We are a marketing growth consultancy with the breadth and depth of experience to advise senior marketers and the hands-on expertise to deliver.
Global
Joined October 2018
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CvE retweeted
AI Is Great, But What Does It Mean I Have to Actually Do as a CMO? My latest POV for AnA in North America
ana.net/miccontent/show/id/i…
CvE retweeted
Looking forward to kickstarting @MADFESTLONDON tomorrow morning with my State of Nation intro and then welcoming some great marketers to the stage. It’s gonna be HUGE this year.
CvE retweeted
Well that was the week that was - myself and a bunch of other marketers sat down with @Paul_Framp to chat about what we saw standing out at #CannesLions and where in our industry it’s really #TimeForAReset: open.spotify.com/episode/0VS…
CvE retweeted
Great insight from @larssilberbauer of @HMDdevices @nokia on how AI is creating opportunity for small brands to cut through vs bigger competition.
#CannesLions #Timeforareset
CvE retweeted
Sustainability = a business model where your products & design have long term sustainability built in, generating profit to enable scale. I chat to @larssilberbauer about how @nokia is re-imagining the r/ship between marketing & product.
Apple podcast: apple.co/3RDgtuY
CvE retweeted
Retail media is far bigger than media.
It’s not just an incremental revenue opportunity, it's transforming the retailer/manufacturer relationship on many levels.
retailgazette.co.uk/blog/202… – at East, England
CvE retweeted
My POV on @WeWork’s future health in this @BBCNews piece. Being so far from profitability in the property hedging business in this economy does not bode well. bbc.co.uk/news/business-6731… – at City of London, London
CvE retweeted
Exciting to see a packed room @ISBAsays for conversation to discuss the huge potential and need for standardisation in UK retail media
CvE retweeted
Enjoyed this panel. Great conversation about the amount of 💵 in retail media being left on table by department stores globally. 👇🏼👇🏼 – at Dubai, United Arab Emirates
Retail media: #Amazon, #Walmart & #Instacart have highlighted revenue from ads in their digital platforms. Hosting a conversation with Pete Nordstrom - CBO of Nordstrom, Scott Fyfe - CEO of David Jones, Jonathan Hopkins of Sonder & Paul Frampton Calero ⚡️ of CvE on how department stores can similarly unlock ad revenue from their physical and online spaces - live from the IGDS World Department Store Summit in Dubai today. #retail #tech #media #consumertrends
CvE retweeted
My write up of the themes emerging from marketers on the Hexagon stage on Day 1 @MADFESTLONDON last week linkedin.com/posts/marketing…
CvE retweeted
Bet Musk won’t be having a great morning when he rises in a few hours. Could be a few more layoffs coming..
CvE retweeted
Superb CMO panel today @MADFESTLONDON full of great, tangible insights on how to transform marketing in to a growth engine. Thanks Sarah @Dominos_UK, Kristof of @Avon_UK & Nikki of @Henkel
CvE retweeted
Next up. Sir Martin with @justinpearse talking about how Cannes has become CES (a tech fest) and CES has become #CannesLion2023 - agree with him that very few pay to get access to Palais these days.
CvE retweeted
Why #CannesLions2023 is the ultimate unconference
linkedin.com/pulse/cannes-ul…
CvE retweeted
I’m buzzing to chair Day One of MAD//FEST next Tuesday supporting the fab founders of this epic conference-meets-festival Dan & Ian.
13,000 attendees signed up, Gary Neville interview up first and a myriad of CMO’s from big brands will make this one not to miss…. @danbrain – at Barking, London
CvE retweeted
All things discussed on La Croisette this week at #canneslions2023 are levers (big and small) that work in service of the customer (utility, personal/collective wellbeing) but most of those selling their wares neither seem to know what that means, nor care.. – at Cannes, France
CvE retweeted
In this global cost of living crisis, the marketing industry would do well to get back to basics & remember that serving customer needs in a responsible and sustainable way is more important than a big creative idea or any data set. #CannesLion2023 – at Cannes, France
CvE retweeted
Simples really. It’s a trigger for change in supplier-retailer relationships, not just an ad play. @colinalewis #CannesLion2023
