Don't mistake a different start for a failed one. Michael Fugoso (@Fugstrator) went to school to be a businessman, almost became a farmer, and then launched a successful illustration journey that now includes clients like NASA and Coca-Cola. Find out more about his growth journey (including why he got expelled) on the latest episode of Contrast! youtu.be/0yfzxgPv8R0
A robust product should have a user experience that makes it feel simple. That's what we did with Playground AI's web and product design.
Want to know the secrets to real success for YOU? What about the best place to get a cheesesteak in Philly? Both answers are in our latest podcast episode with Dan Mall. Go watch now: youtu.be/VEzVFlojz94
Ever wonder how one video becomes 70 leads?
Hint: the answer starts with having more than one video.
James Barnard @barnarddotco kicks off Season 2 of Contrast. We get into growth, what to actually track, and the AI conversation everyone's afraid to have. Watch it here: youtu.be/MElwspz7hYE
Craft is in the decisions you almost don't notice.
The Geomi logomark starts us off with structure and a dash of personality. The illustrated spider character shapeshifts across every product touchpoint.
Add in a bold and flat palette. No gradients. Every color hits hard against the dark UI, keeping the illustrations as the focal point.
A brand system as intricate as a spider's web.
Intentional design choices are the moments that separate your business from the pack.
SafePal is a gateway to a whole ecosystem: hardware wallets, mobile, browser extension, DeFi, NFTs, dozens of chains and coins. A flat layout would have made all of that feel like a list.
Parallax and orbits draw the eye to what matters in each section, then settle when you stop scrolling. Nothing animates just because it can.
No jargon walls. No ambiguity. Just a site that earns trust fast.
AI-powered R&D outsourcing for life sciences? Not something everyone is talking about.
That's the challenge when building for biotech: take the complex and boil it down while keeping the structure intact.
If your merch doesn't reflect how your team actually works, it's just another shirt.
Every year, we take a swing at a new merch set for the team. This year it made sense to lean into the human element: a nod to the real people behind everything we build and ship.
The badge says what we try to show in the work. Crafted with purpose, built to last. From pixels to fabric. Designed by the human hands at Heyo ✌️
The best thing you can hand a fast-moving product team isn't just great design. It's a system that lets them carry that quality forward without you.
Just slapping a logo on every shirt and hat is not a merch strategy.
As part of a lookbook, we had some ideas for Yakoda that kept true to the core of the brand while communicating in a fresh way.
A bowtie. A funnel. An idea about what AI should actually feel like to use.
Concierge takes in massive amounts of data and delivers something personal, curated, and human. The brand mark isn't decorative, it's a diagram. We built the identity and the product around the same idea.
#brandstrategy
Long-term leases? Years. Short-term rentals? Days. Nobody built for the middle. Until Keyvo.
We built the brand, designed the product, and shipped the platform. One team, start to finish.
keyvo.com @getkeyvo
#fintech #productdesign #brandidentity #subscriptioneconomy
Tech brands don't have to feel cold. Geomi got a friendly mascot, and type that actually invites you in. Your brand can do that too.
We're looking for more talented people to join the Heyo Team!
If you light up at the 0→1 phase, taking a fuzzy stakeholder ask and turning it into specs engineers can actually build from, this one's for you.
You'd be working shoulder-to-shoulder with our design and engineering teams on real products from inception through launch. Writing the kind of user stories devs don't have to decode. Owning backlog priorities and trade-off calls. Surfacing technical risk early. Defining metrics that actually inform strategy (not just dashboard decoration).
What we're looking for:
→ 3+ years in product management
→ Real 0→1 experience. You've taken something from nothing to shipped
→ Comfortable translating between engineering, design, and business
→ Data-driven, user-focused, technically fluent
→ Linear native (or Jira refugee ready to convert)
We built Eventrise because we felt the problem every day. That gave us a user case study before we wrote a single line of code or moved a pixel.
How do you get that level of understanding from an external client? Start with the user first, understand the friction they feel every day, and design from that.