Our SVP Product Strategy joins London’s @IABTechLab International Summit to unpack the important role of privacy-enhancing technologies in helping the industry balance user privacy and advertising utility: bit.ly/3YV0U5J
#Choreograph
In our latest case study, explore how #Choreograph helped a leading automotive brand navigate the complexities of an uncertain market and elevate its targeting approach for the release of two new electric vehicles: bit.ly/3ZKX0gm
As part of GroupM, we are committed to prioritizing the wellbeing of our people. We will be closing our offices tomorrow in recognition of #WorldMentalHealthDay to unplug and recharge.
Join our EVP Global Head of AI Strategy Chris Hopkins at #AWNewYork24, as he explores the power of leveraging real-time insights and how to make your ad spend count: bit.ly/3BFRz8p
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Our Global CEO Evan Hanlon joins #AWNewYork24 to discuss how first-party data improves connectivity across marketing and optimizes performance: bit.ly/3Y7jozu
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Our own Melda Tozluoglu joins @icomglobal to explore how data-driven insights and simulations on #consumerbehavior can unlock immense growth opportunities for brands: bit.ly/3THgyP6
#Choreograph
Our own Amanda Grant joins @InfoSum and @eMarketer to discuss how #data clean rooms can help unlock new insights and optimize campaign performance.
Register now to tune in: bit.ly/4e2sHq2
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Ready for the future of identity? In @TheTradeDesk's latest report, our President of Data Strategy shares insight into how marketers can future-proof their #data approach for an ever-changing landscape: bit.ly/3ASuP4F
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Our Product Director Melda Tozluoglu explores the considerable growth opportunities available to brands when bringing #inclusivity to advertising, at scale: bit.ly/4dN8ofZ
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We’re excited to deepen our #partnership with @InfoSum and create new opportunities for @GroupMWorldwide clients in the United States: bit.ly/3XiELxf
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In his latest op-ed piece, our President of Data Strategy Brian DeCicco breaks down four ways to cast a wider #data net for sustainable business growth: bit.ly/4dEi2kX
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Thrilled to share that our digital brand refresh received an honorable mention from @awwwards — a global platform that honors the best web designers, developers, and agencies worldwide!
Read more: bit.ly/3WW2MbX
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Our own Brian DeCicco explores why marketers need to embrace a new set of realities and rethink data strategies in the latest edition of The Current: bit.ly/3WwUCqw
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“AI is not an ‘easy button.’ … It’s a tool to get us to the answer.” Evan Hanlon, global CEO of @ChoreographData, joins Modern Marketers to discuss why it’s important for marketers to stay pragmatic. Listen here:
goo.gle/3SmQNmi
choreograph retweeted
GroupM appoints Brian Lesser as Global CEO
loom.ly/ynQIWEU
Unpack the top five storylines that dominated #CannesLions2024 in our latest blog: bit.ly/3xzx3Vy
#Choreograph #Cannes
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The Power of The #RedditRecommendation Engine — The @RedditforBiz team brought together leaders from top holding companies @dentsu_global, @IPG_Mediabrands, @GroupMWorldwide, and @ChoreographData to gather insights on how they use Reddit and the unique strength behind recommendations made on the platform.
In recognition of #PrideMonth, our own Cicely Flournoy explores this year’s NYC #Pride theme “Reflect. Empower. Unite” through the lens of her own lived experiences: bit.ly/4bgkexc
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📸: Our own Rob Cao earlier this month at #SDSC24 highlighting the role of spatial data in unlocking consumer behavior and hidden market potentials.
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