How do you know an AI ROI number is real and not just marketing? You have someone else calculate it. So we asked Forrester Consulting to. Independently studied and modeled across a 2,500-employee composite org. The result: 321% ROI, $7.3M in benefits, payback in under 6 months. Almost half that value came from outside the service desk. Read the full study: atera.com/reports/forrester-…

We're here! Get your sugar fix at booth 805 at @Atlassian Team '26 Europe. 🍭 Grab a lollipop, then see Robin by Atera, our AI technician, resolve IT incidents end to end. No technician in the loop.

Most "Autonomous IT" stops at step one: it suggests a fix. Then it's on you. Some make it to step 2 or 3, running some diagnoses, doing a little something here or there. But when it comes to closing the ticket, most go radio silent. We broke down what real autonomy looks like (hint: it finishes what it starts). Watch, then test your vendor's claims for yourself: atera.com/lp/drop-the-hype/

"A lot of what gets called attribution is really correlation wearing a nicer outfit." Our CMO Nir Elharar's rule before any campaign ships: write down what would prove it worked, and what would prove it didn't. Can't do the second one? You haven't done the first. New Expert Mode Q&A with @theagile_brand: agilebrandguide.com/expert-m…

46% of employees lose over 20% of their day to meta-work: chasing approvals, switching tools, rework. That's exactly where AI upskilling should start. Our CPO @dagantal maps it out in @SolutionsReview: solutionsreview.com/the-new-…

WDYT: What IT skill should every junior tech learn before they’re allowed to use AI for it?

At ServiceNow Atlanta, our Enterprise Account Executive, @scottwilcoxen, asked a room of people from 70+ companies who had deployed an AI tool. Hands went up. Then he asked whose AI could actually resolve technical incidents. Not so many hands. That’s the gap that matters. Most AI can answer questions. Some can automate predefined workflows. Robin by Atera goes further: it understands your IT environment, then uses that context to diagnose, remediate, verify, and close Tier-1 and complex Tier-2 incidents end to end, with no technician in the loop. For IT, the next step isn’t more AI. It’s AI that resolves the work. #AutonomousIT #AI #IT

The ticket used to be the proxy for #IT work getting done. Atera CPO @dagantal says that's now changing, big time. When AI resolves issues before they're ever logged, ticket count stops measuring anything real. Resolution, not tickets, is the new signal. Read more on @ChannelE2E: channele2e.com/news/death-of…

Efficiency is the floor, not the ceiling. Most IT leaders are still using the wrong scoreboard for AI, measuring what it saves instead of what it grows. Atera GM US & VP Enterprise Team, Yoav Susz makes the case for AI in IT as a growth engine in Fast Company: fastcompany.com/91572196/bey…

What happens when work goes uninterrupted? A whole lot of impact. At #Ateraverse2026 we're laying out what work can look like when enterprises embrace #AutonomousIT. July 14th. Be there. Sign up here: atera.com/lp/ateraverse-2026…

"For too long, the tech industry has asked technology leaders to take a leap of faith on the 'potential' of AI — but potential doesn't clear ticket backlogs or end friction-laden employee experiences to let people work." - @gilpklmn Gil joined @djdaveet on the Business of Tech podcast this week for a wide-ranging conversation on #AutonomousIT, how Robin works under the hood, and Atera's continued commitment to #MSPs even as we expand into enterprise. A candid, thoughtful listen for anyone in the #IT space. 🎧 Listen: atera.s.gy/fsenow 📺 Watch: youtu.be/H6rVEzFH0Uw

UK enterprises are doing way more than just "AI adoption." They're making IT central to how the entire business competes. @on_magazine explores why that shift is happening, and why Atera's AI Copilot & Robin are becoming essential to it. When IT leads, businesses get results faster. More on the trend here: 🔗 on-magazine.co.uk/stuff/tech… #EnterpriseIT #AIStrategy #DigitalTransformation #AutonomousIT

MSPs built their business on "something breaks, you fix it." Agentic AI just made that model obsolete. Atera's CEO @gilpklmn talks about what comes next, and how to get ahead of it, in @ChannelProSMB: atera.s.gy/agentic-ai-msp

Most enterprise AI underdelivers. Why? Because it's being layered onto fragmented, invisible workflows. 72% of employees feel leadership overestimates their capacity. That gap? It's hidden friction that never gets reported, measured, or fixed. @AteraCloud's CTO @oshr1 breaks down how CIOs can surface it in @CIOInfluence 👇 bit.ly/4eXRXkz