Gojiberry did it again.

I'm very proud of this new feature. It helped us close a $30k+ deal!

I don’t understand why more founders and sales teams aren’t doing this. One of the simplest ways to find warm outbound leads: track competing founders who build in public on LinkedIn. They’re constantly sharing product updates, customer wins, and the problems they’re solving. And their posts attract the exact people you want to talk to. Here’s the playbook: → Pick 4 competing tools. → Find their founders who actively build in public and get engagement. → Every day, check who’s engaging with their posts. → Filter for people who match your ideal customer profile. → Reach out with a personalized message explaining why your product could be relevant. Pay close attention to the comments: “Does this integrate with our CRM?” “Can it handle this use case?” “We’re struggling with this right now.” That gives you a concrete reason to start a conversation. Why it works: → They’re active on LinkedIn, so your message has a better chance of being seen. → They’re engaging with a founder building in your category. The problem is likely on their radar. → Their comments can reveal pain points, questions, and gaps your product could address. Engagement isn’t proof they’re ready to buy. But it’s a much better starting point than a random contact list. This is our warmest outbound lead source right now. You can also automate this with @gojiberryai.

Introducing Pipeline Compounder by Gojiberry It continuously monitors new intent signals across your existing leads and the new ones it finds for you, moving your hottest prospects to the top. In real time. Better pipeline. Smarter priorities. If you’re in sales, you know how revolutionary this is.

We’ve tested every website deanonymization tool on the market, and kept running into the same problem: too much noise, too few relevant companies. So we built our own. @gojiberryai identifies the companies behind your anonymous website traffic, filters out those outside your ICP, and finds the right people to contact within the companies that match. Instead of a long list of random visitors, you get potential customers and people to start a conversation with. I'm really proud of the team ❤️

If your competitors build in public or run podcasts, you have a massive edge: they’re telling you their strategy for free. You just have to read everything. Step 1: gather the raw material. Podcast and YouTube transcripts, founder LinkedIn Url, blog, change-log, pricing page, job postings. Add your notes from deals won and lost against them. Step 2: paste it all into Claude (Opus 5.5, max effort, 1M context) with this prompt: “You are a senior B2B competitive intelligence analyst. Context: my company is [name, product, target, price, positioning]. Below is all the public content produced by [competitor], followed by my notes from deals won and lost against them. Extract everything they reveal, intentionally or not, about their strategy, and tell me how to beat them. Source every claim (title + date). Separate STATED FACT / INFERENCE / HYPOTHESIS. Flag contradictions over time. Be brutally honest, don’t flatter either product. Search online for more data. Deliver: > Revealed metrics over time (ARR, growth, customers, team size, funding, churn, deal size, sales cycle) > Real ICP vs stated ICP > GTM playbook: channels, sales motion, pricing evolution, partnerships > Likely 6-12 month roadmap from teasers, changelog and open roles > Admitted weaknesses, misses and worries > Pivots and messaging shifts > Why we lose and win against them, cross-referenced with my deals > Sales battlecard: their arguments + our response, their objections against us + our response, 3 trap questions for prospects > Where to attack: neglected segments, broken promises, messaging angles > Top 5 actions for my team this week End with what you don’t know and what should be verified.” What you get: > their metrics curve (one number per podcast adds up fast) > their roadmap before it ships, the weaknesses they admitted on the mic > their contradictions (“we’ll never do enterprise” 18 months ago, “signing our first big accounts” today) > a battlecard your sales team can use tomorrow > the real reasons behind your lost deals. > their marketing strategy Building in public attracts customers. It also leaks your playbook to every competitor paying attention. Now it’s your turn.

Learning to send more cold emails isn’t a career advantage. Learning to build a system that finds the right people, spots the right moment, and helps sales start relevant conversations is. That’s the approach to GTM we believe in at @GojiBerryAI. Here’s a 10-stage roadmap to learn it 👇 1. Start with your ICP Learn: Customer segmentation, buyer roles, qualification criteria. Practice: Analyze your best customers. Identify what they share, why they bought, and what happened just before they started looking. Why: Automating bad targeting gets you more conversations with the wrong people. 2. Put your existing data to work Learn: CRM hygiene, enrichment, deduplication, lifecycle stages. Practice: Connect CRM records, inbound activity, and website visits so your team can see the context behind each account. Why: Your next opportunity might already be in your database. 3. Learn to spot buying signals Learn: Intent signals, account activity, job changes, hiring patterns. Practice: Choose three signals that could indicate a need for your product. Track them across your target accounts. Why: A company that fits your ICP isn’t necessarily ready to buy. 4. Turn signals into priorities Learn: Lead scoring, signal combinations, recency, confidence. Practice: Build a daily shortlist ranked by fit and intent. Make sure a rep can explain why each prospect is on it. Why: More alerts won’t help if nobody knows which ones deserve attention. 5. Research for relevance Learn: AI-assisted research, enrichment, source verification. Practice: Build a prospect brief that answers: Why this company? Why this person? Why now? Why: Mentioning someone’s latest LinkedIn post only matters if it connects to a problem you can solve. 6. Turn context into outreach Learn: Messaging, value propositions, signal-based plays. Practice: Write a different outreach play for each signal. Connect the trigger to a plausible need, then offer a useful next step. Why: Personalization should explain why you’re reaching out. 7. Keep humans in the loop Learn: AI workflows, review rules, quality checks. Practice: Let AI prepare research and draft messages. Have a person review the evidence, the angle, and the offer before expanding automation. Why: Automation needs judgment, especially when it speaks for your brand. 8. Build workflows beyond the sequence Learn: CRM sync, routing, follow-up logic, stop conditions. Practice: Create a workflow that finds a relevant prospect, surfaces the signal, prepares outreach, and stops when they reply or opt out. Why: Sending the message is only one part of the job. 9. Measure conversations and pipeline Learn: Positive reply rates, qualified meetings, opportunity conversion. Practice: Compare results by signal and outreach play. Find out which combinations lead to qualified conversations. Why: Activity tells you what the system did. Pipeline helps you understand whether it worked. 10. Feed the results back into the system Learn: Feedback loops, objection analysis, ICP refinement. Practice: Use replies, sales notes, and deal outcomes to update your targeting, scoring, and messaging. Why: Every conversation should help you make the next one more relevant. This is the direction we’re building toward at GojiBerryAI: Helping sales teams decide who to contact, why now, and what to say. The valuable GTM skill is knowing how to connect those decisions into a system that improves over time. Bookmark and Repost!