We build modern segmentation systems to improve campaign performance and location decisions.

Cincinnati, OH
Joined April 2016
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Ever since the iOS 14 update, retail marketers have been struggling to find effective ad strategies. That’s why we developed The Nudge Method: a 5-step process that shows marketers how to structure their campaigns for high engagement. 📅 Save your seat: buff.ly/3xVWpxa
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5 days until our next live webinar! Save your seat and join the discussion on how to enhance predictiveness with pre-processed data. Register here: buff.ly/3yMCnoR #Data #DataAnalytics #PredictiveModeling #Retail
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Spend more time finding actionable insights and less time munging data. Join us for our next live webinar to learn how to leverage pre-processed datasets to streamline and bolster your analysis. Save your seat: buff.ly/3yMCnoR
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Just 5 days until our next webinar! Jump on and learn how to optimize your #Meta ad strategy in our expert-led, 30min crash course. Save your seat: buff.ly/4aJ4AuT
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If you're a marketer on #Facebook and struggling with #ROI on your campaigns, our next live webinar is for you. Save your seat: buff.ly/4aJ4AuT
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How can you structure your #Meta campaign so it performs well? 1. Create one "warm" ad set audience (email subscribers, web visitors, etc) 2. Create four "cold" ad set audiences (lookalike, interest-based, etc) 3. Choose Advantage + budgeting Read more: buff.ly/4dharsT
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Step 6: Monitor and redistribute ad dollars to high-performers
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Step 5: Assign your ads to your audiences
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Step 4: Set up your audiences
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Step 3: Structure your ad sets properly (1 warm, 4 cold)
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Step 2: Turn on Advantage + budgeting for your campaign
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Step 1: Choose your campaign objective
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How to build a resilient #Facebook ad campaign in 6 steps:
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Join us for a deep dive into #Facebook ad strategy May 15 at 1pm ET. Learn how to: 📈 Master #Meta ad economics 🏗️ Properly structure your campaign 💸 Dynamically redistribute ad dollars Register here: buff.ly/4aJ4AuT
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Join us for a deep dive into #Facebook ad strategy May 15 at 1pm ET. Learn how to: 📈 Master #Meta ad economics 🏗️ Properly structure your campaign 💸 Dynamically redistribute ad dollars Register here: buff.ly/4aJ4AuT
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If you want your #Facebook campaigns to succeed, start with this question: "What is our customer lifetime value (LTV)?" If LTV is greater than $100, choose Leads as your objective. If it's less, choose Sales as your objective. Read more: buff.ly/4dharsT
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Are your #Facebook ads struggling to perform? Turns out there's a 3-step process that, if executed well, will ensure your campaign is #unshakeable—no matter the external factors. Learn more : buff.ly/4dharsT #FacebookAds #Meta #AdStrategy
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Customer success story: #ViLabs After implementing #PersonaLive audiences, Vi Labs saw a significant increase in ad performance. Check out the full story: buff.ly/3JiDI8H
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In our next live webinar, we will be diving deep into #Facebook ad strategy. During the sessions you'll learn how to: 📈 Optimize ad economics 🎯 Master targeted segmentation 💰 Adapt campaign allocation Save your seat: buff.ly/4aJ4AuT
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