Blue collar private equity is a better place to be the next decade than software, here’s why AI eats software first It’s why I sold my ad agency to build hotels and get my hands dirty PE firms rolling up hvac, manufacturing, roofing, septic, plumbing, not only have the safest outcome short term But they’re also building foundation for deploying AI robots AI robotics eats everything in the next 10 years Elon is miles ahead of everyone else because he chose to build cars, satellites, rockets, tunnels, not just code I’m training my 10 year old son to be an AI robotics fleet manager for this reason I think it’s THE job of the next 20 years Managing the coordination, authority, decision making, and liability of robots Wealth will be primarily measured in how many robots you own and can effectively and safely deploy in the physical world And because I’m post exit and focused on fun and adventure as my man KPI, I’m going to do this in a niche not many people are thinking about or care about, hotels Because when there are few jobs and lots of free time, people travel and will seek experiences as the main measure of quality of life Our core business will be building and staffing hotels with robots We’re going to acquire properties as fast as possible and then leverage then to the max to buy or lease bots We’re buying 534 acres at 4 national parks with 160 existing cash flowing units to deploy $80M of hotel rooms over the next 5 years. Why national parks? Because of what I call “total mobility,” where half the population is prosperous enough to go anytime, anywhere, for any reason. Land at the most beautiful places in the world becomes the most valuable, because in a world where AI does every thing, experiences become more personally valuable than anything else- rare earth minerals, money, property What do you do in a post monetary system with unlimited ease and abundance? You make art, travel, maybe do some hobby farming I have an eternally optimistic view of our future. We have survived here for hundreds of thousands of years, endured an ice age, plagues, viruses, asteroids, volcanoes, and a great flood. We’re still here. We’re in heaven right now. This is it. We’re already transcended Gods who choose to put ourselves into infinite games to experience consciousness deeper, to learn deeper levels of love. What an adventure, what a time to be alive. We’re building Outposts across the land, and it’s a blast!!! OutpostX

This is we started OutpostX

This is so wild. Who knew it would do creative first?

I look at everyone spending their days online figuring out how to be relevant in the AI future and I’m just like… why? AI will eventually run the entire internet, so, what is it you actually want to do with your life that isn’t hunching over a laptop? What if you go and do that? I left the internet in 2021 to do the least advisable thing ever, build a hotel in the middle of nowhere. Never been happier and more fulfilled. Not doing one damn thing to build the internet. People are happy at our hotel. I measure my success in smiles. AI can have the internet, I like the real world.

This work-life balance flex is wiiiiiillddd No way I’d have the cahones to do this I think he genuinely believes life is a video game and he’s just trolling NPCs at this point

I personally closed $30M of deals in pitches in advertising. It is translating astonishingly well in real estate. Sales remains top 3 skill for start-up founder.

ama

If this was an e-commerce store, 150k visits for free product trade would be about 5,000 purchases, if it was a $130 product, that would be $650,000 in revenue, with a tiny marketing cost. There is a huge insight here, I’m just trying to figure out what it is. (Part 2)

Is anyone seeing this? Thinking about picking up Tweeting again. The problem with X is it’s not a verb. X’ing doesn’t work. What do I call what I’m doing right now?