Convert anonymous shoppers into actionable audiences for your email, ads, and direct mail campaigns. 🔎 The most accurate visitor ID tool out there.
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Joined March 2017
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It's here!!!!
🔥 2025 Email Marketing Hot Takes 🔥
We got 30+ email marketing pros to give us their hottest takes and tips on what's happening in email marketing this year.
We're talking 75+ expert insights on everything from segmentation to deliverability to AMP and more.
Here's a sneak peek at what's inside 👇
Our Welcome Flow is absolutely crushing it for our new customer! 💥
In just 2 weeks:
🛒 11 orders
💰 $4,521 in sales
This is just the beginning. Let’s keep it rolling!
CustomersAI retweeted
Think you’ve got email marketing figured out? 2025 might surprise you 🫢 We're SO excited to announce that we teamed up with @CustomersAI and 30+ email pros to break down what’s actually working in 2025—and what’s not. Here’s a taste of what’s inside: 1️⃣ More emails, not fewer—why this shift is driving better results
2️⃣The rise of plain text emails (and why they’re converting) 3️⃣How on-site behavior triggers are reshaping email marketing. There’s 75+ insights packed into this guide—check it out for yourself🔗 Link in thread. #emailmarketingguide #emailmarketingtips #emailmarketingstrategy #digitalmarketingtips #MarketingTips
Have you downloaded the predictions guide yet?
No???? 🫨
What are you waiting for????
Email in 2025 is NOT what you think. It's been changing, FAST.
That's why we teamed up with 30+ of the top minds in marketing—such as @TripleWhale and @Customersai—to share the latest trends in email right now.
A few notable call-outs:
📩 First-party data is king these days. Third-party data is a losing game, and brands that don’t adapt will struggle to reach their audience.
📩 Skip the generic marketing advice and “best practices” unless you’re making them visual. If you want engagement, you need original research, contributor insights, and lots of visuals.
📩 Over-engineering your emails can come-off as fake to your readers. Contrary to past years, plain text emails are winning.
Learn more about how you can stay in people's inboxes at customers.ai/r/email-marketi…
This is a great thread. We have analyzed a number of our customers' flows and have found the same thing - more flows do not equate to more sales.
It's those with very intentional, well-structured flows that perform best.
🔥🔥🔥
Let’s talk about what’s actually working in email marketing.
Email is changing fast and if you’re still sending like it’s 2024, you might already be behind. That’s why we teamed up with 30+ email pros to break down what’s in, what’s out, and what’s next for email in 2025.
customers.ai/r/email-marketi…
98% of your site visitors leave without taking action.
So, how do you keep them around?
Email capture of course!
And we've got a few strategies 🧲
Check it out!
customers.ai/guides/email-ca…
Slack outage got you down?
Stop twiddling your thumbs. Go install our website pixel on your site (for free!) and start tracking your website visitors who have nothing else to do right now but shop.
👉 customers.ai/
📩 What's in when it comes to email this year?
@crestodina says original research and strong opinions are the key to standing out in a flood of AI-generated content.
Get this and 75+ more insights from your favorite email marketers 👉 customers.ai/r/email-marketi…
Ooh ooh! We can help 🙃 we've got cross-journey tracking at the visitor level!
Marketers chase better measurement across channels: content-na1.emarketer.com/ma…
#ChartoftheDay #newsletter #marketing #measurement
"This will be the first chance since I started doing ads in 2019 to get actually get results because somebody is more familiar with me than they were." 💥
CustomersAI retweeted
Email in 2025 is not the same anymore.
That's why we teamed up with 30+ of the sharpest minds in marketing—such as @triplewhale and @customersai—to share the biggest shifts happening in email right now.
🔥 AI-powered personalization at scale. {First Name} is not enough anymore.
🔥 Why first-party data is your new best friend.
🔥 Plain authentic text > over-designed and polished emails.
Learn what the best in the business are doing to stay in people's inboxes at customers.ai/r/email-marketi…
ICYMI: We launched the first and only Website Visitor Identification ESP 🚀
Working with visitor ID data involves considerations like compliance, deliverability, cost, and attribution. That's what our ESP is here for.
Think of the Customers.ai ESP as the “Bouncer” or “BDR” for managing your visitor ID data before it gets co-mingled with 1P CRM/ESP.
Get the full scoop 👇
customers.ai/blog/esp-websit…
Keep up, keep up 🏃♂️
🚨 Email marketing is evolving—are you keeping up? If you're still sending emails like it's 2024, you’re already falling behind. The rules have changed. We've partnered up with 30+ top email pros to break it down, just for you. Here’s what’s in, what’s out, and what’s next for 2025: 1️⃣ Send more, not less. 2️⃣ Batch-and-blast is dead. 3️⃣ AI + human creativity = the winning formula 🔗 Head to the link in our thread to grab your copy & level up your email game #emailmarketing
