We are an international coalition of organisations who share an ambition to ensure the EU’s clothing sustainability claims are credible.
Joined August 2021
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Make The Label Count retweeted
It's no secret that the fashion industry is one of the most polluting industries in the world, with annual carbon emission higher than aviation + shipping industries combined. Good to see this call for action @MakeLabelCount for more indicators to address the issue! @DEPLOYLondon
1/2 Our coalition has delivered a letter to the President and Members of the @EU_Commission urging them to ensure that the PEF includes the necessary indicators to address the most critical environmental impacts of the fashion industry.
Make The Label Count retweeted
Did you know babies inhale twice as many microplastic fibres as adults? 😢
Today on #InfantProtectionDay, we want to highlight how important it is that the fashion industry reduces their plastic materials and makes them of better quality👇
buff.ly/3sF28kp
Make The Label Count retweeted
Fast fashion? So last century… But the EU can’t manage what it doesn’t measure, says international coalition @MakeLabelCount
#fastfashion #microplastics #greenwashing #MakeTheLabelCount
Make The Label Count retweeted
Urgent call to reduce our plastic fashion footprint;
👕We shed shocking amounts of #microplastic fibres
😣The past 20 years production of plastic fabrics doubled
🌱Microplastic fibres end up in nature & our bodies
Find out how you can reduce this👇
buff.ly/3sF28kp
Make The Label Count retweeted
Voor de liefhebbers: het jeukpunt ligt op ongeveer 28 micron qua vezeldikte. “En merinowol ligt onder het jeukpunt”, zegt Reina.
rtvutrecht.nl/nieuws/3489455…
Make The Label Count retweeted
The EU plans to get tough on #greenwashing !💪 🎉
👚But the EEB and 11 organisations are concerned: future rules to compare fashion products may give a limited picture of real environmental impact and could be unfit to back up green claims⚠️
eeb.org/library/open-letter-…
Make The Label Count retweeted
Our coalition @MakeLabelCount, has delivered a letter to the President and Members of the @EU_Commission urging them to ensure that the PEF includes the necessary indicators to address the most critical environmental impacts of the fashion industry. (1/2)
Make The Label Count retweeted
forbrukertilsynet.no/eng-art… @Fibershed @ecoage @liviafirth @tweet4wool @MakeLabelCount @UCRFashion @nordenen "If expert studies give rise to significant disagreement or doubt over environmental impacts, the trader should refrain from the claim altogether."
Make The Label Count retweeted
Only 13 days left until Natural Fibre Connect! Buy your ticket today and check out the speaker lineup: bit.ly/NaturalFibreConnect
#cashmere #sustainablefashion #regenerative #animalwelfare #livelihoods
Make The Label Count retweeted
With 35%, synthetic textiles are the biggest source of #microplastics in the world's oceans, a global evaluation of sources by @IUCN shows. Car tires are the second biggest source at 28% - a consequence of their erosion while driving.
Read more👇
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Make The Label Count retweeted
Canada’s wool industry supports Make the Label Count
The Make the Label Count campaign challenges the European Commission’s product environmental footprint
Read more: farms.com/ag-industry-news/c…
#OntAg #CdnAg #Wool #Sheep #Livestock
Make The Label Count retweeted
We welcome Norwegian Consumer Authority ruling that #HiggIndex is misleading and unreliable and should not be used for labelling of clothes. We hope that @EU_Commission takes note of this decision, especially in their considerations of PEF @Naturvern
ecotextile.com/2022061629487…
Make The Label Count retweeted
The quick turnover of fashion trends — and popular plastic-based textiles such as polyester — comes at a steep environmental cost (from February 2022) trib.al/77fan8h
Make The Label Count retweeted
Some controversial @HiggData tools from @apprlcoalition are being suspended, but what are the criticisms and will this address the core issues? "Certifications are sort of like flies around a dead horse"🪰💩 says @GHardingRolls in @qz @AShendruk qz.com/2180322/the-controver…
Make The Label Count retweeted
Did you buy from H&M’s sustainability section because you thought it was better for the environment?
You might have been deceived.
Our investigation found that not only were H&M’s sustainability scorecards misleading, many were outright wrong.
qz.com/2180075/hm-showed-bog…
Make The Label Count retweeted
#FastFashion clothing production has worsened pollution worldwide
By promoting new tech & business models (rental, re-use, recycling), the EU hopes to help fashion more circular
📽️ Watch 👇 or
📖 Read epthinktank.eu/2022/05/04/te…
@EP_Development @tomastobe @EP_Trade @berndlange
Make The Label Count retweeted
'Turning PET bottles into textiles is not a good idea.'
#makethelabelcount
A very informative session. @VSinkevicius is working to address the issue of microplastics by preventing the use of synthetics where they can be avoided and replacing them with more sustainable materials. @EU_ENV
#MakeTheLabelCount
Make The Label Count retweeted
WOOL, FASHION AND SUSTAINABILITY: AN INDUSTRY BRIEFING – Is wool a sustainable fibre and how does it compare with other textile fibres? Here we present an open access paper which should of value to sustainability and sourcing teams at #fashion brands cons…lnkd.in/eDVsTaQz
Make The Label Count retweeted
🚫Microplastics from our clothes are now so pervasive they can be found in our lungs, our blood and just about anywhere on Earth.
📢Help us to call on the EU Commission for radical action to end microplastic pollution below!
Make The Label Count retweeted
Did you know that in the last 15 years clothing production doubled worldwide, with no sign of slowing down?
The @EU_commission should take steps to fix this and create a really sustainable #EUSustainableTextileStrategy
bit.ly/TextilesEU
