@Gasp_4

Creatively Memorable & Boringly Effective™ Proper Marketing (Home of ...Gasp! Books, Call To Action® & @ISOLATEDTalks®) Proud sponsors of CULFC

 Reading, England
gasp.agency
Joined May 2009
  • Tweets17.6K
  • Following945
  • Followers4.9K
2.8KMedia
10,634 brilliant marketers listened to our maiden episode with @rshotton. Now he’s back, almost exactly 5 years and 1 book better. Fill your ear canals up wherever you get your podcasts: audioboom.com/posts/8446638-… Feel better about #marketing with #CTAPod📣
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The opposite of humour isn’t seriousness, it’s insecurity marketingweek.com/opposite-h…

The opposite of humour isn’t seriousness, it’s insecurity

Too many B2B brands play it safe and strip humour out of their marcoms - but this isn’t the signal of a serious brand that you might think it is.

marketingweek.com
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First of my new series on 'Funny Business' in @MarketingWeekEd: Humour in B2B is a little like sneaking medicine on pizza marketingweek.com/humour-b2b… Stuff it in your eyeballs.

Humour in B2B is a little like sneaking medicine on pizza

Rather than worry about not being taken seriously, B2B marketers should embrace the effectiveness boom that comes with using humour.

marketingweek.com
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Went to Mark Denton's show in Soho last night, all his usual great pictures with lots of great ideas. But one I hadn't seen before made me laugh out loud.
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This is the story of his life, right here. Caddy tosses a ball on the ground, then POTUS pretends it's the shot he made.
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Until the arrival of @CharlieCopsey & @theUfanclub, fan experiences were about as memorable as every Peter Andre song that isn’t Mysterious Girl. Tune in for an eye-opening insight into the right way to bring fans, brands & talent together 📣 gasp.agency/media/call-to-ac… #Marketing
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We’re thankful for the support of last season’s sponsors and as we look to 25/26 we still have some great opportunities available! If you’d be interested in getting involved in the women’s game then please do get in touch...we’d love to hear from you! #sponsorship #womensfootball
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This week we bet all our podcast recording equipment on a hand of poker (even though we didn’t know what the thin lads with funny moustaches are worth) all just to impress our guest Jo Living, founder of the Aces High ‘poker for business’ workshops. 📣 gasp.agency/media/call-to-ac…
Jo Living on how poker can make you better at business

ALT Jo Living on how poker can make you better at business

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...Gasp! Books is proud to present an exclusive first look at our latest book, authored by a man who, I think we’ll all agree, has redefined the way we reimagine marketing. Good people of Twitter, put your clammy hands together for the one and only Chinston Crush (MBA)...
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Thursday night and it’s week 3 of the April Futsal tournament. High tempo football going on here!! @SCDSchool @Gasp_4 #Training
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It’s time for training again! No games until Sunday 13th but a good opportunity to continue to build towards the final 2 games. @Gasp_4
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Day 4 of our sponsor thank-yous! Today we thank @Giles_Edwards & @Gasp_4 who sponsor our 1st team training kit and 3 players. ...Gasp! are “the most creative of creative marketing agencies around” - give them a call if they can help you! gasp.agency #Sponsor
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Replying to @AdamSinger @michaelmiraflor
Nice. And agreed. Thought you’d appreciate this episode of @Gasp_4’s Call to Action podcast with @PatrickFreyne1 talking about “how to save us from a productive life.” podcasts.apple.com/us/podcas…

Patrick Freyne is here to save us from a Productive life

Podcast Episode · Call To Action · February 7, 2025 · 57m

podcasts.apple.com
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I would like to express my thanks and gratitude to @Gasp_4 for sposnoring todays match broadcast featuring @cheshamutdlfc vs @nptfcWomen. Thank you!! 👏
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In my commentary today in the @BerksandBucksFA Women's Senior Cup SF, it finished @cheshamutdlfc 0 @nptfcWomen 2. Thank you for your tweets, comments, shout outs, feedback and messages. Thank you also to @Gasp_4 for sponsoring the match broadcast
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Tomorrow…it’s the semi-final of the @BerksandBucksFA Senior Cup. 2pm kick-off against @nptfcWomen. See you there, and if you can’t make it @MottysMic will be broadcasting live from 1:45 (broadcast sponsored by @Gasp_4). Entry through the @Chess_Suite
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PLS RT Hope to see a big crowd this Sun for @cheshamutdlfc vs @nptfc Ladies in @BerksandBucksFA Women's Senior Cup SF. IYCMI you can listen in from 1.45pm GMT. @Gasp_4 @BBC3CR @Ollie_Bayliss @WycombeSound @ChilternVoice @RadioDacorum @bucksfreepress @cheshamtown @AlexHorne
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After last night’s thriller we’re already building up to our game on Sunday in the semi-final of the @BerksandBucksFA Senior Cup. 2pm kick-off against @nptfc. See you there, and if you can’t make it @MottysMic will be broadcasting live from 1:45 (broadcast sponsored by @Gasp_4)
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Just checked my to-do list and I can see an item that says: "Rearrange tomorrow". Think I may have inadvertently written a tagline for a new car advert.
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Simply naming your book 'Ok, Let's Do Your Stupid Idea' should really be enough achievement for any one creative lifetime. But, for this week's Call To Action® guest, @PatrickFreyne1, that was just another moment in an extraordinary creative lifetime. As well as authoring that wonderful book (the long bit in the middle too, not just the title) Patrick has recently focussed his pen on the daunting task of rescuing people from the motivational miseries of Hustle Culture. Very much worth an earful for anyone ground down by the grind. 📣gasp.agency/media/call-to-ac… Feel better about #marketing with Call to Action® A ...Gasp! PODCAST hosted by @Giles_Edwards #CTAPod
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