aj • snowops.dev

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somewhere an agency is selling `llms.txt` to a site whose About page still says lorem ipsum.

same as always. doing the 'dead things' better than the people who believed the obituary.

AEO gets you cited. SEO gets you clicked. Only one of them has ever paid an invoice.

testing whether anyone notices the sources are gone. Early results: the sources noticed.

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SEO has died so many times it should qualify for a loyalty program.

Now you can be sold to twice before getting answered once.

Nothing says "a fraction of Nvidia's cost" like a 48% markup in one month.

impressions, no clicks. finally a report that captures what AI Overviews actually feel like...

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Great news for businesses. Google found a way to answer the buying question before anyone reaches your site. 🫠

Dia

Four cards, 310W each. In November that's not a workstation. That's a furnace with Ethernet.

Hardware that depreciates: everything. Hardware that doesn't: the one you waited to buy. 😆

I bought 32 GB of VRAM. They threw in a GPU so it wouldn't look weird on the invoice

every GEO framework is an SEO checklist that got a LinkedIn makeover and a speaking fee.

three search engines and one analytics dashboard that can't explain any of them.

“SEO is dead,” said everyone whose AI search strategy is one FAQ page. Traditional organic search behaviors are changing amonst the user AI search does not have a 1:1 attribution, but this is the opportunity to expand your value and level up. SEOs should be looking to increase their value by driving performance in other channels as well. have you taken control of that direct channel yet? Tie yourself to goals and KPIs that have SEO at their core, but connect more directly to your business’s revenue goals. This may be to start leading more O&O initiative, social channels (YT, X, IG, etc)

information gain is just "say something the other nine pages didn't." apparently still the hardest tactic in SEO.