@theSWIPEmag

SUBSTACK + MEDIUM free publication with the tools, tips, tricks, and tactics you can use to grow yourself and your business. #AI + #webdevelopment + #marketing

 New York, USA
swipemag.substack.com/
Joined January 2015
  • Tweets7K
  • Following2.1K
  • Followers659
3.1KMedia
Social Media and Wellbeing: It's Complicated buff.ly/rbkhl57

Social Media and Wellbeing: It's Complicated

Gallup's 2026 "State of the World's Emotional Health" report finds social media matters less to wellbeing than people may assume and not in the ways they might expect.

news.gallup.com
1
Headless Observability: The Next Evolution of Autonomous Operations, buff.ly/tN40DMN
1
Top PPC tactics to try for all levels of AI adoption buff.ly/OgEEQUd
2
The Center for the Creator Economy’s inaugural industry Flash Report Survey finds six in 10 Americans say they trust independent creators as much as professional journalists. buff.ly/5SbsL8u

YouTube Overtakes TV as Top Source of Political News, Study Finds

The Center for the Creator Economy’s inaugural industry Flash Report Survey finds six in 10 Americans say they trust independent creators as much as professional journalists.

news.syr.edu
A well-built MMM can still be wrong, because the spend it learns from never held the information it needs. This article tests whether changing when you spend, not how much, can fix that. buff.ly/HmuyZFX

How Wrong Is Your Marketing Mix Model (MMM)?

A well-built MMM can still be wrong, because the spend it learns from never held the information it needs. This article tests whether changing when you spend, not how much, can fix that.

towardsdatascience.com
Big Tech is cutewashing its AI agents buff.ly/xlevXsj

Big Tech is cutewashing its AI agents

From OpenAI's dots to Meta's Muse, AI companies are trying to make their new agents look as friendly as possible.

fastcompany.com
1
A contracting team built an agentic AI system for pharma and kept hitting reliability issues — until they made parts of it deterministic. Reliability comes from mixing both. buff.ly/d5Mk4cz

Don't go all in on AI | LeanIX Engineering

A contracting team built an agentic AI system for pharma and kept hitting reliability issues — until they made parts of it deterministic. Reliability comes from mixing both.

engineering.leanix.net
7
The Best Brands Make Themselves at Home buff.ly/4naIjnS

The Best Brands Make Themselves at Home — LBB

Jordan Blood, head of design at Girl&Bear, on how the advertising industry has been optimised for visibility rather than memory

lbbonline.com
5
Blogging Statistics 2026: What 1,042 Content Marketers Told Us About What Works [New Research] buff.ly/K9Vonem

2026 Blogging Statistics: Blogger Data Shows Trends and Insights Into Blogging

How long is a typical blog post? What does it include? Here is the complete report of blogging statistics, trends and insights.

orbitmedia.com
4
AI Overviews Cut CTR by 23.1% in France buff.ly/66ntLxd via @ahrefs

AI Overviews Cut CTR by 23.1% in France

France got AI Overviews on July 22, 2026. We tracked 963 domains in GSC, 28 days before and 9 days after. The most exposed lost 23.1% of their CTR.

ahrefs.com
6
Manage multiple social media accounts without tab chaos. Use this 10-step system for goals, scheduling, approvals, analytics, AI, and more. buff.ly/dElYkPH

How to manage multiple social media accounts in 2026

Manage multiple social media accounts without tab chaos. Use this 10-step system for goals, scheduling, approvals, analytics, AI, and more.

blog.hootsuite.com
6
Google is adding another layer of site measurement for quantifying how many ads users encounter and the resources they consume. buff.ly/Tjp84GK via @martinibuster, @sejournal

Google Adds New Ad Experience Metrics To CrUX Report

Google is adding another layer of site measurement for quantifying how many ads users encounter and the resources they consume.

searchenginejournal.com
6
Marketing jargon is just camouflage for missing knowledge. Plain-spoken language better demonstrates your industry and business expertise. Practice these three drills to get rid of the jargon and improve marketing results. buff.ly/IWJTc75 via @CMIContent

Why Marketers Should Speak Plainly: 3 Drills To Remove Jargon

Can you explain your marketing strategy without jargon? If not, practice these three drills to change that and say what you know in plain language.

contentmarketinginstitute.com
Google's August 2026 spam update hit rankings harder than normal buff.ly/EdkzKqS via @sengineland

Google's August 2026 spam update hit rankings harder than normal

Google's spam update caused exceptional search disruption, with dramatic ranking losses across 20 industries, according to SE Ranking data.

searchengineland.com
13
How much does it cost to work with a B2B writer in 2026? The honest answer is an annoying one: it depends. buff.ly/BIJNHkI

How much does a B2B content writer cost in 2026? — Lucy Jones Content Writer

Find out how much a B2B content writer costs in 2026, including per word, per article and day rates for articles, case studies and web copy.

lucyjonescontentwriting.com
7
Inside the creator economy’s AI reckoning buff.ly/5mussDF via @hubspot

Inside the creator economy’s AI reckoning

AI has reshaped the creator economy faster than the law can follow. Creators, consultants, and strategists share how they're using it — and where they're drawing the line.

blog.hubspot.com
5
The state of AI in 2026: On the road to ROI buff.ly/mxW0jTD via @McKinsey

The state of AI in 2026: On the road to ROI

In this 2026 edition of the annual McKinsey State of AI global survey, we look at the latest trends shaping how organizations use artificial intelligence.

mckinsey.com
5
4.8 million posts sent through Buffer to pinpoint the best time and day to post on LinkedIn for maximum engagement.... buff.ly/dJM5yqB via @buffer

Best Time to Post on LinkedIn in 2026: 4.8M Posts Analyzed

Find the best times to post on LinkedIn in 2026, based on 4.8 million posts. See the best days, times, and posting schedule for your audience.

buffer.com
3
Social media archiving keeps you audit-ready. Get a 5-step workflow plus FOIA, SEC/FINRA, HIPAA and FERPA basics, and tips for compliance. buff.ly/fWmyS1w

Social media archiving in 2026: A compliance guide

Social media archiving keeps you audit-ready. Get a 5-step workflow plus FOIA, SEC/FINRA, HIPAA and FERPA basics, and tips for compliance.

blog.hootsuite.com
6
Six months into ChatGPT Ads, CPCs range from $3 to $22 across advertisers, but OpenAI still hasn't published benchmarks to explain the gap. buff.ly/xzkmIKA via @brookeosmundson, @sejournal

6 Months Into ChatGPT Ads, Advertisers Still Don’t Know What 'Good' Looks Like

Six months into ChatGPT Ads, CPCs range from $3 to $22 across advertisers, but OpenAI still hasn't published benchmarks to explain the gap.

searchenginejournal.com
10
Load more