Designing business strategy into clearer messaging and better-performing websites.

Earth, Probably
Joined February 2022
Simoom retweeted
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Stop building every UI component from scratch. Bookmark these 6 libraries. πŸ”– β†’ cuedesign.space β€” UI components & design inspiration β†’ sombra.design β€” UI components for modern interfaces β†’ feralui.dev β€” React UI components β†’ pinui.xyz β€” Copy-paste UI components β†’ toolcraft.sh β€” UI components & building blocks β†’ reui.io β€” Reusable React & shadcn/ui components Save this for your next project. πŸ‘€
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Startups are raising $20M Series B rounds and their product still looks like complete slop. They’ll allocate: β€’ $4M to paid acquisition β€’ $3M scaling sales reps β€’ $2M on enterprise tooling ...and then send qualified buyers to a website and product that looks like a weekend hackathon project. The hidden economic cost is wild: Your CAC skyrockets because your landing page leaks traffic. Enterprise prospects stall deals because perceived vendor risk is high. Buyers push for heavy discounts because your brand doesn't command authority. You don’t need an inflated agency contract. Literally take less than 1% of your raise and invest it into world-class design, positioning, and UX. That single 1% does more to shorten sales cycles, protect your margins, and build buyer trust than hiring another 5 SDRs dialing cold leads. Stop treating design like cosmetic decoration. It’s the multiplier on every dollar of capital you deploy.
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BentoGrid
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BentoGrid
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Stop building every UI component from scratch. Bookmark these 6 libraries. πŸ”– β†’ cuedesign.space β€” UI components & design inspiration β†’ sombra.design β€” UI components for modern interfaces β†’ feralui.dev β€” React UI components β†’ pinui.xyz β€” Copy-paste UI components β†’ toolcraft.sh β€” UI components & building blocks β†’ reui.io β€” Reusable React & shadcn/ui components Save this for your next project. πŸ‘€
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The biggest mistake on B2B landing pages is making your company the hero of the story. Most founder websites read like an autobiography: β€’ "We are on a mission to..." β€’ "Our platform empowers..." β€’ "We believe in the future of..." Here's the truth: Visitors don't care about your mission. They care about their own problems. Every time you say "We", attention drops. Every time you focus on their headache, they lean in. Your customer is the hero. Your product is just the tool that helps them win.
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Web Design for Elite Systems & Distributed Infrastructure
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Simoom retweeted
When someone asks for a premium website, break the brief into three questions: 1. Perception: How should customers see the business? 2. Evidence: What makes that perception believable? 3. Expression: How should the website communicate it? The visual design comes last. Not because visuals matter less, but because they need something meaningful to express.
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When someone asks for a premium website, break the brief into three questions: 1. Perception: How should customers see the business? 2. Evidence: What makes that perception believable? 3. Expression: How should the website communicate it? The visual design comes last. Not because visuals matter less, but because they need something meaningful to express.
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Your creative workflow deserves these free tools. dotforge.vercel.app β€” Make dithered animation in the browser. swashmotion.com β€” Make kinetic typography in minutes, not hours. light-stroke-rail.vercel.app β€” Generate light stroke tails. geometric-art.com β€” Turn photos and videos into living geometric motion art. asciinator.app β€” Turn images and GIFs into ASCII art. movulab.fun β€” Type any word and watch it move.
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Nobody actually wants a website. They want booked calls, inbound leads, and revenue. The moment your proposal focuses on deliverables like : β€’ A 5-page responsive site. β€’ Custom animations. β€’ Clean layouts and modern typography. ...you are actively turning yourself into a commodity competing on price. A dentist never wakes up thinking: "Man, I really need better typography on my site." They wake up thinking: "Why did 300 people visit our page this week and nobody booked an appointment?" When you pitch, shift the entire frame: Identify the single action the client actually needs visitors to take. Position your entire offer around fixing the bottleneck stopping that action. Present your design by showing how each section guides a visitor to take that step. Clients don't pay premium rates for Figma files, page counts, or code. They pay for the business result the website produces. Sell the outcome, not the asset.
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Your creative workflow deserves these free tools. dotforge.vercel.app β€” Make dithered animation in the browser. swashmotion.com β€” Make kinetic typography in minutes, not hours. light-stroke-rail.vercel.app β€” Generate light stroke tails. geometric-art.com β€” Turn photos and videos into living geometric motion art. asciinator.app β€” Turn images and GIFs into ASCII art. movulab.fun β€” Type any word and watch it move.
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Simoom retweeted
The panic around AI replacing designers is completely valid. If your only moat was knowing Figma shortcuts, you should be nervous. Average execution just became a commodity. The only real hedge against market shifts is becoming unreasonably good at what you do. When your foundation is rock-solid β€” sharp taste, conversion psychology, information hierarchy β€” new tools stop being a threat. You naturally absorb them. An average designer sees AI as competition. A great designer sees it as raw horsepower. AI can generate 50 layout variations in 10 seconds. It still can't tell you which one communicates value, which one builds trust, or why a user hesitates before clicking. That judgment only comes from deep craft. Stop stressing over which AI tool is launching next week. Get so good at fundamentals that whatever technology arrives, you’re the one directing it.
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If you're trying to get inspiration for launch videos, you should definitely check out: LaunchVideos.Gallery A whole gallery of creative launch videos to explore, learn from, and spark new ideas. Definitely worth bookmarking.
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Bookmark these motion design tools before your next project. 🎬 prompt-motion.com - AI motion design with the prompts and skills arqe.ai - Motion templates, animated device mockups, stock library in one place. swishy.ai - AI motion designer for stunning animations and typefaces raylight.app - Build motion videos in minutes animos.app - Showcase your designs in motion.
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