@yourmarketerllc

At YourMarketer, we make finding and hiring quality marketing freelancers for professional services easy.

 Metro New York City
Joined April 2020
  • Tweets245
  • Following31
  • Followers18
107Media
The changing role of the CMO | McKinsey | @scoopit mckinsey.com/capabilities/gr…

The changing role of the CMO—and what it means for growth

Discover how the changing role of the CMO drives customer-centric growth through C-suite alignment, a marketing measurement framework, and AI in marketing.

mckinsey.com
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No More Sketchy Data: Why ‘Close Enough’ Won’t Work In Marketing’s AI Era | @scoopit adexchanger.com/data-driven-…

No More Sketchy Data: Why ‘Close Enough’ Won’t Work In Marketing’s AI Era | AdExchanger

AI is now embedded across every step of the media value chain, and AI is only as good as the data it’s fed.

adexchanger.com
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The Science (And Art) Of Scaling Native Ads | @scoopit sco.lt/5oHBC4

The Science (And Art) Of Scaling Native Ads | OnMarketing: Marketing Tips for Growth

Jennifer Palmer Farrington's insight: Creating a native ad unit online is way more complicated than a standard programmatic placement, because multiple teams and systems need to compose it on the fly.

scoop.it
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LinkedIn Algorithm Success: What Content Works? | @yourmarketerllc | @scoopit sco.lt/4pVADA

LinkedIn Algorithm Success: What Content Works? | OnMarketing: Marketing Tips for Growth

Jennifer Palmer Farrington's insight: At a recent PRNEWS event, Aneesh Lal, founder of The Wishly Group,  discussed how to get your content noticed in LinkedIn. He mentioned needing to find a...

scoop.it
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Thought Leadership on Video: Where Execs Need to Show Up Now | @scoopit sco.lt/7mchlI

Thought Leadership on Video: Where Execs Need to Show Up Now | OnMarketing: Marketing Tips for...

Jennifer Palmer Farrington's insight: So many traps CEOs and leaders can fall into when doing a company video. In this exclusive Q&A, Katie Suiters draws from her experience working with executives...

scoop.it
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Fresh Thinking on Bringing Content Creators into Your Events | @scoopit sco.lt/5qxVaK
What Podcasting Gets Right About Attention (Even If the Budgets Don’t) | @scoopit sco.lt/8V4Juq

What Podcasting Gets Right About Attention (Even If the Budgets Don’t) | OnMarketing: Marketing...

Jennifer Palmer Farrington's insight: Sounds Profitable’s Advertising Landscape Report compares podcasting with 21 other channels—from TikTok to CTV. The research shows podcasting consistently ranks...

scoop.it
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The Culture, the Content, the Connection | @scoopit sco.lt/63EpbU

The Culture, the Content, the Connection | OnMarketing: Marketing Tips for Growth

Jennifer Palmer Farrington's insight: At Cannes Lions 2025, the real buzz wasn’t just about AI — it was about culture, community, content, and connection. Amazon’s Richman spoke of making advertising...

scoop.it
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“Dear agencies, you need to change…” | @yourmarketerllc #marketing #freelancer | @scoopit sco.lt/838ZxQ

“Dear agencies, you need to change…” | OnMarketing: Marketing Tips for Growth

Jennifer Palmer Farrington's insight: There’s no rule to say you can’t use AI Ask the questions: How can we use technology to make global brands relevant locally? How do we innovate faster, grounded...

scoop.it
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Ways To Stay Ahead In 2025: Balancing AI, Creativity And Customer Experience | @yourmarketerllc #marketing #ai #creativity #roi | @scoopit sco.lt/6E9RAm

Ways To Stay Ahead In 2025: Balancing AI, Creativity And Customer Experience | OnMarketing:...

Jennifer Palmer Farrington's insight: Marketers today live in a world changing at a head-spinning pace, forced to balance a multitude of priorities in an 'Agentic AI' era. #marketing #ai #creativity...

scoop.it
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Write LinkedIn Comments That Become High-Ticket Leads: 5 Proven Steps | @yourmarketerllc #LinkedIn #socialmedia #marketing #communication #SMB | @scoopit sco.lt/5STPY8
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10 YouTube Mistakes That Kill New Channels: Advice From Top Creators | @yourmarketerllc #youtube #marketing #videos | @scoopit sco.lt/5X9V56

10 YouTube Mistakes That Kill New Channels: Advice From Top Creators | OnMarketing: Marketing Tips...

Jennifer Palmer Farrington's insight: Starting your YouTube channel? Don't make these common mistakes. Million-subscriber channels share their winning advice so you can succeed on YouTube. @yourmar...

scoop.it
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Wishing you love, peace and joy this holiday season and throughout the New Year. May 2025 be filled with success and happiness for you and your loved ones.
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Best Practices for Measuring Internal Events | #events #internalevents #ROI #marketing | @scoopit sco.lt/7HEUZk

Guest Column: Best Practices for Measuring Employee Events | OnMarketing: Marketing Tips for Growth

Jennifer Palmer Farrington's insight: Discover how to measure and create goals for internal events - which are often the unsung heroes of company culture, employee engagement, and business success....

scoop.it
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Wishing you and your family a happy thanksgiving.
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Make your website more #inclusive! Partnering with accessiBe, YourMarketer is proud to offer #webaccessibility services that ensure #equalaccess to online information and services for everyone, regardless of their abilities. Check it out! bit.ly/4bQWeB4
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YourMarketer LLC: Empowering Digital Accessibility Through a New Strategic Partnership with accessiBe einpresswire.com/article/726…

YourMarketer LLC: Empowering Digital Accessibility Through a New Strategic Partnership with...

YourMarketer LLC announced its strategic partnership with accessiBe, a market leader in web accessibility, promoting equal digital access to information online.

einpresswire.com
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5 Marketing Measurements to Evaluate and Sharpen B2B Brand Messaging #brand #marketing #B2B | @scoopit sco.lt/8ZZQUi

5 Marketing Measurements to Evaluate and Sharpen B2B Brand Messaging | OnMarketing: Marketing Tips...

Jennifer Palmer Farrington's insight: Ever wonder how your #brand is impacting your market? Use these five #B2B measurements to understand how well your message reaches your audiences, and how likely...

scoop.it
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Boost your sales with these 6 expert tips! We've all been there—those moments when sales numbers induce panic rather than pride. Our latest blog post shares six proven strategies to elevate your sales performance. bit.ly/3VG4BJs #SalesTips #BusinessGrowth #ExpertAdvice
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🚀 Elevate your company's potential with #YourMarketer #MarketingStrategy plans! bit.ly/3VmbAas
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