TruFactor (@tru_factor) header
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TruFactor, an @InMobi company, empowers data scientists and developers to leverage consumer intelligence safely, securely and seamlessly.

Kansas City, MO
Joined February 2019
Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)Photo by TruFactor (@tru_factor)
TruFactor retweeted
Great to see Indian Social Media Apps ruling the charts! Congrats to us @Chingari_IN & #Mitron. We are truly heading towards Digital Atmanirbharta. #VocalForLocal #MadeInIndia
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TruFactor retweeted
It's a performance battle! It's 🇫🇷 vs 🇮🇳! It's CPI vs CPC! It's @criteo vs @InMobi ! #adtechmadness
24%Criteo (Buy-Side)
76%InMobi (Mobile)
57,600 votes • Final results
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TruFactor retweeted
In the Mobile Bracket, who will be the last to be mediated out of existence? @AdColony with its mysterious late-game vote surges, or @InMobi with its global employee vote-getting? #adtechmadness
17%AdColony (Seed 7)
83%InMobi (Seed 9)
2,562 votes • Final results
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TruFactor retweeted
We're excited to be in the Sweet 16 in @aripap's #adtechmadness but will we make it to the Elite Eight? Head to inmo.bi/3dPc020 right now to vote for InMobi - show us some love!
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TruFactor retweeted
We are proud to join millions of in the U.S. & across the planet to lift and amplify the voices of those calling for & working towards a more just, fair & equitable world. We stand by our employees, partners, friends & family during this time in the fight for a better tomorrow.
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What are some of the best practices for companies trying to transform #data into useful #intelligence, and how can these processes be carried out with the upmost care to represent the interests of the data subject? #dataprotection #cybersecurity #security securitymagazine.com/article…
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Awesome to be working with @tru_factor, who's providing several forms of web session data on #AWSDataExchange to help customers do customer segmentation, identifying brand affinity, and estimate demand. Read about it here: aws.amazon.com/blogs/big-dat…
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#WeekinReview: By focusing on the POFMU principle, Matt Habiger of @tru_factor explains how data scientists can yield a standardized intelligence entity that can answer hundreds of distinct problems. ow.ly/85oM50z9cby #DataScience
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Thanks a lot @AndroidAuth! 1Weather : 1weather.app.link/abtobWTrm5 has been named as not just the BEST weather app ⛅️ but also the BEST android app 📱! #weather #Android #app
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James Koenig, Co-Chair of Privacy and Cybersecurity Practice at Fenwick & West, has joined TruFactor as a Strategic Advisor. Honored to have him on our journey! buff.ly/39UdshP
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TruFactor, partners bring marketing-type data to government bit.ly/2JmflIH #govtech #stateandlocal #data @tru_factor @MattHabiger
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Congrats to India's first adtech unicorn, @InMobi for joining the CNBC #Dirsruptor50 list #RewriteTomorrow
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TruFactor retweeted
.@NaveenTewari and @shahbuckler joined by senior executives of InMobi Group for the launch of TruFactor at #MWC2019!
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TruFactor retweeted
Today, @InMobi Group announced @tru_factor, a new business unit, to launch a secure #data #platform for telcos powered by @Microsoft @Azure. More here: inmo.bi/TruFactor @msPartner
TruFactor retweeted
TruFactor's secure data platform, powered by #MicrosoftAzure and launched at #MWC2019 aims to provide transparency, choice and control to users over how their data is used. inmo.bi/2TezM0x @shahbuckler @msPartner
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TruFactor retweeted
SoftBank-backed InMobi to invest $100 Mn in its newly launched subsidiary TruFactor @InMobi @NaveenTewari #TrueFactor #telcos #data #analyse #investment entrackr.com/2019/02/inmobi-…
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.@InMobi today launches a new business unit called TruFactor six months post their acquisition of Pinsight Media from US telco Sprint. Here's @NaveenTewari & @Shahbuckler on this new 'data protection & consent management' platform @ShereenBhan @CNBCTV18News