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Certified Sitefinity Premium Partner. Managed IT, vCIO, custom software & AI for mid-market companies.
Grand Rapids, MI
Joined June 2009
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AI Your Way on Sitefinity.
Turn on what you already own. Shape it to your team. Extend it across your workflow.
Crawl. Walk. Run. Your Sitefinity AI journey, without the rebuild.
See it in action: hubs.ly/Q04tcwP60
Every firm says it does AI. The claim costs nothing to make.
A firm running AI will have specifics and one embarrassing story. A firm selling frameworks will have a diagram.
Eric Spencer on what AI in operations looks like at Springthrough.
hubs.ly/Q04sf57c0
Keyword search asks: did the words match?
Semantic search asks: did the meaning match?
That's the difference between a search box that only works when visitors know your terms, and one that meets them in their own words.
Kevin Reed on when to switch.
hubs.ly/Q04rkbmy0
Can Sitefinity's built-in RAG do the job, or do you need a custom build?
We've put it against real client content. Honest answer: it holds up more often than the market expects.
Eric Spencer on where it earns its keep and when to build custom instead.
hubs.ly/Q04pB-Pw0
Two new reads from our team this week:
Zachary Will on the 12 questions before you let anyone assess your IT.
Kevin Reed on how to pick between Sitefinity's three hosting modes.
hubs.ly/Q04np76C0
hubs.ly/Q04nn-dW0
43% of visitors skip your nav and go straight to search.
68% never come back after a bad result.
Eric Spencer compares ai12z, Progress Agentic RAG, and HawkSearch for Sitefinity. No universal winner. A framework you can actually use to decide.
hubs.ly/Q04m11w40
Every CMS has an AI slide now.
Generate a paragraph. Summarize a page. Suggest a headline.
That was never the bottleneck. Editors can write. The work around the content kills the week.
Eric Spencer on what AI in Sitefinity looks like in production.
hubs.ly/Q04khy_70
The offering: Sitefinity for Claude. A secure connector, your content model, your everyday jobs in plain English.
springthrough.com/sitefinity…
Your Sitefinity site is slow.
The CMS is fine. The code is clean. The server it runs on is not. That server is managed by a separate vendor who's never looked at Sitefinity.
Helen Hill on why splitting CMS and IT costs more than you think.
Learn more!
hubs.ly/Q04jb4FW0
A CFO once slid a 70-page consulting binder across the table and asked: "What am I supposed to do with this?"
Most IT assessments sell a process. A Technology Blueprint sells a deliverable. Mike Williams on why fixed scope changes everything.
hubs.ly/Q04hvfhw0
Lots of Insights being added this week, with plenty more to come!
Check out this post with Gary VanderPloeg, our COO, on the leadership gap most companies don't see coming until it costs them.
hubs.ly/Q04fQ60m0
Springthrough is back and we just launched our Insights page. Real stories from the field, real stories, honest perspective, and practical takeaways. Come follow along!
hubs.ly/Q04fxwvX0
#ManagedIT #Development #WestMichigan #Springthrough
Thrilled to share our success story with Coborn's! Springthrough partnered with Coborn's to build a seamless, user-friendly online shopping experience using Progress Sitefinity CMS and Instacart integration. Check it out here! hubs.ly/Q03qp06Y0
Join us for an exclusive Sitefinity Webinar and learn how Springthrough leveraged Sitefinity to create a seamless, powerful, and scalable web experience that enhances both customer engagement and business growth!
Registration Link: hubs.ly/Q035M_ys0
Our team hit it out of the park at the Progress Sitefinity conference in Louisville, KY! Shoutout to @Sitefinity for the awesome Louisville Slugger baseball bat with our name on it. Looks like our marketing strategy isn’t the only thing with a strong swing! 💪⚾️
#conferenceswag
While our office will be closed on Monday, September 2nd for Labor Day, our support team remains on call for any technical emergencies. Please follow your normal support channels if you need us. Have a fantastic Labor Day weekend!
Springthrough is excited to be the latest Optimizely Partner!
Optimizely brings a wealth of tools and expertise to the table, all geared towards optimizing your digital experiences and driving tangible results.
hubs.ly/Q02LMcgj0
New blog post written by Kelsey Marr!
Springthrough Spirit Week hubs.ly/H08bVyD0
Springthrough Visits NeoCon 2017 hubs.ly/H081PK80 by @springthrough