The leading fractional talent platform for eCommerce.

Remote 🌍
Joined November 2020
🌱 It’s that time of year again. Hi, I’m Ian - back from the grave, here to post another Perennial Report for @gardener_nyc This is the 5th edition. It’s a yearly review of how the business is doing and what we learned while doing it. perennial.report/Gardener-s-…
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Shopify's Summer ’25 Edition: Horizons Amazing new theme, MCPs for everything, and so much more, some of my favorite updates in 🧵
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eCommerce is a team sport. Yes we have devs available on @storetasker, but we also have designers and marketers 😮‍💨 Fun one via Kling / ChatGPT / Sora
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The Hero Section is most important part of your homepage to nail down for conversion. Great ecommerce isn't just about selling—it's about storytelling. Let's break down these 3 fantastic hero sections step by step, and see why they work: 🧵
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🔥 New @storetasker case study just dropped 🔥 Every year we pair thousands of brands to freelancers: Devs, designers, marketers. That's a lot of introductions. Yet we do it as a LEAN team. How? A lot of intelligent tech. And also an extremely high threshold about who we let into our network (<1% acceptance rate). With this: we make the right introductions, consistently. I've been pushing to get more case studies out (taking inspo from @adrianalfieri). And this one perfectly sums up our value in the world of fractional hiring for eCommerce. We hooked the team up at ONDO.com with a @ShopifyDevs developer in our network: Tyler. The result? ✅ A high-converting, refreshed website ✅ Faster site speed & better UX ✅ Customizations that boosted performance 💬 "Tyler is great. He’s so professional, always sets expectations he can meet, and does his work to a high standard." – Jessie, ONDO This is why brands trust Storetasker—we don’t just introduce freelancers. We introduce the right ones 💯 Need Shopify experts that truly deliver? Let’s chat. resources.storetasker.com/bl…
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Since launching orbe.app with @albertogcatalan, I’ve always dreamed of creating a good SaaS product video with motion animation. However, as a bootstrapped company, it was out of the budget at that time. Not anymore. This January, our awesome product video is finally happening. Can’t wait to share it in 2025. 🔥 Here’s a small teaser 👇
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"What do you do for fun outside of work?"
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A client owes my production co $10k. I have a feeling we’re never going to see it. I’ve paid everyone but myself. Was banking on that second half to get paid for the job. Fucking sucks. Thankfully my other company drinkoshun.co is going great, but it's early and I'm not taking a penny out yet. If you want to help me out, RT this and help speed us up 🫶🏻
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A pleasure to make a new friend: @JoeWelstead serial entrepreneur, athlete, dad. Big fan! Congrats on the momentum at DrinkOshun.co & thank you for sharing the insights back with the @storetasker community 🫡🖤 Full yt video in the 1st comment
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Over a year ago I launched ANOTHER dtc directory. This one specifically for @storetasker It showcases examples of sections from the best @Shopify stores in the world (hero sections, menus, footers etc) It helps store owners who work with Storetasker freelancers understand what good looks like 💥 It's called 'shopify examples' resources.storetasker.com/sh… Here are 5 of my recent favorite examples 🧵
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Just launched our Youtube channel for @storetasker compiling all the wisdom gathered in interviewing some of the brightest minds in eCommerce 🔥 The aim of our channel is to cut the fluff and get straight to the wisdom. Your time is limited, so most our videos are less than 15 minutes long and packed with insights. Thank you to our first batch of incredible guests 🫡 @obviceo @BenSharf @mattahertz @kimurathomas @brandtify @arshsiidhu youtube.com/@storetasker
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Death of the eCom FTE role. Alternatives growing fast, eCom operating stack getting real interesting: - talent marketplaces eg Storetaster, The Starters - offshore recruiting eg Shepard, Growth Assistant - full service operations eg Nogin, Samsara
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Once again - I am blessed to work with the best! Great month of April at @storetasker 😮‍💨🙌🔥 Here are 4 of the coolest @shopify brands we matched up to freelance devs, designer, marketers getcanopy.co @drinkwildwonder @wearamberjack @NixandKix Onwards 👨‍💻 cc' @crfogarty
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Anyone in Europe wanting to taste test BREZ? 👀👀👀👀👀
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At @replohq we shipped in April: - section settings (configure infinitely) - pricing updates (PDPs on basic) - text outline/shadow - decorative images (accessibility) Plus 251 (!!) other improvements, fixes, qol updates (yes I counted) Absolutely 🔥, can’t wait to show you May
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FREE MONEY GLITCH: launch phone cases 🤑🤑🤑🤑🤑🤑🤑
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Another expert on @storetasker just crossed the $400k earnings milestone 👀 The machine works realllllly well 👨‍💻 And nothing makes me happier than seeing both sides of our marketplace win. ✅ The brands get to work with Shopify's most elite freelancers. ✅ And the experts get to unlock lots of new leads & revenue. Everybody wins. It's beautiful 😻 @crfogarty
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Selling subscriptions? Instead of “Complete Purchase” try “Continue with X% off”
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Take 5 minutes and start your day with me Thank you @storetasker for the interview!
5 minutes of eComm Wisdom from the 🐐 @obviceo ✅ The single biggest unlock for Obvi ✅ How to win at R&D ✅ Retention tactics for Obvi & Paw Rangers ✅ Most important meeting in the week THANK YOU RON!
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Want insights into how you can create a better converting site for your brand? Here are 5 minutes of e-comm wisdom from my chat w/ @storetasker 👀 In this video, I discuss: → What is @getplatter → What sets Platter apart from other Shopify theme businesses → How we got our first customers → The key to our success Thanks again for having me on! Love getting the opportunity to shine a light on what we’re building and why it’s important.
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