A full-service #digitalmarketing agency serving clients globally. Innovate. Influence. Impact. 🏆 🇨🇦 @seopluscanada
New York, NY, USA
Joined March 2009
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seoplus+ retweeted
AI Is Changing What It Means to Be an Expert
Expertise has traditionally been built through practice. Engineers write and review code. Analysts work through problems. Marketers study audiences and campaigns. Architects design systems. Leaders accumulate judgment by making decisions and seeing what happens next.
If AI increasingly performs those activities, where does that leave the role of the expert?
In this article I share my thoughts on the topic with @seniorexecmedia: seniorexecutive.com/ai-chang…
seoplus+ retweeted
Thanks to everyone who came out to @CapitalAngels September Member meeting hosted at @seoplus.
It was great to learn more about Access2Pay, @EcosInfo, and @Meerby_tech in their investment presentations.
Huge kudos to Maddie Grainger, Serenna Taller, Austin Perron, Amanda Voegele, Derek Cosgrove, Devon Baines, Haley Wells, Ben Scholte, Suzanne Grant, CD, Puneet Aggarwal for all your support in making this event a success.
seoplus+ retweeted
Join me for Business Day at the Ballpark with the @ottawa_titans on Wednesday, June 10.
I'll be speaking alongside Jonathan Gilman, Jenah Thompson and Martin Boyce on the Pre-Game Panel for Marketing Your Business: High Impact, Low Budget for small to medium-sized businesses, hosted by Michael Curran from @obj_news.
Come for the panel and the networking event, stay for the baseball.
ottawatitans.com/business
seoplus+ retweeted
If you are curious about how AI is impacting marketing and how businesses are adapting, take the time to watch this episode.
I sat down with David DiNardo to talk about what's happening inside @seoplus and where I think things are going.
We cover:
- Why GEO (Generative Engine Optimization) is the new SEO — and why right now is the easiest it'll ever be to rank in AI tools
- The agent-to-agent future and why websites as we know them may not exist in 5 years
- How we're building AI knowledge bases and preparing to deploy agents across every department
- The real threat facing agencies that don't adapt
youtu.be/4mLqStouVHU?si=-jLB…
seoplus+ retweeted
What is the future for marketing agencies?
With the rise of AI tools like Claude to automate marketing tasks, how does an agency provide value?
I believe strategy and creativity with be the differentiators moving forward.
The best agencies will use AI to eliminate busywork and double down on the thinking clients actually can't do themselves.
That's where we are placing our bets.
seoplus+ retweeted
SaaS is dying?
In SEO, we've heard that one before. The industry is actually undergoing a significant transformation.
The future of the web and software is evolving beyond traditional interfaces.
Model Context Protocol (MCP) functions as a translation layer, allowing AI tools to connect directly with various software applications.
In the future, users will no longer need to log into individual software platforms to access data; instead, this information will be accessible directly through an AI tool's chat interface.
This shift will impact more than just business operations, extending into personal tasks such as finance, shopping, and travel.
What are your thoughts on the future of web?
The Olympics aren’t just a showcase of elite performance; they’re a masterclass in strategic, multi-location PR. 🥇
From unified messaging across countries to local community engagement at scale, global brands use the same principles that multi-location businesses need to succeed.
In our latest blog, Catherine Hansen, our Digital PR Manager, breaks down what the world’s biggest stage reveals about managing #PR at scale.
Read the full blog 👉 seopl.us/olympic-pr
AI is changing how we approach web development, but not by replacing developers.
At seoplus+, we use AI to streamline repetitive tasks so our team can focus on strategy, UX, and SEO.
For example, setting alt text site-wide used to take hours. With the right tools, it now takes minutes.
We’re always evaluating AI tools that support better websites.
Read our blog to see the WordPress tools we're using to improve speed, performance, and usability.
seoplus.com/web/the-ai-toolk…
Still running your Shopify store on an outdated theme? You could be missing out on performance upgrades, security updates, advanced customization, and built-in marketing features that drive real results.
Whether you're on a pre-Shopify 2.0 theme or just overdue for an update, a modern theme can make a measurable difference in your store’s success.
🔗 Read the full blog to see why now’s the time to upgrade.
seopl.us/shopify-theme
seoplus+ retweeted
Could Lansdowne become Ottawa’s second tech hub?
obj.ca/tech-hub-lansdowne-pa…
@obj_news @seoplus
🎄✨ From all of us at seoplus+, we wish you a joyful holiday season filled with peace, connection, and well-earned rest. Thank you to our incredible clients, partners, and team for making this year one to remember.
Here’s to a bright 2026! 🌟
Transform your digital marketing capabilities and elevate your outcomes with our dedicated VIP services team.
Built on proven methodologies refined through years of excellence in managing comprehensive digital marketing campaigns.
Experience the distinction of a truly personalized marketing collaboration with dedicated strategy, flawless execution, and priority attention at every touchpoint.
For more information visit seoplus.com/services/vip/
