Global and data driven marketing leader
New Jersey, USA
Joined October 2010
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My wife did! Because of dry September?
Has anyone driven along I-287 lately between Morristown & Mahwah, NJ and noticed how brown the leaves are? Did I miss the change or did they go straight from green to brown? #justwondering
Wall St Journal today has an interesting map showing how states have different laws relating to measles vaccine. In NJ and NY you have to have medical or religious objection - “not believing the science” is not sufficient.
My daycare provider told me she doesn't require the kids to have flu shots because she doesn't believe the science. #maybethereouttabealaw
Brexit and the U.S. Shutdown: Two Governments in Paralysis via @NYTimes nyti.ms/2RNGjOI?smid=nytcore…
Robert Howells retweeted
#BuyerIntent just got better - with our acquisition of @TheBigWillowInc, we can deliver #intent signals down to target titles within a company location. Learn more: ow.ly/krGs50jSoF9
#IntentData #B2BMarketing #MarketIntelligence
Robert Howells retweeted
If you're a #B2B marketer, you might not necessarily need opt-in consent under the #GDPR. Legitimate Interest is another option. Find out more with our top tips: ow.ly/SqwL30jofTr
Robert Howells retweeted
The anatomy of small businesses – how B2B marketers can take a targeted approach shar.es/1LOFCU via @marketingb2b
Will the U.S. vs Microsoft case spark off more international data tension? lnkd.in/ea_nQGY
Robert Howells retweeted
Is there a difference between what an industry analyst predicts will happen this year and what marketing practitioners say they want to happen this year? Robert Howells @rlhowells explores the details: the-gma.com.ridder.co/OEaEWL
My take in the Global Marketing Alliance Ltd on how the Winterberry Group analysis aligns with Marketo's survey lnkd.in/emz9NBp
Here is my latest view, thoughts and tips on #GDPR compliance for the Global Marketing Alliance Ltd lnkd.in/en2Kixn
My series for Global Marketing Alliance Ltd on data acquisition reviews needs for mature businesses lnkd.in/eM3jRYP
This research points to strong sales focus on new business and fast digital response for repeat buyers bit.ly/2w4dXUI
Robert Howells retweeted
HBR Digital index shows countries in terms of digital maturity. Where is your country based on real data? ow.ly/p00B30eG5rA
Sir Martin Sorrell presents a compelling big picture argument. I am sure CFOs also analyzing martech pay back. lnkd.in/d8PBGha
The marketing consequences of GDPR – who will be the winners and losers after May 2018? the-gma.com/marketing-conseq… via @gmainsight
What will be the effect on your business of GDPR? This is my view for the Global Marketing Alliance of its impact. lnkd.in/dCqdKd2
After the focus on "inbound marketing" in recent years it's good to see the attention on relevant engagement during…lnkd.in/dwJ6HEp
This is the second in my series of articles for the Global Marketing Alliance on data acquisition and strategy. lnkd.in/dU-_66Q
Robert Howells retweeted
Countdown to #GDPR Enforcement: Executive Summary aberdeen.com/research/16487/…
Robert Howells retweeted
Start-ups – how do they find their data and use it for optimal effect? Clue – think quality not quantity: ow.ly/A9Mc30cfYSw