Javvy is sending EVERYONE here during BFCM 🛍️ Bundle builder. And they literally launched it yesterday: - try.javvycoffee.com/mx03 And apparently this is where they’re gonna push a ton of Black Friday traffic. The quantity breaks: - 1 Bag = 13% OFF - 2 Bags = 33% OFF - 3 Bags = 40% OFF - 4 Bags = 43% OFF The sweet spot starts at 2 bags = $54. And low key I’d expect them to push AOV toward $80 pretty easily during that 2-week window. And this is EXACTLY where high-SKU supplement brands should be sending traffic during BFCM. Not some random collection page. A page that makes people buy MORE. But I’d still test even more aggressive markdowns though lmaoo Because if there’s ever a time to push people into bigger quantities... It’s BFCM. Steal this for your brand.

AI-ANIMATED LISTICLES are blowing up rn 💥 Look at our Mars Men concept. 6 reasons why men over 40 are choosing Mars Men instead of Viagra. Target audience = dads dealing with low testosterone. This format is WAY more engaging than another static listicle. You can basically test 2 options: - Buy box directly inside the listicle - CTA to PDP / dedicated LP That’s what we’re testing. And from what we’re seeing... This shit is printing for almost everyone lmaoooo. Supplements especially. - GPT to generate the visuals. - Seedance 2.0 to animate them. Even better if you use the SAME character across your ad creatives + listicle so the whole thing feels connected. And guys, we track what a stupid amount of brands are running... This format is growing FAST. And it’s evolving every week. This is where DTC supplement funnels are heading. Steal it for your brand.

NEW listicle format just dropped 🎯 Look at our concept for Nutrops Mushroom Gummies. 3PM caffeine crash. Pixar-style story format. Found out a couple days ago that RYZE is pushing a stupid amount of these rn and spending HARD on them. Potential to scale is insane. We can make like tens of these for literally every ad angle lmaoooo. We’re already testing this format across other brands. I’m expecting ONLY ridiculous stats from these XD Steal it for your brand RN.

RYZE is testing THIS format rn!! ⚡ And they’re going insanely hard on it. We tracked 20+ of these story-style listicles across different angles already: - shop.ryzesuperfoods.com/p/mo… - shop.ryzesuperfoods.com/p/wi… - shop.ryzesuperfoods.com/p/en… And they literally started pushing these just a couple days ago... The biggest difference vs traditional listicles? You actually WANT to keep reading. It feels like a story. And for a lot of people, they literally see themselves in the problem. I’m telling you now... Everyone is gonna start doing this. We already started spinning up a bunch of these with AI for testing. Steal it.

Best DTC listicles I found this month 🚨 (Supplement edition) - drinkneubrain.com/pages/show… - hydrohbottle.com/pages/lil-t… - shop.ryzesuperfoods.com/p/da… - try.javvycoffee.com/cs05 - primalqueen.com/pages/6-ways - primalviking.com/pages/7-rea… - moshlife.com/pages/5-reasons… - mycarpe.com/pages/10-reasons… - magicmind.com/pages/5-reason… - mudwtr.com/pages/calm-seeker… Takeaways: - Hydroh is leaning HARD into first-person story angles - Check availability CTAs are dominant across listicles. - Javvy already started pushing Early BFCM offers - 40%+ discounts keep showing up across the stronger listicles - RYZE is doubling down on the AI / cartoonish style - Primal Queen started testing new listicle format The brands scaling hardest are NOT relying on one page. They’re covering more angles with more pages, new offers, and a stupid amount of testing. Low key funnel diversity > creative diversity. Save this for your brand.

Our work for CPG brand - Moo’d Up Chocolate Milk 🍪 Super proud of how the team cooked on this one. What do you guys think?

Landing Page preview for Lemme 👀 What do you guys think?

Our BFCM concept for Everyday Dose ⚡ CLAIM YOUR DEAL. We added a tap-to-reveal feature to unlock other offers. WAY more fun than default collection page lmao. For high-SKU DTC brands, such deals page is basically a must during BFCM / any other promo... What do you guys think?