Bain Partner. Customer and employee loyalty expert. Author. Customer Value. Podcast: https://xitter.cf/t.co/yDVzsodJJE

New York
Joined June 2008
You only maximize shareholder value by maximizing customer value
How to build customer value: 1. Develop robust customer-value management processes and tools. 2. Combine design thinking with loyalty-earning technologies. 3. Organize around customer needs. 4. Make loyalty among all stakeholders a priority. s.hbr.org/35oEefQ
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Hear the story of T-Mobile's risky and successful turnaround as told by @JonFreier, who humbly minimizes his own important role
Years ago, after seeing a broken system "The Carriers" had created for customers, @TMobile decided to call ourselves "The Un-carrier" and force the wireless industry to change. Had a chance to share that story in a great chat with @rgmarkey on the Customer Confidential podcast!

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Rob Markey retweeted
Years ago, after seeing a broken system "The Carriers" had created for customers, @TMobile decided to call ourselves "The Un-carrier" and force the wireless industry to change. Had a chance to share that story in a great chat with @rgmarkey on the Customer Confidential podcast!

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Ummmmm.......?
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Rewards = Loyalty? While rewards schemes offer transactional incentives for repeat business (and there’s merit in rewarding loyal customers), it’s crucial we define terms accurately. Labeling rewards as loyalty risks muddling the genuine essence of trust-based loyalty.
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Seriously? Does it have an ejector mechanism or something? #irritants #cxfail #airlines #youvegottobekiddingme
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Such humility and honesty from @AndHeckmann. He's a #cx and #CustomerSupport innovator who is driving significant change. You'll love this conversation
Had the honor of being invited to @BainAlerts "The Net Promoter System Podcast". Pure pleasure talking to @rgmarkey - #1 expert NPS / CX / customer loyalty. Go check out this episode - and his previous ones. ENJOY! netpromotersystem.com/insigh…
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You know something nice about ChatGPT? You can ask for advice on insanely silly things and get a response without judgment. The machine doesn't care. (Of course, the advice isn’t always all that great. But, hey, can’t have everything!)
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YES!
Replying to @trengriffin
"CLV equals the present value of the cash flows that a customer generates while they are engaged with the firm minus the cost to acquire the customer. The present value of cash flows, in turn, is a function of sales, costs, and customer longevity." morganstanley.com/im/publica…
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Frequent flyer rant: Do airlines really not know when planes are going to arrive at gates? I mean, how can it be that there's so rarely an agent available to connect the jetway? After I've flown for 11.5 hours, how do you think it feels to wait another 45 minutes to deplane?
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