AI-native, physician-supervised primary care for the modern era. Messaging-based, personalized, and always available.

Joined May 2024
The future of medicine is heading toward autonomous care delivery. But there are critical steps we need to take to get there responsibly.
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In a recent episode of @OffCallDotCom's How I Doctor, Dr. @khakrish, Chief Medical Officer, joined Dr. @grahamwalker to discuss why the path toward autonomous care should first move through a semi-autonomous era, where medical AI and physicians work together to expand what each can accomplish. The conversation explores why autonomy will likely progress use case by use case, not all at once.
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We’re proud to share that Counsel has been named a Quarterfinalist in the 2026 Digital Health & AI Awards by the @DigiHlthHubFdn 🎉 How people access healthcare is fundamentally changing. With medical AI continuing to grow as a site of care, AI-native models have the potential to expand clinical capacity while creating a more continuous, personalized, and accessible experience.
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This recognition reflects how our care delivery model is shaping the modern healthcare experience. Counsel provides members with immediate, personalized medical advice from Counsel AI and the ability to chat with an in-house physician in minutes for treatment across a broad spectrum of conditions. Explore the 2026 Quarterfinalists below ⬇️ digitalhealthhub.org/awards/…
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We're incredibly excited to welcome Dr. @AaronNeinstein as Counsel's new Chief Growth Officer. 🚀 Aaron brings a unique perspective, combining more than 15 years as a practicing endocrinologist with deep experience building and scaling healthcare technology.
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Throughout his career, Aaron has focused on reducing friction in care access, giving patients a more complete view of their health, and strengthening the partnership between patients and physicians. That perspective will be instrumental as we continue building the future of AI-native primary care.
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We recently sat down with Aaron to discuss what brought him to Counsel, how practicing medicine shapes his perspective on medical AI, and why thoughtful deployment will be critical to building the next era of care. Read the full Q&A below ⬇️ counselhealth.com/blog/meet-…
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We're incredibly excited to announce that Counsel is joining the CMS Innovation Center's ACCESS Model, bringing AI-native chronic care to Medicare beneficiaries at no out-of-pocket cost. 🩺 Starting in early 2027, eligible Medicare beneficiaries with hypertension, obesity, hyperlipidemia, or prediabetes will have access to Counsel's modern, connected care experience.
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Patients will receive personalized guidance from Counsel’s medical AI alongside on-demand access to our board-certified physicians. We’re also expanding our partnership with @ouraring. For eligible Oura Members ages 65+, Counsel will incorporate continuous biometric data into how care is delivered, helping members move seamlessly from health insights to clinical action within the Oura App.
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More than 90% of adults 65+ live with at least one chronic condition, yet many advances in digital health have not reached Medicare beneficiaries at the same scale. Through ACCESS, we’re proud to help close that gap and bring a more accessible, continuous model of care to the patients who stand to benefit most. Read the exclusive story from @FierceHealth below ⬇️ fiercehealthcare.com/health-…
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Medical AI shouldn't tell patients what they want to hear. It should tell them what they need to hear. As more people turn to AI for medical guidance, patient safety depends on getting that distinction right.
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In a recent @Healthgrades article, Dr. @HashemZikry, Medical Director of Research & Policy, explores the risk of "patient appeasement" and why responsible medical AI must know when to: • Escalate care • Gather more information • Involve a physician Those decisions are fundamental to patient safety.
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Dr. Zikry also explains why responsible medical AI requires guardrails throughout the entire care journey, from physician-designed clinical protocols and real-time escalation to continuous evaluation of completed patient interactions. As these systems scale, he argues that the goal shouldn’t simply be parity with existing care, but to hold medical AI to an even higher standard. Read the full conversation below ⬇️ resources.healthgrades.com/p…
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We're proud to share that Counsel was recently named to @BeckersHR's 2026 Telehealth Companies to Know 🎉 The way people access healthcare is changing. Persistent access barriers, fragmented systems, and physician shortages are reshaping expectations for how care should be delivered, creating the need for modern front doors.
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Our inclusion on this list reflects the impact of our AI-native primary care platform. By combining responsible medical AI with in-house physicians, we're helping build a model that's continuous, personalized, and always available.
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Today, more than 8 million people across the U.S. have access to Counsel through our enterprise partnerships—and that reach continues to grow. Explore the full list from Becker's below ⬇️ beckershospitalreview.com/he…
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According to the ONC, healthcare organizations only have access to approximately 43% of a patient's data from outside their own network, contributing to growing care gaps. When patient context is fragmented, care becomes reactive.
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Without a complete clinical picture, health plans often miss opportunities to intervene earlier and guide members toward the right setting. Even when data is available at the point of care, it's rarely put to full use, leaving physicians to make decisions without the context they need.
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In Counsel's latest article, we explore the role of interoperability in AI-enabled care, and how these models retrieve and apply patient context in real time. By combining longitudinal health data with intelligent triage, medical AI can help payers shift care upstream, improve network efficiency, and reduce unnecessary escalation to downstream services. Read the full article below ⬇️ counselhealth.com/blog/the-r…
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