Fernando (@DXP_Fernando) header
Fernando (@DXP_Fernando) profile picture

Fernando

@DXP_Fernando

Helping B2B Enterprise companies personalize their digital experience on an individual level - at scale.

 New York, NY
Joined November 2017
  • Tweets41
  • Following242
  • Followers54
"I am proud to join Episerver at a time when it’s more important than ever for digital technology to help accelerate recovery and renewal.” Episerver CMO @kirstenallegriw reflects on her new role and the role of marketers today. ow.ly/JImN102ihbW
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Episerver partner @thec2group gave our free version (through June 30th) of Content Intelligence a spin. Check out their experience.
The C2 Group (@thec2group) profile pictureThe C2 Group@thec2group19 Jun 2020
“Content intelligence takes the guesswork out of what types of content and topics to focus on.” Read more of our thoughts after trying @Episerver’s free version of Content Intelligence: bit.ly/37zN6B4
Image from The C2 Group (@thec2group)
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We will be there and hope you will be too.
Insight Partners (@insightpartners) profile pictureInsight Partners
@insightpartners15 Jun 2020
Join us on Friday at 10 am EST, as we commemorate #Juneteenth for a special #WITHINSIGHT Fireside Chat w/ @iamwesmoore, CEO of @RobinHoodNYC. Register here: insight.zoom.us/webinar/regi…
Image from Insight Partners (@insightpartners)
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What they said.
Nansen (@thisisnansen) profile pictureNansen@thisisnansen2 Jun 2020
There are 8 reasons why we recommend customers choose @episerver over Sitecore for digital experience projects nansen.com/blog/episerver/ep…
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Love @LoveBethpage Long Island strong 💪. Rethinking that digital experience platform though? Check out @episerver to #comebackstronger #dxp
The Financial Brand (@FinancialBrand) profile pictureThe Financial Brand@FinancialBrand22 May 2020
Air Show Grounded by COVID Saved by Institution’s Virtual Strategy bit.ly/2ZsPEPJ @LoveBethpage
Image from The Financial Brand (@FinancialBrand)
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“Don’t go chasing waterfalls” Rising Use of Agile Financial Marketing Fits COVID Times Well thefinancialbrand.com/96633/…
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Light at end of tunnel. The first trip I cancelled this year was to Hanoi to visit our incredible @episerver team in Vietnam. Today, we decided Hanoi to be the first office that will open again as of May 18. We will do it gradually and based on employee preference. – at Manhattan, NY
Image from Alex Atzberger (@aatzberger)
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Brands might know a lot about their customers, but if they don’t have the same depth of knowledge about their content, then it’s impossible to create a personalization strategy, let alone a scalable one. linkedin.com/pulse/insights-…

Insights are key to customer-first experiences for financial services

At Extractable, we see many small and midsized financial institutions struggle to effectively communicate their brand values on the digital channel. Rather than a translation, digital transformation...

linkedin.com
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Wanted to shoutout my favorite SDR @KelseMccarthy on #IWD2020 for coming in every day and absolutely crushing it as a #WIT on our @idioplatform SDR team #weareepi
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Idio uses natural language processing, supporting multiple different languages to identify the topics for a given piece of content. Meanwhile tracking visitors on your site and build-up their interest profile based on the topics on the pages they visit. codeart.dk/blog/2020/2/idio-…

Idio: First look on Content Analytics and Recommendations

I recently got a chance to try out Episervers latest acquisition, Idio, right here on codeart.dk. In this post, I'll share my first impressions.

codeart.dk
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Use @episerver for your top retail banking initiative of 2020. According to the @FinancialBrand, 58% of retail banks are looking for a digital customer-centric perspective and a seamless customer journey. @umpquabank is the model. thefinancialbrand.com/93137/…
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Is 2020 the year of the #AI-powered #CustomerJourney?@Ovum’s @miladantonio takes a look in new @Verint blog bit.ly/2ut3ft1 #cx #custexp #XM #Analytics #Personalization
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Being customer-centric and driving loyalty across B2C and B2B go hand-in-hand! Great case story on @DaddarioandCo and thanks for your partnership @AnnexCloud
Annex Cloud (@AnnexCloud) profile pictureAnnex Cloud@AnnexCloud25 Feb 2020
World's largest musical accessories manufacturer, @DaddarioandCo delight audiences with their expansive ecommerce store, built on the @Episerver Commerce Cloud episerver.com/customer-cases…
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The day is here! Come by Booth #308 to chat on the use cases of 1st Party data and how it help can automate and scale personalization efforts #b2bmx #personalization
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Attend our case study at #B2BMX today in Arroyo D at 3:10 pm AZ time. You'll learn how Bonnie @Genpact and achieved 2.1x longer sessions with target accounts and 1.7x more pages per session for this audience segmentation with @idioplatform #personalization
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Number 1. Marketing Application for AI is Content Personalization........ #Marketing #AI #Personalization Great article about how you should be applying AI and machine learning to your marketing efforts. forbes.com/sites/christinemo…
Smart Marketing: How Corporate Marketers Deploy AI

Smart Marketing: How Corporate Marketers Deploy AI

Marketers report a 27% increase in the use of AI and machine learning in marketing toolkits over 6 months prior. Top uses include AI for content personalization, targeting, predictive analytics....

forbes.com
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Check out my POV on the state of Digital Experience, and the paradox of companies investing more yet falling behind further. linkedin.com/pulse/digital-e… via @LinkedIn

The Digital Experience Paradox

Digital experience to engage and attract customers is a top priority of enterprises across all industries. To succeed in a digital world, your company needs to - so you are told - deliver amazing...

linkedin.com
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Fernando retweeted
Halit (@hbidio) profile picture
Halit@hbidio9 Jul 2018
How intent data can ignite your B2B Marketing shar.es/a11Qbr via @marketingb2b #b2bignite #Idio
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Glasses that create colour for the colour blind. #tech #innovation

This is what the color blind see when they put on these glasses

These glasses bring more color to the color blind by helping them see more hues and differentiate colors. You have seen the viral reactions of people trying them but how do they work?

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