Part of #Socialselling labs media owned by @kokasexton. Focused on #B2B sales #InsideSales news and information.
San Francisco, CA
Joined October 2007
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Unlearn this: account discovery is not list-building.
List-building is quarterly admin. Discovery is a daily read on who's moving.
Influ2, Nov 5, 12pm ET.
@influ2_on
pba.influ2.com/discovery-rel… -> pba.influ2.com/discovery-rel…
AI for sales, without the hype deck. A course built on what actually closes. -> marketing-courses.kokasexton…
B2B social selling works when you treat it like a system — not a post.
The expert lens is process-first.
Results follow the process, not the personality: -> kokasexton.com/demand-genera…
Marketing budgets flat at 7.7% of revenue. AI is eating execution. The CM playbook: AI for ops, humans for strategy. Where's your team spending? -> kokasexton.com/ai-in-b2b-mar…
7 insider secrets to B2B sales success that still hold in 2026. -> bizflix.kokasexton.com/blog/…
Apollo vs Lusha vs the rest, compared side by side before you renew anything. -> ai-directory.kokasexton.com/…
I sift through sales-tool noise so you don't have to:
@scottastevenson — RevOps
@thejaredrobin — RevOps community
@ijsthee — sales ops ->
I tested 500+ AI tools so you don't have to.
12 of them actually deliver. The rest? Noise.
See the list: -> bizflix.kokasexton.com/video…
If your positioning lives in a tagline, you don't have positioning - you have a slogan. The signal-based brand positioning framework. ->
One automation is a parlor trick. Eight agents wired together is leverage. Here's the sequence that scaled it. kokasexton.com/from-one-auto… ->
A ticket queue optimizes for taking orders. A product team optimizes for outcomes.Marketing ops should build the second one.kokasexton.com/?p=4503 ->
