@BevNETCraven

Founder/CEO @BevNET, @Brewbound & @NOSHdotcom ∙ @TasteRadio podcast host ∙ beverage/food/CPG nerd∙ ❤️ of cocktails. DM me on LinkedIn not here

 Newton, MA
solo.to/bevnetcraven
Joined April 2009
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  • Followers9.2K
3.2KMedia
If there was any beverage brand that Pepsi could acquire & grow, it should have been Poppi. Also kinda surprised it hasn't been put into 2 liter, fountain / food service, etc.
Thomas Maxwell
@tomaxwellOct 17
Poppi isn't meeting expecations for Pepsi after buying it for $2 bn: "Poppi is underwhelming: Pepsi now expects to pay almost none of the $300 million bonus it promised the sellers if the brand hit its targets" wsj.com/business/its-too-lat…

It’s Too Late for Small Fixes at Pepsi

The problem may be bigger than a few weak brands. Pepsi needs to stop tinkering and consider more fundamental changes.

wsj.com
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Proper way to pregame an Olivia Rodrigo show?
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Joey
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How many electrolyte bev alc products is too many? White Claw Maker Enters Hard Sports Drinks with RefreshAde as More Players Join the Field brewbound.com/news/white-cla…

White Claw Maker Enters Hard Sports Drinks with RefreshAde as More Players Join the Field

Mark Anthony Brands navigated the hard seltzer gold rush phase with White Claw coming out on the other side as the segment’s top-selling brand. The company is looking to repeat in the fast-growing...

brewbound.com
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How do you feel about Poppi line extensions?
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So we now have to specify when a can of beer is just “normal beer?”
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Constellation Brands Acquires SpikedAde in $75M Deal, with $278M Performance-Based Contingent brewbound.com/news/constella…

Constellation Brands Acquires SpikedAde in $75M Deal, with $278M Performance-Based Contingent

Constellation Brands has acquired SpikedAde, the second-largest ready-to-drink (RTD) vodka + ade/hard sports drink brand, the company announced in its Q2 earnings report.

brewbound.com
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How Amara Surged From DTC To National Retail tasteradio.com/episodes/how-…

How Amara Surged From DTC To National Retail

Grocery store aisles are inundated with claims, benefits and buzzwords. Amara has taken a different approach: start with whole-food ingredients, use proprietary...

tasteradio.com
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Vermont. Leaf peeping.
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The joys of having kids in their 20s: getting text reminders to accept their LinkedIn connection request
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Do we need more A1 steak sauce collabs?
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The hype over electrolyte-enhanced bev alc drinks is real Stateside Brands Projects 4 Million Cases for Super Lyte in Year One bevnet.com/spirits/2026/stat…

Stateside Brands Projects 4 Million Cases for Super Lyte in Year One

Stateside Brands’ Super Lyte is on pace to quadruple the first-year sales of the previous top spirits-based, ready-to-drink (RTD) launch.

bevnet.com
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A savage way to celebrate fall
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Who wants to countdown Christmas with a Red Bull every day?
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Green beer potato chips, that’s a new one
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Update: the are indeed green
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This as a bev alc format would be pretty interesting
Nate Rosen
@RosenZoneSep 25
Big CapriSun Yes, there is CapriSun in here :)
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If amaro were a breakfast drink this would be it
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You now have official permission to eat ice cream for breakfast… Probiotic ice cream
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