Lex Hoff (@LexHoff) header
Lex Hoff (@LexHoff) profile picture

NCAA D1 - UMaine WIH Grad 2010 CWHL - Toronto Furies 2010-2015 Advertising - Copywriter / ACD

Joined July 2009
13k Minnesota fans with a pure hate for Boston in their hearts! This is how great rivalries are made!
GOONIES NEVER SAY DIE! WE'LL SEE YOU IN GAME 5!!
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Can’t believe poor Rory is now bulletin material in Minnys locker room but that’s playoff hockey baby
OUR SELECTION IS IN! We reached out to our top scout to help us make the decision. 🕵️
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ESPN has had the NBA since 2002. But Iowa-UConn's Final Four matchup was the network's most-watched basketball game—men’s or women’s, pro or collegiate—ever.

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Michigan is considered a hockey state, but it is does not have a top-tier Women's #CollegeHockey program With the rise of #WomensHockey as a whole, many people, including players from the #PWHL, are hoping that changes My latest for @DailyFaceoff dailyfaceoff.com/news/pwhl-p…
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That's for you, Detroit 💙 #AllGrit
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Does @PWHL_Montreal have the best fans in the league?
30 SECONDS AFTER ERIN AMBROSE'S GOAL, LAURA STACEY MAKES IT 2-0 FOR MONTREAL 🏒🔥
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No better time than now, bring NCAA Division 1 Women’s hockey to the state of Michigan, @UMichPrezOno !!
Perfection! The Michigan Wolverines are national champions! #GoBlue
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Now bring NCAA D1 Women’s hockey to the university!
Rose Bowl champions are maize and blue! #GoBlue
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House? PACKED. Puck? DROPPED.
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Ringing in the New Year with a new league. 🎉 Watch the first game in PWHL history between New York and Toronto at 12:30pm ET / 9:30am PT on Sportsnet One or stream on Sportsnet+.
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And if Michigan had a team it would be another sport to beat Ohio at. @UMich what’s the deal what year is it get moving already.
🚨NEW ECH Women's Rankings🚨 1. Ohio State 2. Wisconsin 3. Minnesota 4. Clarkson 5. Colgate 6. UMD 7. Quinnipiac 8. Cornell 9. St. Lawrence 10. SCSU
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NEWS: The Professional Women’s Hockey League will officially launch in January 2024 with teams in Toronto, Montreal, Ottawa, Boston, Minneapolis-St. Paul, and the New York City area. Here's what we know about the draft and free agency with more to come: theathletic.com/4814360/2023…
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If you're a corporate marketing officer concerned over what's happening with Target, let me make something abundantly clear: you will never appease anti-LGBTQ extremists. They don't want *some* concessions. They want all of them. But there's a colder truth at play here. (thread)
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Everybody watches womens sports. ❤️ If you build it, they will come.
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As an assistant for Team Canada at the upcoming men’s under-18 world hockey championship, Kori Cheverie is set to become the first woman to coach one of Canada’s men’s national teams cbc.ca/1.6420947
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With @koricheverie just named an assistant coach of Canada’s national men’s team for the 2022 IIHF U18 World Championship it seems like a good time to revisit this story we did on her a few years ago. Congratulations Kori! 🙌 – at Toronto, Ontario
WATCH: Learn about @KoriCheverie's story and how she's blazing a trail for women in sports. @droetker_canada