Wally Snyder (@wsnyder2) header
Wally Snyder (@wsnyder2) profile picture

Wally Snyder

@wsnyder2

Executive Director, Institute for #Advertising #Ethics I American Advertising Federation

aaf.org
Joined June 2012
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Photo by Wally Snyder (@wsnyder2)
🏅⛸🎣⛹🏻🏂⛸🎿🎣🎣🎣🎿🏏
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NEW BLOG: FTC Takes Action on Native Advertising ow.ly/ZUNkw #adethics
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FTC Announces Settlement With Lord & Taylor After Accusing Retailer of Deceptive Advertising ow.ly/ZKUV8 #adethics
FTC Announces Settlement With Lord & Taylor After Accusing Retailer of Deceptive Advertising

FTC Announces Settlement With Lord & Taylor After Accusing Retailer of Deceptive Advertising

The retailer is accused of not disclosing it paid for posts on fashion blogs.

abcnews.com
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Big data is a big part of advertising. The ethics behind it is vital to our success: ow.ly/T7W5T
NEW POST: New Ethical Principles for Protecting Patient Privacy in Marketing ow.ly/T25Kp
Time to stop talking and start doing. This year #ADWKDC is about making it happen. ow.ly/SLoVC
Image from Wally Snyder (@wsnyder2)
#AdEthics At Work: FTC Urged to Investigate VW Diesel Advertising Claims ow.ly/SzlVn
Wally Snyder retweeted
Shocase (@Shocase) profile picture
Shocase@Shocase12 Sep 2015
What to Expect During Our #AWXII Panel with @AAFNational: Images, Ethics and Power (via @wsnyder2). >> ow.ly/S2mR2
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Advertising Ethics: Contradiction in Terms? NO! ow.ly/RHqOM #ethics #advertisingethics #advertising
Wally Snyder retweeted
AAFNational (@AAFNational) profile picture
AAFNational@AAFNational18 Jun 2015
Curious about #advertising #ethics? Here's a snapshot of @wsnyder2's session from #ADMERICA15. ow.ly/OrrOo via @guysm1ley
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Why are ethical campaigns trending in advertising? ow.ly/Quptx via @Enterprisei #advertisingethics
Wally Snyder retweeted
NWeaverAPR (@NWeaverAPR) profile picture
NWeaverAPR@NWeaverAPR13 Jun 2015
Important that #NativeAdvertising is contextually relevant and fully disclosed. Via @wsnyder2 #ADMERICA15
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aaftl.com/ad-agency-online-d…
Thank you to all who joined us for today's #AdEthicsAAF chat! Have a topic in mind for our next chat? Submit ideas: bit.ly/1p1pxbC
#AdEthicsAAF Linda. So true!
#AdEthicsAAF disclosure should be before consumer clicks to take action.
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That was our last question, folks! What a great discussion on #NativeAdvertising. #AdEthicsAAF
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#AdEthicsAAF FTC says more prominent shading and label disclosures explicitly and unambiguously.
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(Last Question) Q5: What are illustrations of effective and ethical #NativeAdvertising disclaimers? #AdEthicsAAF
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#AdEthicsAAF 95% share negative views and over 80% positive. So consumers have power.
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