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RoundPeg helps Purpose-driven companies grow profit and social impact by rethinking the customer relationship for Good. B Corp. Benefit LLC.
Silver Spring, MD
Joined March 2011
- Tweets13.6K
- Following2.4K
- Followers1.6K
- Likes4.8K
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The #ConsciousConsumer Handbook makes it much easier to #BuyBetter. Grab it now! roundp.co/the-Conscious-Cons… #BtheChange #BuyResponsibly #ShopforGood
How do you bring your company Purpose to your #customerexperience? Get actionable tips - FREE webinar: roundp.co/2exQHH0 #BCorps
How do you keep customers loyal to your brand when there's so much noise out there (+ their budgets are tight)? We know the key.
#marketing #brandloyalty #businesswoithpurpose roundp.co/2VwhSWh
Did you know the average U.S. citizen produces 2,076 lbs. of trash per year!? Our lifestyles are FAR from #sustainable, so we went #ZeroWaste for a day to understand the problem. Discover what we learned.
Thanks to #BCorp @SustranaTalks for the idea! roundp.co/2VtGZGW
Growing a #brand is far from simple. Here's what #socent and #BCorp brands need to consider: roundp.co/2fiLCic
We conducted a survey about #impactreporting and found that 70% of organizations are tracking #nonprofit donations, but much less are tracking #energyuse and #recycling. Learn more about how your organization stacks up in our infographic here. Cc @Oliver_Russell @BCorporation
The one question you need to ask to take your company beyond #CSR and #3BL: bit.ly/MeasurePurpose #ActivatingPurpose
🤔 Think your #startup is too insignificant to to support big causes and find your tribe? Think again 😏 How to start small, keep it local, and go all in to connect with ideal customers: roundp.co/grow-costumer-base #sustainability #climatechange
Think your #startup is too insignificant to to support big causes and find your tribe? Think again. How to start small, keep it local, and go all in to connect with ideal customers: roundp.co/grow-costumer-base #sustainability #climatechange
@NeighborhoodSun
Let's talk about being #plasticfree not only in July but all year long. Yes, you can try for #zerowaste not just at home but in your business too. #reusables #smallbusinessowner #zerowaste
roundp.co/38uXNGq
The problem: many #socent/#BCorp brands don't have a #socialimpact #Purpose. 😱 Do you? Get tools to unlock Purpose: roundp.co/Purpose-discovery-…
Say goodbye to single-use plastics and hello to reusable systems of the future!
Our latest blog explores how @plaineproducts & @getboomerangwater are changing the game for single-use bottle packaging.. an...
roundp.co/3zgzk3p
#reusables #greenmarketing #purpose #plasticfree
Are your company “differentiators” *YAWN*? Download 9 tips for creating a powerful, Purposeful #customerexperience: roundp.co/2fCAGge
The stats show that 74% of people won't care if your brand disappeared. Be unforgettable by following these tips.
#brandloyalty #customerexperience #branding #marketing #purposefulbusiness #bcorporation roundp.co/35ZjSww
Oh hi #Parent, Are you looking for #sustainable cleaning products that WON'T poison your #kids!? We 💛@EcoverUS, @methodhome, @SeventhGen and @CleanMeliora . Check out our recs for food, diapers, bathing, etc on the blog: #BCorp #Parenting roundp.co/2Xzlp92
It's a long road from "Dilettante" Agency to Social Impact Agency. It takes a genuine paradigm shift: the business goals shift from exclusively making money to caring deeply about the workers, the community, and the planet. roundp.co/2T9N5PM via @Oliver_Russell #Purpose
What's the psychology + history behind why we LOVE buying new clothes? Get more ideas on how to be fashionable while saving the planet: roundp.co/2QjXGYh
And shop #sustainable brands like @Patagonia, @tuckermanco, @EILEENFISHERNY + more! #FastFashion #BCorp
The marketing leaders behind @wearebullhorn @patagonia @BrainsOnFire taught us how to make customers fall in love with our #brand.
Hear their [not so] best-kept secrets. 📖 #branding #marketing #purposefulbusiness #bcorporation
roundp.co/2VwhSWh
Why #CSR isn't enough: Listen how social #Purpose is changing the #marketing industry + world: roundp.co/2poh4QN via @BoilingPointPod
#brandactivism #brandactivist
Let's talk about being #plasticfree not only in July but all year long. Yes, you can try for #zerowaste not just at home but in your business as well. #reusables #smallbusinessowner #zerowaste
roundp.co/38uXNGq
We loved this discussion of the 7 types of bad #design from @alicerawsthorn. From pointless to irresponsible to dangerous, #BadDesign influences our past, present and future, leading to injury, waste, and pain: roundp.co/2Fwyiah