Big milestone for AI people

Hot take: its super critical that your product provides value without AI. OpenAI can topple startups with one dev day, if you product provides value without AI features its much stronger. If your core product is centered on AI, find and build a non-AI moat. Could be community, partners, new features, etc. Feel free to roast my hot take.

When you market to everyone. You market to no one.

Mentally preparing for tonight.

unpopular opinion: your number of followers is a vanity metric

Getting ready for game 5

Claude just added skills, so you can save your brand/marketing context in instructions. Seems like these are primarily curated prompts, but excited to check them out.

Worst part about AI is being someone who uses dashes when they type.

Authenticity and being a real human is more important than ever now. I use AI all the time, but its my junior employee not my editor in chief.

So much of marketing is having a repeatable system you can follow so you don't get overwhelmed and burn out.

Yeah never do this.

Lol love when brands really break out of the box

I'm building a mega list of the best people in early stage marketing. Could be founders, career marketers, VCs, or regular humans of the internet. People that end up in your swipe file. If you have an recs, let me know! #startups #Marketing #founders #bootstrapped #buildinpublic #indiehacker #saas #AI

The first 4 are crucial - get this right and you will have a winning story: 1. Goal: What are they trying to achieve? 2. Pain: Why can't they reach their goal? 3. Promise: How will your solution fix their pain? 4. Proof: What proof do you have that confirms your promise?

What do we think?

Always a good one

We should probably retire this one...