRA Arising: Kentico’s AI-Powered Platform Nearly Quadruples Adoption in First Half of 2026

The content management system and digital experience platform provider reported significant growth in customer adoption of its AIRA assistant solution and Agentic Marketing Suite, which was released...

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Matt Garrepy retweeted
CMS Critic@cmscriticJul 31
🚨 The "ROI Trap" is holding AI back... In his latest Guest Critic post, Michael Spenceley explains why productivity gains alone aren't enough – and why real ROI requires rethinking processes with AI at the center. #AI #AgenticAI #ContentOps #ROI tinyurl.com/5e4mtb48

The ROI Trap: Why AI Needs More Than Individual Productivity Gains

When it comes to AI, there are still a lot of unknowns. The best way to break out of the ROI trap is to think differently about how we transform our processes with AI at the center.

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Matt Garrepy retweeted
CMS Critic@cmscriticJul 21
🤖 Are your AI projects stalling? @acquia's Maggie Schroeder explains why governance and disconnected tools are holding back "Agentic Marketing" and how Acquia Source aims to bring it all together. #AI #AgenticAI #Acquia #DXP #CMS #Marketing cmscritic.com/are-your-ai-pr…

Are your AI projects stalling? Acquia Source is priming an agentic engine for marketers

Acquia’s VP of Platform and Solutions Marketing, Maggie Schroeder, unpacked how most AI pilots hit a wall due to workflows, knowledge, approvals, and governance. In our interview, we also discussed...

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Matt Garrepy retweeted
CMS Critic@cmscriticJul 13
🤔What is a DXP in 2026? In his latest Guest Critic article, @dandrapeau of DXP Catalyst Consulting explores how agentic AI is reshaping the DXP landscape and what really matters when evaluating platforms beyond the hype. #DXP #AI #AgenticAI #GuestCritic tinyurl.com/468h29h9

What Is a DXP in 2026?

It’s a challenging question given how much the category is evolving in the age of AI. But if the acronym is going to mean something moving forward – when AEO and agentic features are transforming...

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Matt Garrepy retweeted
CMS Critic@cmscriticJul 8
🌊 Dive deeper into #AIdiscovery @contentful's new Palmata platform makes insights actionable, going beyond visibility and rankings to reveal the signals shaping how #AI interprets brands. Read our analysis🔍tinyurl.com/y7r224pz #Contentful #Palmata #AEO #AIVisibility

Diving Deep with Palmata: Contentful Uplevels AEO to Help Brands Understand and Influence AI...

The content platform just launched a new offering designed to give organizations vital insight into how AI answer engines represent their company – and enable teams to understand, measure, improve,...

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 30
Bland brands beware… 👀 @Optimizely has unveiled a bold new brand alongside #AI advancements to its #Agent Platform, limitless 1:1 #personalization, and full #AEO capabilities. We drive the hamster mobile and explore why it matters. tinyurl.com/mr45bwfk

Bland Brands Beware: Optimizely’s New Identity Brings Human Creativity to its Agentic AI and AEO...

The DXP just rolled out a daring new brand focused on marketers and their pursuit of creative freedom and growth. But the refresh also coincides with recent enhancements to Optimizely’s Agent...

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 25
🤖 AI is reshaping #accessibility But it's also raising some inconvenient questions. In our latest Guest Critic article, #digital design expert and consultant Antonia Fedder explores why #AI moves barriers, but doesn't remove them. 👉 tinyurl.com/4zz8tstx
An illustration of a man in a wheelchair on a digital grid, surrounded by geometric shapes with the letters "AI" on boxes and elements.

ALT An illustration of a man in a wheelchair on a digital grid, surrounded by geometric shapes with the letters "AI" on boxes and elements.

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 23
🎉 25 years of @Sitecore From the early web to #SaaS to #AI, few companies have witnessed and shaped as much change. We look back at Sitecore's "Silver Anniversary" through the stories of MVPs, partners, and customers. 👉 tinyurl.com/2j7f7c63 #Sitecore #SitecoreSilver
Sitecore 25 numbers with images inside the numbers and the Sitecore logo icon

ALT Sitecore 25 numbers with images inside the numbers and the Sitecore logo icon

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 22
🏆 Site of the Year 2026 Awards are officially OPEN That's the word from @Kentico as it unveils new bonus categories, including "Best Use of AI" 🤖 This is the first award of its kind from a major DXP. Check out the rest of the program's details👇 tinyurl.com/mppyzcx5
Kentico logo and Site of the Year 2026 with screenshots of websites.

ALT Kentico logo and Site of the Year 2026 with screenshots of websites.

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 17
What keeps machines moving?🚀 COGs⚙️ In today's Guest Critic post, #machineexperience guru Tom Cranstoun explores #contentoperations in the age of #MX and how a COG – "Community Owned Governance" – can help #AIagents better understand docs like PDFs. tinyurl.com/2pxcdmcf

Without Cogs, No Machine Moves

In a world where machines have become the principal audience, content operations are evolving to meet the requirements of agents. As documents leave the CMS, organizations face challenges around...

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Mike Myers has returned as Dr. Evil for a new Verizon commercial.
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Matt Garrepy retweeted
CMS Critic@cmscriticJun 9
#AIvisibility is the new battleground 🚀 @Sitecore's acquisition of @ScrunchAI aims to give brands, #marketers, and agencies more actionable insight to win in #AIsearch and discovery. 🎙️CEOs Eric Stine and Chris Andrew give us the details. 👉 tinyurl.com/mt49yk32
Scrunch - a Sitecore Company and headshots of Eric Stine and Chris Andrew

ALT Scrunch - a Sitecore Company and headshots of Eric Stine and Chris Andrew

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 8
From CMS to #AI trust layer 🚀 In today's Guest Critic post, @CoreMedia CEO @SoerenStamer explains why #content #governance is now a board-level priority, and offers insight and guidance on what enterprises should demand from an AI-ready #CMS cmscritic.com/from-cms-to-at…

From CMS to AI trust layer: Why content governance is now a board-level priority

AI has made content governance a mission-critical requirement, and having an AI-ready CMS is part of the solution. Here's what enterprises should demand from a platform as its trust infrastructure.

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Matt Garrepy retweeted
CMS Critic@cmscriticJun 4
#AI is now built into modern DXPs 🤖 How should organizations evaluate those capabilities as they move toward the #agenticenterprise? Guest Critic @dandrapeau offers a practical #DXP framework to assess for success. cmscritic.com/where-native-d…

Where Native DXP AI Fits Within an Agentic Enterprise Strategy

The agentic offering is becoming an increasingly significant part of any DXP evaluation, and the shift toward more comprehensive agentic frameworks is accelerating. Here are some key questions to...

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Matt Garrepy retweeted
CMS Critic@cmscriticMay 28
⚽ To win the new game of marketing, @Kentico is aiming to score with an "AI Dream Team." Meet the squad of four new agents in its AIRA Agentic Marketing Suite and explore the talents they bring to help marketers perform. #kentico #dxp #agenticai #ai tinyurl.com/ya92s3m3

Meet the Agents: Kentico Fields an ‘AI Dream Team’ to Win the New Game of Marketing

The DXP’s AIRA Agentic Marketing Suite is kicking off with real fanfare, introducing a solid bench of specialized teammates that are giving marketers a trophy-worthy combination of unmatched output...

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Matt Garrepy retweeted
CMS Critic@cmscriticMay 27
🎥 Video is evolving beyond creative content – and delivering value as data. Sara Benkov shares how @Vimeo is transforming video with AI while keeping creators and "genuine" human connection at the center of everything. #Vimeo #AI #Video tinyurl.com/58zwy2u7

Press ‘Play’ on the Future: Vimeo Delivers AI, Data, and Genuine Creativity for Video

The iconic SaaS-based video platform is writing a new script in the AI era, one that enriches the agentic frontier with data and context while enabling creators with enterprise-grade tools. Interview...

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